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resource project Exhibitions
The Cincinnati Zoo & Botanical Garden has placed a strategic focus on becoming more guest-focused, which includes tailoring interpretive exhibits to engage families, our primary audience. The Wings of the World exhibit building was reinterpreted to create meaningful experiences that connect families to nature through birds and inspire them to become better bird neighbors. As guests navigate the building, which reopened in April 2018, they observe more than 50 bird species from across the globe while making connections to local birds.

Over three years, Zoo guests participated in development and design through focus groups, prototyping, observations, interviews, and exit questionnaires to shape and assess the final interpretive design. Innovative opportunities to promote family interaction include an immersive, interpretive space where guests role play as a flock of migratory birds facing challenges along their journey, such as avoiding collisions with glass and finding suitable habitat. Each challenge teaches guests how they can make this journey easier for birds by addressing that particular issue in their own home. Guests can also practice their local bird identification skills by playing “Guess Who? Name that Cincinnati Bird.” And they are invited to pledge to take action on behalf of birds.

Results from evaluation conducted by Lifelong Learning Group suggest that Wings of the World successfully engages family groups. Guests took away a strong understanding of the general messages of the exhibit space, with enough specificity to articulate key conservation actions they could take to become better bird neighbors. The strongest successes in messaging were those that were cross-cutting and visible throughout the whole space: improving awareness related to bird diversity, encouraging visitors to pay closer attention to birds around them, and inspiring a connection to nature.
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TEAM MEMBERS: Shasta Bray E. Elaine T. Horr Dolly Hayde Joe E Heimlich David Jenike
resource project Media and Technology
Lineage is a comprehensive educational media and outreach initiative that will engage individuals and families in learning about deep time and evolution, helping audiences come to newfound understandings of the connections between the past, present, and future of life on Earth. The project is a partnership between Twin Cities PBS (TPT) and the Smithsonian Institution's National Museum of Natural History and is linked to the opening of that museum's new Deep Time Fossil Hall in June 2019. The project includes a two-hour film for national broadcast on PBS, and a 20-minute short version for exhibition in science centers. The documentaries will show how scientists, using paleontology, genetics, earth science and other disciplines, can reconstruct in detail the origins of living animals like birds and elephants, revealing their ancient past as well as evidence of ecological change that can inform our understanding of Earth today. Extensive educational outreach will include the creation of "Bone Hunter," an innovative VR (Virtual Reality) game designed for family co-play that engages multiple players in the process of paleontology as they piece together a fossil in a digital lab. Bone Hunter and other collaborative educational activities will be deployed at Family Fossil Festivals that will attract multi-generational learners. One such Festival will take place at the Smithsonian Institution in Washington, D.C., while others will be based at geographically diverse institutions that serve underserved rural as well as urban communities. Lineage is a collaboration between national media producers, noted learning institutions and researchers, including Twin Cities Public Television, the Smithsonian Institution / National Museum of Natural History, Schell Games, the Institute for Learning Innovation (ILI), and Rockman et al. One of the project's primary innovations is its exploration of new learning designs for families that use cutting-edge technologies (e.g. the Bone Hunter virtual reality game) and collaborative multi-generational learning experiences that advance science knowledge and inquiry-based learning. An external research study conducted by ILI will investigate how intergenerational co-play with physical artifacts compared to virtual artifacts influences STEM (Science Technology Engineering Mathematics) learning and engagement. The findings will lead to critical strategic impacts for the field, building knowledge about ongoing innovation in the free choice learning space. The project's external evaluation will be conducted by Rockman et al and evaluative findings, as well as the educational materials derived from the project, will be widely disseminated through partnerships with professional and educator groups. Clips from the Lineage film and related learning resources will be hosted on PBS LearningMedia, so educators can incorporate these resources into their classrooms, and students and lifelong learners can explore and discover on their own. The project outcomes will have broad impact on public audiences, deepening and advancing knowledge and understanding about important scientific concepts, and promoting continued, family-based collaborative learning experiences to expand and deepen STEM knowledge. This project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning.
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TEAM MEMBERS: Michael Rosenfeld Sarah Goforth Amy Bolton
resource evaluation Exhibitions
Merging art and science, "Self Reflected" aims to communicate the incredible complexity of the neural signaling in our brains that makes us who we are. The artists, Dr. Greg Dunn and Dr. Brian Edwards, invented a novel technique called reflective microetching to simulate the microscopic behavior of neurons in the viewer’s brain as they observe this work of art. "Self Reflected" is currently on display in the Your Brain exhibit at The Franklin Institute in Philadelphia. This summative evaluation study explores museum visitors’ behavior, reactions, and learning outcomes as they interact with
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TEAM MEMBERS: Jayatri Das Alexa Beacham Rachel Swenarton
resource research Media and Technology
Campaigns by zoos, aquariums, and other civil society organizations are an important tool for promoting social changes that benefit the environment. Here, we evaluate a global biodiversity education campaign's impact through a repeated-measures survey of nearly 5000 visitors to 20 zoos and aquariums located in 14 countries. By comparing visitors’ pre- and post-visit responses combined across respondents, we found significant aggregate improvements in their biodiversity understanding and their knowledge of actions to help protect biodiversity. Respondents who reported seeing the education
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TEAM MEMBERS: Andrew Moss Eric Jensen Markus Gusset
resource research Public Programs
Interpretation is a critical aspect of any zoo or aquarium’s educational mission. This study evaluated the impact of Tiger Trail, a new habitat for Sumatran tigers at the San Diego Zoo Safari Park featuring an immersive environment where the visitor’s journey unfolds through a storyline narrative. The study measured visitor knowledge of key messages, recall of interpretive elements, and reaction to the exhibit and found that Tiger Trail visitors demonstrated significantly more knowledge of the exhibit’s key messages relative to a matched comparison group.
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TEAM MEMBERS: James Marshall
resource evaluation Exhibitions
During March 2017, Kathy Burke and Kari Nelson conducted a study of visitors to the special exhibition, The Power of Poison. The objective of this study was to discover how visitors moved through the exhibition and interacted with it, and how visitors perceived the intended message and related the exhibition to the overall goals of the NHMU. To achieve the objectives of this study, two evaluation methods were used: unobtrusive tracking and timing and cued questionnaires. The Power of Poison is among the most thoroughly used exhibitions to be hosted in the NHMU special exhibitions gallery
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TEAM MEMBERS: Kari Nelson Kathy Burke
resource project Media and Technology
The project will research and further develop an interactive platform, Visitor Interactions in Microbiology (VIM), that enables museum visitors to influence and learn about the behavior of live microorganisms. Hands-on museum exhibits encourage visitors to engage with, and manipulate, scientific content. Currently, museum visitors experience microbiology by observing microorganisms through a microscope, through models, or through simulations, all of which limit interactivity. With the VIM platform, visitors draw on a screen or use a Kinect motion sensor to generate microscopic light images. The single celled organisms respond to these images in real-time. Preliminary testing shows that the platform has significant potential to promote prolonged engagement and science inquiry by visitors. The project will develop and research additional technological and design considerations to understand how VIM can be translated into effective museum exhibits. This project is supported by the Advancing Informal STEM Learning (AISL) program which funds research and innovative resources for use in a variety of settings as a part of its overall strategy to enhance learning in informal environments.

Project researchers will first compare VIM to existing microscopic exhibits to investigate both advantages as well as limitations with the platform. Based on that research, three iterations of prototypes of VIM and user testing will explore possible extensions of VIM with respect to modes of visitor interactions, types of organisms and types of stimuli. In addition to improving the VIM platform, the knowledge gained from this study will inform a new approach to informal science learning -- an approach that supports self-directed inquiry, interest in microbiology, and interest in underlying technology. The project will produce: (1) research results concerning the potential of VIM and the variety of interaction modes that are effective using the system and (2) an open-source catalogue of hardware, software and protocol instructions that will enable other institutions to take advantage of the research on VIM. Project research findings and resources will be widely disseminated to practitioners via conferences and professional journals. The research will provide the foundation for future work that will include the design of a permanent exhibition.
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TEAM MEMBERS: Hans Riedel-Kruse Joyce Ma
resource project Public Programs
The project will conduct a nation wide study to address three broad questions:

(1) How does the public view zoos and aquariums and how do these institutions affect STEM (Science Technology Engineering Mathematics) learning outside their walls?

(2) How do visitors experience zoos at different stages in their lives and how do zoo visits affect their knowledge and perspectives concerning environmental issues and conservation?

(3) What are the entry characteristics of visitors and how do those characteristics play out in behaviors during a visit?

The project is designed to advance understanding of how informal STEM learning emerges through the intersection of institutional pedagogy and learning goals and the characteristics of individuals and their social and cultural backgrounds. As the first institutional study that advances a field-wide research agenda, the project will map how to implement a national collaborative effort that can help refine program delivery and cooperation between zoos, aquariums and other STEM learning institutions.

The study will describe zoo and aquarium visitors based on a broad understanding of demographics, group, and individual perspectives to expand understanding of how these factors influence visitor learning and how they view the relevance of educational messages presented by zoos and aquariums. The project will result in reports, workshops and a handbook presenting findings of practical value for educators, a research platform and research tools, online discussion forums, and directions for future research. The project, led by New Knowledge Organization (NKO), will be carried out through the collaboration of NKO with other informal research organizations and the Association of Zoos and Aquariums (AZA) with its 230 informal science learning institutional members. This project is supported by the Advancing Informal STEM Learning (AISL) program funds research and innovative resources for use in a variety of settings, as a part of its overall strategy to enhance learning in informal environments.
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resource project Exhibitions
Life on the Edge will be a 1,500-sq-ft traveling exhibition to engage museum guests with space, space exploration, and the search for life beyond our home planet through the lens of Earth's extremophiles. The exhibition will explore life forms in extreme, harsh environments on Earth, and how studying these creatures informs the search for extraterrestrial life and habitable environments within and beyond our solar system. This exhibition will provide open-ended challenges and hands-on activities that utilize NASA research and educational materials to inspire elementary-aged youth ages 5-11 and their families. Based in Ithaca, NY, Sciencenter will focus the tour on small, rural museums, including SpectrUM Discovery Area (Missoula, MT), Flathead Reservation (MT), Science Zone (Casper, WY), and Imagination Place Children's Museum (Gadsden, AL). Schools and other community partners of the host museums will be leveraged in presenting family science nights, field trips, and facilitated science programs. These activities will provide additional opportunities for learners to increase their knowledge of core STEM content and science-process skills related to astronomy and astrobiology. In this institutional engagement project, Sciencenter will partner with (1) Cornell University's Department of Astronomy throughout the 5-year grant period to develop the scientific content and to ensure that content remains current and relevant with up-to-date NASA research, and (2) the University of Montana's SpectrUM Discovery Area, who will serve as the STEM outreach hub for the region, including outreach with youth of the Flathead Reservation. The expected short-term outcomes for youth ages 5-11, after visiting Life on the Edge are (1) 75% of participants will have increased understanding of basic principles of astrobiology and astronomy, along with the breadth of NASA scientific research and missions, and (2) 50% of participants will have increased awareness of career possibilities in STEM, specifically astrobiology, astronomy, and related space sciences.
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TEAM MEMBERS: Michelle Kortenaar Alexander Hayes Lisa Kaltenegger Holly Truitt Adrienne Testa Charlie Trautmann
resource project Exhibitions
The Pratt Museum will design and fabricate exhibits in its new museum facility in Homer, Alaska. This region is home to culturally diverse coastal communities which make their living predominantly from the sea. The exhibits will awaken a sense of connectedness between people and place and provide a variety of avenues for visitors to experience the stories of the Kachemak Bay region of South Central Alaska. The overall objectives of the exhibition are to present a personal perspective, a sense of place, and a responsibility to self and community. A balance of presentation will accomplish these goals. This grant will help fund: 1) workshops for the staff planning team, evaluator, and the design team, 2) design of the exhibition, 3) fabrication and installation in the Museum’s Main Gallery and adjacent spaces, and 4) gallery guides for selected themes.
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TEAM MEMBERS: Scott Bartlett
resource project Media and Technology
This project will bring STEM content knowledge to visitors to Cuyahoga Valley National Park via mobile device applications. Visitors will be able to use their mobile phones to access details about Park features (such as where they are in the park, what they are looking at, and where are related features), supporting just-in-time STEM learning. Cuyahoga Valley National Park receives around 2.5 million visitors every year and experiences multitudes of inquiries. Until this project, visitors were subjected to less than optimum signage for information and background about a given feature that may or may not be of interest to them. In this project, knowledge building information will be selected by the visitors and delivered to them with convenience and speed. The data base supporting this effort will provide the visitor with identification and the history of park features as well as more in depth knowledge building information while they are in the park and after the leave, providing a more holistic experience than is currently available. The investigators will build the system in parts, testing the feasibility at each stage and evaluating affective and cognitive outcomes of each portion. Research questions that will be addressed in the course of this project include: (1) What outcomes associated with use of this GPS-base system could inform future development and implementation? and (2) What contributions do these GPS-based mobile learning applications have on informal science learning as understood within the Six Strands of Informal Science Learning? It is expected knowledge generated in this project will stimulate additional programing for increasing efficacy and use in other widely ranging venues. If successful, it is easy to imagine how this STEM knowledge-building application could be extended for use in other venues across the country.
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TEAM MEMBERS: Richard Ferdig Ruoming Jin Patrick Lorch Annette Kratcoski
resource project Public Programs
The Seeing Scientifically project will research a new way of supporting museum visitor experiences so they can have authentic scientific observation of live microscopic specimens. By adapting existing computational imaging techniques from current biological research, the project aims to encourage and support visitors in observing scientifically, that is, in asking productive questions, interpreting image-rich information, and making inferences from visual evidence that increasingly characterizes current biological research. The scaffolding (e.g., visual cues or information supporting learning) will consist of a system of virtual guides and prompts that are responsive to what visitors see. The scaffolding prompts will be overlaid on a real time, high-density image of a live sample that the visitor is investigating with a research grade microscope. Project research will contribute early knowledge on ways to scaffold informal learners in the practice of authentic scientific observation with the complex, dynamic visual evidence that scientists themselves see using the equipment and techniques they use. Project research and resources will be widely disseminated to learning science researchers, informal science practitioners, and other interested audiences through publications, conference presentations and sharing of resources via the NSF-supported informalscience.org website and other relevant websites. As part of its overall strategy to enhance learning in informal environments, the Advancing Informal STEM Learning (AISL) program funds innovative resources for use in a variety of settings. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants. The project will prototype an innovative microscope exhibit that scaffolds visitors in scientific observation of live specimens and their biological processes. The overarching hypothesis is that scientific observation of real-time visual phenomena can deeply engage learners with the content, tools and practices of modern science, which increasingly rely on image-based data. Through three rounds of iterative prototype development and evaluation, the project will generate early findings for the following related questions: (1) what are promising ways of scaffolding observation of live specimens at an unmediated exhibit; (2) How can computational imaging techniques be integrated into a microscope exhibit to engage and scaffold learners to ask productive questions, interpret what they see, and make evidence-based inferences from complex, dynamic images. Data will be collected and analyzed by coding think-aloud interviews with visitors concerning their interest in and description of the biological phenomenon observed; coding of think aloud transcripts of visitor questions types and answers, relevant features noted, inferences and scaffold use; and statistical comparison of holding time, questions asked, answers, inferences, and scaffold use. Project findings will seed more rigorous research on the combination of scaffolding and computational imaging techniques effective for supporting scientific observation in image-rich areas of science.
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TEAM MEMBERS: Kristina Yu Kevin Eliceiri Joyce Ma