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resource evaluation Exhibitions
Funded by the Institute of Museum and Library Services, the Access from the Ground Up project at the Palo Alto Junior Museum & Zoo (JMZ) seeks to better serve children with disabilities through a combination of partnerships with community, staff professional development and training, and the development of accessible STEM-focused exhibits and resources at the new JMZ facility, which opened in November 2021. This summative evaluation report seeks to answer the following evaluation questions: To what extent does the Access from the Ground Up project build or strengthen relationships with
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TEAM MEMBERS: Maia Werner-Avidon Tina Keegan Lisa Erikson
resource research Public Programs
Why Zoos and Aquariums Matter (WZAM3) conference presentaiton slides for the 2018 ASTC Annual Conference (Hartford, CT) and the NAAEE 2018 Annual Conference and Research Symposium (Spokane, WA).
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TEAM MEMBERS: Martin Storksdieck John Fraser Joe E Heimlich Kelly Riedinger Mary Ann Wotjon Rupu Gupta John Voiklis
resource research Public Programs
The project asks, “What are the real outcomes of the zoo or aquarium enterprise, both as a visitor destination and as a public voice in public media?” and has the following three aims: To understand how visitor goals and behavior impact learning. To understand how the conservation education agenda of most Z/As interlaces with those goals. To understand how the public situates the voice of Z/As in society. Project poster presented at the 2019 AISL PI Meeting in Alexandria, VA.
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resource project Public Programs
The Ocean Science project integrates the Ocean Literacy Essential Principles and Fundamental Concepts into a Western Washington region-wide, coordinated program of formal and informal education consisting of: 1. Teacher professional development in the ocean sciences to integrate the Ocean Literacy Essential Principles and Fundamental Concepts into inquiry-based marine science education and instruction; 2. Evaluation and re-alignment of existing Sound Science ecosystems curricula into Ocean Science, incorporating NOAA data and promoting the Ocean Literacy Essential Principles and Fundamental Concepts; 3. Classroom programs, beach field investigations, and on-site programs at the Seattle Aquarium of the Olympic Coast national Marine Sanctuary's Olympic Coast Discovery Center for grades 4-5 students, their parents and teachers; 4. Parent training in ocean science content, the Ocean Literacy Essential Principles and Fundamental Concepts, and inquiry-based methods for supporting their children's science education; 5. Informal education for the general public via an interactive learning station linked to the Window on Washington Waters exhibit and designed to innovatively use NOAA data and information (videos, computer simulations and other creative media) to increase and evaluate ocean literacy in adults and children. Window on Washington Waters displays the outer coast marine environments and sea life of the Olympic Coast National Marine Sanctuary.
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TEAM MEMBERS: Kathy Sider
resource project Public Programs
The project will conduct a nation wide study to address three broad questions:

(1) How does the public view zoos and aquariums and how do these institutions affect STEM (Science Technology Engineering Mathematics) learning outside their walls?

(2) How do visitors experience zoos at different stages in their lives and how do zoo visits affect their knowledge and perspectives concerning environmental issues and conservation?

(3) What are the entry characteristics of visitors and how do those characteristics play out in behaviors during a visit?

The project is designed to advance understanding of how informal STEM learning emerges through the intersection of institutional pedagogy and learning goals and the characteristics of individuals and their social and cultural backgrounds. As the first institutional study that advances a field-wide research agenda, the project will map how to implement a national collaborative effort that can help refine program delivery and cooperation between zoos, aquariums and other STEM learning institutions.

The study will describe zoo and aquarium visitors based on a broad understanding of demographics, group, and individual perspectives to expand understanding of how these factors influence visitor learning and how they view the relevance of educational messages presented by zoos and aquariums. The project will result in reports, workshops and a handbook presenting findings of practical value for educators, a research platform and research tools, online discussion forums, and directions for future research. The project, led by New Knowledge Organization (NKO), will be carried out through the collaboration of NKO with other informal research organizations and the Association of Zoos and Aquariums (AZA) with its 230 informal science learning institutional members. This project is supported by the Advancing Informal STEM Learning (AISL) program funds research and innovative resources for use in a variety of settings, as a part of its overall strategy to enhance learning in informal environments.
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resource research Public Programs
This article discusses the goals, methods, and findings of a research study conducted by staff at the Monterey Bay Aquarium to evaluate their revised sea otter feeding program. The study evaluated the success of the volunteer training and peer coaching program as well as the effectiveness of the new program format in promoting the aquarium's mission.
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TEAM MEMBERS: Adrienne McGraw
resource project Public Programs
The University of Washington’s Museology Program, in partnership with the Woodland Park Zoo and the Learning in Informal and Formal Environments Research Center is developing a model of university-community collaboration where students work with client museums, zoos and aquaria to evaluate exhibits and programs under the guidance of a research mentor. Students will gain experience in audience research and evaluation, as well as in project management, collaboration, and leadership. Staff at participating museums will advance their personal knowledge about visitors and the field of museum evaluation. The project will prepare a new generation of evaluators and museum practitioners through an innovative apprentice-styled laboratory that integrates the strengths of mentoring, fieldwork, academics, and client-centered experiences. Project Advisors include John Falk, Julie Johnson, Randi Korn, Marjorie Schwarzer, and Patterson Williams. Project started January, 2009 with 24 graduate students in the first cadre.
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TEAM MEMBERS: kris morrissey Reed Stevens Kathryn Owen Alexandra Criado Nick Visscher Alex Curio Jessica Newkirk Elizabeth Rosino Marta Beyer Erin Wilcox Andrea Godinez Amanda Mae Amanda Dearolph
resource evaluation Media and Technology
In October 2009, the Tennessee Aquarium began an ambitious program, Connecting Tennessee to the World Ocean (CTWO), funded by a grant from the National Oceanic and Atmospheric Administration. CTWO consists of several individual projects, all intended to increase the ocean literacy of Aquarium audiences and to promote their adoption of an ocean stewardship ethic. This formative evaluation report summarizes the extent to which the Aquarium has made progress toward these goals in the first year of the project and provides an information base for identifying opportunities to strengthen
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TEAM MEMBERS: Christopher Horne Tennessee Aquarium
resource project Media and Technology
Miami University - Ohio/Project Dragonfly is developing "Wild Research," a multi-faceted collaborative project with the Cincinnati Zoo & Botanical Garden and with a consortium of ten zoos and aquariums around the country, the American Zoo and Aquarium Association, the Society for Conservation Biology, and Conservation International. Project deliverables include a centrally-located 4,500 square-foot Wild Research Discovery Forest exhibit and six Wild Research Stations around the Cincinnati Zoo, a Wild Research Consortium and Wild Research Leadership Workshops for zoo professionals, conservation scientists and educators, a Wild Research Web site with visitor password access to exhibit data they collected, and 90-second radio pieces for the 90-Second Naturalist program. Institute for Learning Innovation is conducting the formative and summative evaluations. The Ohio Assessment and Evaluation Center is conducting a separate evaluation focused on this extensive institutional collaboration process. The primary public impact is to explore new ways zoos and aquariums can incorporate inquiry-based activities on site and to help visitors understand the work of conservation scientists. The project also aims to improve the practice of zoo and aquarium professionals nationwide in inquiry-based experiences and communicating about conservation science.
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TEAM MEMBERS: Christopher Myers Samuel Jenike