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resource research Public Programs
This poster was presented at the 2014 AISL PI Meeting held in Washington, DC. The project creates a STEM ecosystem in a severely under-resourced urban community. The Chicago Zoological Society, which operates Brookfield Zoo, is expanding a community partnership with Eden Place Nature Center in Chicago’s Fuller Park Neighborhood and offering a full suite of environmental science learning opportunities for teachers, youth, families, and adults. A research component is led by the University of Illinois at Chicago.
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resource research Public Programs
This study explores the effects of visitor observation of giant panda play on visitor concern for endangered species and satisfaction with seeing giant pandas. A total of 335 visitors to three institutions that house giant pandas participated in the study. These institutions are: the Chengdu Research Base of giant Panda Breeding, and the Chengdu Zoo, in China; and Zoo Atlanta in the U.S. After viewing the giant pandas, visitors were interviewed on whether they ever observed a panda play session, whether they observed panda play on the day of the visit, whether they wanted additional
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TEAM MEMBERS: Sarah Bexell Olga Jarrett Luo Lan Hu Yan Estelle Sandhaus Zhang Zhihe Terry Maple
resource evaluation Public Programs
The evaluation examined the overall visitor experience (time spent, main message comprehension, response to exhibition look and feel) in the 1,100-square-foot Animal Attraction as well as the exhibition's multimedia content delivered via 18 iPads. Specifically, researchers explored iPad usability and visitors’ reactions to the iPad content, especially compared to static labels found in other areas of Animal Attraction. Findings indicate that the iPads appealed to all visitors segments and that iPad users spent more time in the exhibition than visitors who did not use the iPads. However, many
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TEAM MEMBERS: California Academy of Sciences Jon Deuel Jessica Brainard
resource research Public Programs
Conservation education at zoos, parks and other free-choice conservation settings is geared towards teaching and/or reinforcing certain key conservation messages that relate to the mission of the institution. These messages are communicated through a variety of channels ranging from interpretive signage, to resource elements (e.g., animals, scenic vistas, etc.) and personnel (e.g., docents and interpreters. A number of studies have focused on the outcome of visits to such settings, but little is known about the accuracy of message communication through these channels, or the factors that
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TEAM MEMBERS: Rachel Mony
resource project Public Programs
Exploring Ocean Science from Space (EOSS) is an integrated program of marine life exhibits and science programming designed to bring broader awareness of NASA’s ocean research and Science, Technology, Engineering and Mathematics (STEM) to our staff, volunteers, students, their families and teachers, as well as the visiting public. The Seattle Aquarium was the lead institution, and partnered with NASA and NOAA.  The project’s goal to advance NASA’s commitment to share its research through informal education and helping more than 1.5 million people better understand the role of oceans in our earth system while they increase their STEM literacy has been achieved.  The project created and implemented a wide range of programs and products including a teen intern program, interpretive programming, special events, Bering Sea Bingo educational game, hands-on activity kits including Wi-Fi enabled tablets to utilize online NASA content for interpretation, exhibit improvements to enhance the learners’ experience, electronic interactive stations, and a self-guided Aquarium workbook.
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TEAM MEMBERS: Robert Davidson
resource evaluation Public Programs
This report presents findings based on the largest and most international study of zoo and aquarium visitors ever conducted worldwide. The study used a pre- and post-visit repeated-measures survey design to evaluate biodiversity literacy - biodiversity understanding and knowledge of actions to help protect biodiversity - in zoo and aquarium visitors. In total, more than 6,000 visitors to 30 zoos and aquariums around the globe participated in the study. Appendix contains survey.
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TEAM MEMBERS: World Association of Zoos and Aquariums Andrew Moss Eric Jensen Markus Gusset
resource research Public Programs
In the past decade, we have seen an increased focus on measuring the impact of zoos, aquariums, and other free-choice learning environments on the conservation-related knowledge, attitudes and behavior of the visiting public. However, no such studies have been conducted on the impact of such environments on the staff working in these facilities – the very staff that in turn interact with the public on a daily basis. Clearly these interactions are recognized as being important; for example, the thousands of staff employed by Disney’s Animal Kingdom are regularly provided with conservation
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TEAM MEMBERS: Amy Groff Donna Lockhart Jacqueline Ogden Lynn Dierking
resource research Public Programs
Zoos and aquariums have shifted their focus over recent years, taking a much more active role in wildlife conservation and in promoting conservation learning among their visitors. Research in these settings provides a valuable foundation for the emerging field of non-captive wildlife tourism. In particular, valuable lessons regarding the potential impact of wildlife encounters on visitors' conservation attitudes and behaviour can be drawn from research in zoos and aquariums. This paper explores those aspects of wildlife encounters that appear to contribute most to conservation learning. These
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TEAM MEMBERS: R. Ballantyne J. Packer K. Hughes Lynn Dierking
resource research Public Programs
With support from the Institute of Museum and Library Services, the Mathematics in Zoos and Aquariums project worked with zoo and aquarium staff members to integrate mathematical concepts into the interpretation of living collections. Over two years, the project developed three activities related to logic, measurement, and data analysis and conducted workshops with over 400 staff from 124 institutions. In refining the workshop model and conducting evaluation, we found that most staff increased their comfort with and use of math-based activities and that the goals of the participants and the
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resource research Public Programs
Social science research into public understanding of animal cognition has tended toward a disciplinary focus with conceptual frameworks, questionnaires, concepts and categories that do not appear to align with the findings emerging from the scientific study of animal cognition. The goal of this paper is to present a framework that aligns the dimensions of these two disparate research fields to allow for better assessment of public perceptions of animal minds. The paper identifies different dimensions that have been categorized through the empirical study of animal cognition, as well as the
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TEAM MEMBERS: New York Hall of Science John Fraser martin weiss
resource project Public Programs
The Chicago Zoological Society (CZS) in collaboration with Eden Place Nature Center, the Fuller Park Community Corporation, and the University of Illinois at Chicago (UIC) will implement the SCIENCES Program, Supporting a Community's Informal Education Needs: Confidence and Empowerment in STEM. The primary goals of this Full Scale Development project are to broaden access to and participation in environmental science, strengthen partnerships between CZS, Eden Place, and UIC, and gain insights into the 'ecosystemic' learning model which promotes scientific literacy and agency in the community. The project targets a low-resource community with a minority audience while the secondary audience is informal science learning organizations and researchers who will advance research in informal learning. The theoretical framework for the project design draws on conservation psychology, informal science learning, civic ecology education, and urban science education to create an ecosystematic, geographically centered approach. The deliverables include research, curriculum, and engaging hands-on programs for youth, families, adults, and teachers, reaching both in-school and out-of-school audiences, in addition to the SCIENCES Implementation Network. Three potential curriculum themes to be explored are water conservation and protection, pollinators for healthy ecosystems, and community resilience to climate change. The SCIENCES project offers a comprehensive suite of engaging programs for community audiences. For example, the year-long Zoo Adventure Passport (ZAP) program for families includes hands-on experiments and field trips, while project-based learning experiences enable teens to create wetlands, design interpretive signage, and develop associated public programming. School-based programs include professional development for teachers on the Great Lakes ecosystem and invasive species. Existing programs that have been previously evaluated and demonstrated to show learning impacts will be adapted and modified to meet the goals of the ecosystemic learning model by providing multiple learning opportunities. New learning resources will also be created to support the content themes and provide continuity. The result will be a comprehensive approach that ensures deep community engagement by individuals, families, and organizations, with cohesiveness provided by the overarching content themes which broaden access to STEM learning resources and leverages partnerships. The project includes both a research and evaluation plan. The primary research question to be addressed is: How does a large informal science learning institution work with a community-based organization to support environmental scientific literacy and agency at all levels of the community? A sociocultural framework will be used for this mixed-methods case study research. Study participants include community leaders, youth, parents, teachers, and staff from Eden Place. The case study sample will include 20 focal individuals drawn from the participant groups and approximately 300 survey participants. Case study data will be triangulated with evaluation data and analyzed using a grounded theory approach. By examining changes from the baseline following the implementation of the community programs, the findings may provide insight on agency and science literacy among community members. The comprehensive, mixed-methods evaluation plan employs a quasi-experimental design and incorporates front-end, formative, and summative evaluation components. The evaluation questions address the quality of the processes and products, access to environmental science learning opportunities, environmental science literacy, sustainability, and barriers to implementation. An extensive dissemination plan is proposed with a dual emphasis on meeting stakeholders' needs at multiple levels. The evaluation and research teams will emphasize publication in peer reviewed journals and presentations at conferences for informal science education professionals. Findings will be shared with the Fuller Park community stakeholders using creative methods such as one-page research briefs written in layperson's language, videos, and recorded interviews with participants. The local project Advisory Board will also be actively involved in the dissemination of findings to community constituents. The SCIENCES National Amplification Network will be created and work collaboratively with the American Association of Zoos and Aquariums and the Metropolitan Green Spaces Alliance to disseminate the model. Collectively, the activities and deliverables outlined in this proposal will advance the discovery of sustainable models of community-based learning while the research will advance the understanding of informal learning support for science literacy and agency.
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resource research Public Programs
This article discusses the goals, methods, and findings of a research study conducted by staff at the Monterey Bay Aquarium to evaluate their revised sea otter feeding program. The study evaluated the success of the volunteer training and peer coaching program as well as the effectiveness of the new program format in promoting the aquarium's mission.
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TEAM MEMBERS: Adrienne McGraw