This multiplatform media and science center project is designed to engage audiences in humanity's deepest questions like the nature of love, reality, time and death in both scientific and humanistic terms. Project deliverables include 5 hour-long radio programs for broadcast on NPR stations, public events/museum exhibits at the Exploratorium in San Francisco, kiosks in venues throughout the city, and a social media engagement campaign. The audience of the project is large and diverse using mass media and the internet. But the project will specifically target young, online, and minority audiences using various strategies. The project is designed to help a diverse audience understand the impact of new scientific developments as well as the basic science, technology, engineering and math needed to be responsible, informed citizens. Innovative elements of the project include the unique format of the radio programs that explore complex topics in an engaging and compelling way, the visitor engagement strategy at the Exploratorium, and the social media strategy that reaches niche audiences who might never listen to the radio broadcasts, but find the podcasts and blogs engaging. The Exploratorium will be opening a new building in 2013 and will include exhibits and programs that are testing grounds for this project. This is a new model that aligns the radio content with exhibitions, social media, and in person events at the Exploratorium, providing a unique holistic approach. The project is designed to inspire people to think and talk about science and want to find out more. The evaluation will measure the impacts on the targeted audiences reached by each of the key delivery methods. Data will be collected using focus groups; intercept interviews with people in public places, and longitudinal panels. The focus will be on 5 targeted audiences (young adults, families with children, non-NPR listeners, underrepresented minorities, and adults without college experience). This comprehensive evaluation will likely contribute important knowledge to the field based on this multiple-platform collaborative model.
This Pathways project focuses on research that explores diverse family visitors' engagement with and thinking about science as they experience exhibits at the Museum of Science, Boston. The research team will work closely with museum staff on the implementation of three studies during which they will systematically investigate the arc of visitors' engagement (cognitive, emotional, and physical) as the visitors experience a range of exhibits. The team will also describe how visitors' engagement relates to their thinking about science concepts. The project team uses a mix of data collection and analysis methods, including self-report measures and physiological data along with the tracking of visitor behavior to understand and articulate engagement, along with information on learners' thinking about scientific concepts and demographic information. This project will advance the ISE field by offering findings about engagement that account for the applied and complex nature of the museum setting. The research team will be able to help the ISE field move forward in terms of building theoretical understanding about engagement and offering potential lines of inquiry for future research. The results can also be used to inform exhibit and programmatic design as well as how family learning in museums is evaluated.
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TEAM MEMBERS:
Gabrielle Rappolt-SchlictmannChristine ReichSamantha Daley
The Exploratorium, in collaboration with the Boys and Girls Club Columbia Park (BGC) in the Mission District of San Francisco, is implementing a two-year exploratory project designed to support informal education in science, technology, engineering, and mathematics (STEM) within underserved Latino communities. Building off of and expanding on non-STEM-related efforts in a few major U.S. cities and Europe, the Exploratorium, BGC, and residents of the District will engage in a STEM exhibit and program co-development process that will physically convert metered parking spaces in front of the Club into transformative public places called "parklets." The BGC parklet will feature interactive, bilingual science and technology exhibits, programs and events targeting audiences including youth ages 8 - 17 and intergenerational families and groups primarily in the Mission District and users of the BGC. Parklet exhibits and programs will focus on STEM content related to "Observing the Urban Environment," with a focus on community sustainability. The project explores one approach to working with and engaging the public in their everyday environment with relevant STEM learning experiences. The development and evaluation processes are being positioned as a model for possible expansion throughout the city and to other cities.
This award will engage the public on the issues surrounding the interaction and interdependence of human systems and natural systems. Specifically, it will engage them on human impacts and the health of salmon fisheries in the area of Sitka, Alaska. The public in this area includes the citizens of lower portion of Alaska, K-12 students frequenting the Sitka Sound Science Center on field trips, Alaskan Natives, visiting scientists, and tourists who arrive by cruise ships. The exhibit will be placed at the Sitka Sound Science Center and will include a tank of live salmon fish, a computer game, a 10 minute video, and an artist's rendition of the fishing system and salmon life cycle. The team of scientists from the University of Washington coupled with the exhibit developer, Tenji, Inc., and the outstanding artist, Ray Troll should produce an understandable and marvelously picturesque exhibit for the visitors. This will be augmented by the highly capable staff that has considerable experience in translating science concepts to the public. Media broadcasts will broaden the reach of the exhibit. While the impact of this project is not huge in terms of numbers of people, it is an important endeavor as the people in the Sitka area of Alaska will understand their role in the food system for themselves and for the many other parts of the world. Furthermore, the cruise line visitors will derive an understanding of the fragile environment of the salmon ecosystem.
This CRPA award addresses the exciting contemporary chemical science that occurs in interstellar space. The new interferometers coming online this year will enhance this new area of science and further intrigue those who engage. The plan in this award is to build an exhibit that will interest the audience with the space-based aspects, but will also engage them in understanding the chemistry that occurs in space. This is a collaborative effort between the University of Virginia and the Harvard-Smithsonian Astrophysical Observatory. The exhibit is relatively small facilitating its mobility. Thus, the authors will travel the exhibit to smaller venues in rural areas and embrace citizens who are typically under-served by educational opportunities of ISE venues. The target audience is 12-15 year old youths. Clearly, this project is meant to engage the public in both Space science and Chemistry with the ultimate hope that some individuals will even think about careers in the joint science field that is emerging from these types of behaviors.
The University of Southern California's Institute for Creative Technologies (ICT) and the Museum of Science, Boston (MoS) were awarded an Informal Science Education grant from the National Science Foundation (#0813541) for the project, Responsive Virtual Human Museum Guide. The goal of the project was to use computer-generated character animation, artificial intelligence, and natural language processing to create interactive characters, or virtual humans, that could engage in face-to-face communication with museum visitors. During the three year project, the MOS and ICT project teams created
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TEAM MEMBERS:
Susan FoutzJeanine AnceletKara HershorinLiz DanterUniversity of Southern CaliforniaMuseum of Science
In 2011, the Institute of Museum and Library Services awarded the Wildlife Conservation Society (WCS) a Museums for America – Engaging Communities grant to explore the development of a new family exhibit at the Bronx Zoo, "Safari Adventure." Our aim with this exhibit is to provide better connections to nature for families in our community and foster a life-long sense of environmental stewardship. The exhibit concept was born of the issue that, today, there exists a greater need to connect people to nature than ever before, a topic especially relevant for our community—part of the largest urban population in the United States. The IMLS grant allowed us to take a multi-faceted approach to inform our current thoughts about useful nature exhibit practices and what resonates with our audiences. Through evaluation, prototyping, visits to other institutions, workshops, and community focus groups, we explored themes of child nature play, intergenerational learning, community engagement, and barriers to access. We are disseminating the various reports and products from this process to publicize our findings to the larger professional community. The Wildlife Conservation Society, founded in 1895 as the New York Zoological Society, saves wildlife and wild places worldwide through science, conservation action, education, and inspiring people to value nature. We are the world’s most comprehensive conservation organization, currently managing about 500 conservation projects in more than 60 countries and educating millions of visitors each year at our five living institutions in New York City: the Bronx Zoo, New York Aquarium, Central Park Zoo, Prospect Park Zoo and Queens Zoo. Our conservation programs work directly with animals such as gorillas, elephants, condors, and penguins, and we manage more than 200 million acres of protected lands around the world.
This report presents and analyzes the findings from a front-end evaluation conducted by Randi Korn & Associates (RK&A) regarding the concept for "Safari Adventure," an exhibition being developed at the Bronx Zoo by the Wildlife Conservation Society (WCS) in Bronx, NY. The aim of Safari Adventure will be to provide better connections to nature for families in our community and foster a life-long sense of environmental stewardship. The exhibit concept was born of the issue that, today, there exists a greater need to connect people to nature than ever before, a topic especially relevant for our
WGBH received funding to develop and create NOVA Labs, an online environment that provides teen audiences with an online research lab, educational content, and the opportunity to engage with authentic data, tools, and processes to investigate scientific questions. This work has begun with the development of a first pilot lab, called The Sun Lab. NOVA Education created and launched this lab in early summer 2012. Examining the site in its pilot form, the Lifelong Learning Group (LLG) engaged in a formative evaluation to support refinements and improvements in the design of subsequent NOVA Lab
The Gallery of California Natural Sciences hosted four preview events before officially opening all sections. The target audiences for the evaluation of developing exhibits were Members and the general public with a focus on families. Researchers collected qualitative data in response to prototypes and developing exhibits for the Introduction and Oakland Sections, as well as for the developing Now and Then and Coastal Issues Lounges, and for the prototyping of live gallery animations. An exit survey was also administered to capture narrative, qualitative responses to visitors’ experience of
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TEAM MEMBERS:
Oakland Museum of CaliforniaMary T. Faria
This preliminary report, prepared by New Knowledge Organization Ltd. in collaboration with Pennsylvania State University, summarizes evaluation results from the development of an online and in-person national training program to support the creation of a National Network for Ocean Climate Change Interpretation (NNOCCI). The project also explored whether and how training might prove to be an effective and efficient vector for increased public literacy about ocean climate science at a national level.
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TEAM MEMBERS:
New England Aquarium CorporationJohn Fraser
NNOCCI is a collaborative effort led by the New England Aquarium with the Association for Zoos and Aquariums, the FrameWorks Institute, the Woods Hole Oceanographic Institution, the National Aquarium in Baltimore, Monterey Bay Aquarium, the New Knowledge Organization in partnership with Penn State University and the Ohio's Center for Science and Industry. With support from the National Science Foundation Climate Change Education Partnership program, NNOCCI's goal is to establish a national network of professionals who are skilled in communicating climate science to the American public.