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resource research Public Programs
Two critical challenges in science education are how to engage students in the practices of science and how to develop and sustain interest. The goal of this study was to examine the extent to which high school youth, the majority of whom are members of racial and ethnic groups historically underrepresented in STEM, learn the skills and practices of science and in turn develop interest in conducting scientific research as part of their career pursuits. To accomplish this goal, we applied Hidi and Renninger’s well-tested theoretical framework for studying interest development in the context of
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resource evaluation Media and Technology
PocketMacro is a mobile app designed by The Human-Computer Interaction Institute at Carnegie Mellon University to help users better identify benthic macroinvertebrates commonly found in streams and other waterways. In Summer 2021, the app and other supplemental materials were highlighted during trainings for educators held at the Stroud Water Research Center. The evaluation team from Rockman et al Cooperative (REA) surveyed and interviewed educators who participated in the summer trainings to determine what they took away from the experience and to gather feedback about the PocketMacro app
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resource evaluation Exhibitions
This is the summative evaluation report for the “Understanding the Physics of Collaborative Design and Play,” a collaboration between researchers and children’s museum practitioners to design and build a physics-based children’s museum exhibit to provide opportunities for children and their caregivers to tinker with play related to the STEM concepts of momentum, mass, velocity, friction, and balance in the context of informal learning related to skateboarding. The exhibit, “The Science of Skateboarding” at the Iowa Children’s Museum, was designed and fabricated as a result of this grant. In
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TEAM MEMBERS: Deb Dunkhase Kristen Missall Benjamin DeVane
resource research Public Programs
From 2019 to 2021, Knology undertook a project called Addressing Societal Challenges through STEM, which investigated how informal learning institutions are advancing the use of STEM knowledge and scientific reasoning to enable individuals, families, and communities to understand what they can do, and apply their learning to solving critical societal challenges. The literature reviewed (237 studies and articles) documented an emerging infrastructure to support the capacity of ISL institutions to address social issues. This infrastructure includes a body of empirical and peer-reviewed
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resource research Media and Technology
We started our three year National Science Foundation Cracking the Code: Influencing Millennial Science Engagement audience research in 2018 with a national survey of millennials’ media consumption habits. This survey was conducted by Jacobs Media Strategies and found, among other things, that millennials were the most science curious generation. This survey provided the groundwork for each of the studies that we have conducted over the past three years as part of our Cracking the Code: Influencing Millennial Science Engagement study. To wrap up our project, we conducted another large
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TEAM MEMBERS: Sue Ellen McCann Sevda Eris Asheley Landrum Sarah Mohamad
resource research Media and Technology
KQED’s science engagement team is on the front lines of making sure our overall science content, which includes science news and our Deep Look videos, are shared and engaged with on our various social media platforms. One of the platforms we use daily to disseminate our science content is Facebook. To better understand the success of our efforts beyond the usual metrics we track, the science engagement team tested a few Deep Look grant-related research questions using Facebook as a parallel research tool to our grant’s more traditional survey related research. More specifically, Facebook’s
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TEAM MEMBERS: Sue Ellen McCann Sevda Eris Asheley Landrum Sarah Mohamad
resource research Media and Technology
Science writers, science producers, and science engagement specialists from KQED Science Deep Look joined a team of researchers from the University of Connecticut, Missouri State University, and Texas Tech University to focus on women’s preferences and identities as related to their science engagement intentions. Findings from this most recent study of the gender disparity in Deep Look viewership suggests that one key piece of the puzzle is related to women’s preferences for images and another key piece of the puzzle is related to the identities that women report as most important to them.
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TEAM MEMBERS: Sue Ellen McCann Sevda Eris Asheley Landrum Sarah Mohamad Jocelyn Steinke Christine Gilbert Kelsi Opat
resource research Media and Technology
The KQED science digital media team continue their research on gender disparity of their YouTube series Deep Look. Can videos with titles that pertained to health/home and sex/mating, on average, attach a higher proportion of female viewers?
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TEAM MEMBERS: Sue Ellen McCann Sevda Eris Asheley Landrum Sarah Mohamad Othello Richards Kristina Janét Kelsi Opat Sarah Mohamad Gabriela Quiros
resource research Media and Technology
The KQED science digital video team continue their study of gender disparity in viewership for the YouTube series Deep Look. Below is a summary of the study’s key findings and you can read the complete study attached below. 1. Science curiosity is a key motivator of viewing Deep Look videos; science comprehension is not. You don’t need a Ph.D. in chemistry, just a dash of curiosity to have a look at, and maybe even get hooked on, science videos. 2. Diverging from previous findings — and researchers’ expectations — the gender disparity previously found in Deep Look viewership was not
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TEAM MEMBERS: Sue Ellen McCann Sevda Eris Asheley Landrum Sarah Mohamad Daniel Chapman Natasha Strydhorst
resource research Media and Technology
Media researchers from Texas Tech University, evaluators at Rockman et al, and KQED, a public media organization serving the San Francisco Bay Area, set out to understand the COVID-19 information needs of its community to assist KQED science journalists with their health coverage. This is a summary of what we learned.
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TEAM MEMBERS: Sue Ellen McCann Sevda Eris Asheley Landrum Sarah Mohamad Scott Burg
resource research Media and Technology
This is the fourth and final installment of a multi-part series describing experiences, lessons, and reflections of the San Francisco public-media based KQED Science news team during a year of reporting on and living through an unprecedented series of disasters.
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TEAM MEMBERS: Sue Ellen McCann Sevda Eris Asheley Landrum Sarah Mohamad Scott Burg
resource research Media and Technology
This is the third installment of a multi-part series describing experiences, lessons, and reflections of the San Francisco public-media based KQED Science news team during a year of reporting on and living through an unprecedented series of disasters.
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TEAM MEMBERS: Sue Ellen McCann Sevda Eris Asheley Landrum Sarah Mohamad Scott Burg