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resource research Public Programs
This study considers the analysis of the content of the conversations of primary school groups at the animated dinosaur models in The Natural History Museum, London. The results are compared with those of the conversations of similar school groups collected at the preserved animal specimens in the museum, and live animals at London Zoo. Particular issues, such as causality and the reality of the specimens, are examined in the context of the three types of exhibits.
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TEAM MEMBERS: Sue Dale Tunnicliffe
resource research Public Programs
This study explores the effects of visitor observation of giant panda play on visitor concern for endangered species and satisfaction with seeing giant pandas. A total of 335 visitors to three institutions that house giant pandas participated in the study. These institutions are: the Chengdu Research Base of giant Panda Breeding, and the Chengdu Zoo, in China; and Zoo Atlanta in the U.S. After viewing the giant pandas, visitors were interviewed on whether they ever observed a panda play session, whether they observed panda play on the day of the visit, whether they wanted additional
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TEAM MEMBERS: Sarah Bexell Olga Jarrett Luo Lan Hu Yan Estelle Sandhaus Zhang Zhihe Terry Maple
resource research Public Programs
Free-choice learning and, derivatively, free-choice environmental learning emerges as a powerful vehicle for supporting diversity in learning styles (Falk & Dierking, 2002). In this article, I argue that free-choice environmental learning holds great potential for enabling us to understand what is at stake in environmental learning and thus help us build a sustainable future. I examine the different informal learning contexts for children, home (family and play), museums, zoos, nature parks and wilderness, among many others, and offer an explanation for how learning occurs in these settings
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TEAM MEMBERS: Anthony Kola-Olusanya
resource research Exhibitions
This study, conducted over a four-year period at Chester Zoo in the UK, sought to evaluate the impact on visitor behavior and interpretation use that a transition from second- to third-generation zoo exhibit might affect. Visitors spent more time in the newer exhibit (even when allowing for relative floor area) and visitor time budgets suggest a high degree of visitor interaction with different exhibit elements. Specific interpretive elements were analyzed in detail, using quasi-quantitative methods in addition to more standard timing and tracking measures. From this, a proportional
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TEAM MEMBERS: Andrew Moss Maggie Esson David Francis
resource research Exhibitions
While the opportunity to engage in scientific reasoning has been identified as an important aspect of informal science learning (National Research Council, 2009), most studies have examined this strand of science learning within the context of physics-based science exhibits. Few have examined the presence of such activity in conjunction with live animal exhibits at zoos and aquariums. A video study of 41 families at four touch-tank exhibits, where visitors can observe and interact with live marine species, revealed that families engaged in making claims, challenging claims, and confirming
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TEAM MEMBERS: James Kisiel Shawn Rowe Melanie Vartabedian Charles Kopczak
resource evaluation Public Programs
The evaluation examined the overall visitor experience (time spent, main message comprehension, response to exhibition look and feel) in the 1,100-square-foot Animal Attraction as well as the exhibition's multimedia content delivered via 18 iPads. Specifically, researchers explored iPad usability and visitors’ reactions to the iPad content, especially compared to static labels found in other areas of Animal Attraction. Findings indicate that the iPads appealed to all visitors segments and that iPad users spent more time in the exhibition than visitors who did not use the iPads. However, many
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TEAM MEMBERS: California Academy of Sciences Jon Deuel Jessica Brainard
resource project Public Programs
Exploring Ocean Science from Space (EOSS) is an integrated program of marine life exhibits and science programming designed to bring broader awareness of NASA’s ocean research and Science, Technology, Engineering and Mathematics (STEM) to our staff, volunteers, students, their families and teachers, as well as the visiting public. The Seattle Aquarium was the lead institution, and partnered with NASA and NOAA.  The project’s goal to advance NASA’s commitment to share its research through informal education and helping more than 1.5 million people better understand the role of oceans in our earth system while they increase their STEM literacy has been achieved.  The project created and implemented a wide range of programs and products including a teen intern program, interpretive programming, special events, Bering Sea Bingo educational game, hands-on activity kits including Wi-Fi enabled tablets to utilize online NASA content for interpretation, exhibit improvements to enhance the learners’ experience, electronic interactive stations, and a self-guided Aquarium workbook.
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TEAM MEMBERS: Robert Davidson
resource evaluation Exhibitions
This report details a nine-month summative evaluation of the Underwater Dome Exhibit at the Seattle Aquarium. The study was undertaken to inform the Aquarium's development of short- term, cost-effective updates to improve visitor satisfaction and experience in the dome. The study sought to develop a baseline understanding of how visitors use and react to the exhibit, as well as to determine whether or not visitors understand that the dome represents the Puget Sound. Data was collected using observational and survey instruments (included in the appendix of this report).
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TEAM MEMBERS: Seattle Aquarium Andrea Michelbach Hal Kramer
resource project Exhibitions
This Communicating Research to Public Audiences (CRPA) project is for promoting public understanding of and engagement with STEM by developing and implementing technology and formats for interactive exhibitions at the interface of underwater robotics and marine science. This program envisions the use of BRUCE (Bioinspired Robotic Underwater Carangiform Exhibit) featuring a shoal of ROSAs (Remotely Operated Swimming Avatars) at the River Project to engage the local New York City community and echo to the broader U.S. non-technical audience in marine science and technology. More specifically, this program is expected to put kids and adults behind the wheel of miniature robotic fish that can swim alone, school in groups, and compete against each other under the remote control of the audience. To further attract youngsters to the exhibit, an application for an iDevice, that is, an iPhone, iPad, or iPod Touch, for controlling the robotic fish while seeing through its eyes will be developed. This is a cooperative venture between New York University Polytechnic School of Engineering, New York University Steinhardt School of Culture, Education, and Human Development, and the River Project.
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TEAM MEMBERS: New York University Polytechnic School of Engineering Maurizio Porfiri Paul Phamduy
resource evaluation Public Programs
This report presents findings based on the largest and most international study of zoo and aquarium visitors ever conducted worldwide. The study used a pre- and post-visit repeated-measures survey design to evaluate biodiversity literacy - biodiversity understanding and knowledge of actions to help protect biodiversity - in zoo and aquarium visitors. In total, more than 6,000 visitors to 30 zoos and aquariums around the globe participated in the study. Appendix contains survey.
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TEAM MEMBERS: World Association of Zoos and Aquariums Andrew Moss Eric Jensen Markus Gusset
resource research Public Programs
In the past decade, we have seen an increased focus on measuring the impact of zoos, aquariums, and other free-choice learning environments on the conservation-related knowledge, attitudes and behavior of the visiting public. However, no such studies have been conducted on the impact of such environments on the staff working in these facilities – the very staff that in turn interact with the public on a daily basis. Clearly these interactions are recognized as being important; for example, the thousands of staff employed by Disney’s Animal Kingdom are regularly provided with conservation
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TEAM MEMBERS: Amy Groff Donna Lockhart Jacqueline Ogden Lynn Dierking
resource research Public Programs
Zoos and aquariums have shifted their focus over recent years, taking a much more active role in wildlife conservation and in promoting conservation learning among their visitors. Research in these settings provides a valuable foundation for the emerging field of non-captive wildlife tourism. In particular, valuable lessons regarding the potential impact of wildlife encounters on visitors' conservation attitudes and behaviour can be drawn from research in zoos and aquariums. This paper explores those aspects of wildlife encounters that appear to contribute most to conservation learning. These
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TEAM MEMBERS: R. Ballantyne J. Packer K. Hughes Lynn Dierking