The University of California, Davis Tahoe Environmental Research Center (TERC), UC Davis W.M. Keck Center for Active Visualization in the Earth Sciences (KeckCAVES), ECHO Lake Aquarium and Science Center (ECHO), UC Berkeley Lawrence Hall of Science (LHS), and the Institute for Learning Innovation (ILI) will study how 3-D visualizations can most effectively be used to improve general public understanding of freshwater lake ecosystems and Earth science processes through the use of immersive three-dimensional (3-D) visualizations of lake and watershed processes, supplemented by tabletop science activity stations. Two iconic lakes will be the focus of this study: Lake Tahoe in California and Nevada, and Lake Champlain in Vermont and New York, with products readily transferable to other freshwater systems and education venues. The PI will aggregate and share knowledge about how to effectively utilize 3-D technologies and scientific data to support learning from immersive 3-D visualizations, and how other hands-on materials can be combined to most effectively support visitor learning about physical, biological and geochemical processes and systems. The project will be structured to iteratively test, design, and implement 3-D visualizations in both concurrent and staggered development. The public will be engaged in the science behind water quality and ecosystem health; lake formation; lake foodwebs; weather and climate; and the role and impact of people on the ecosystem. A suite of publicly available learning resources will be designed and developed on freshwater ecosystems, including immersive 3-D visualizations; portable science stations with multimedia; a facilitator's guide for docent training; and a Developer's Manual to allow future informal science education venues. Project partners are organized into five teams: 1) Content Preparation and Review: prepare and author content including writing of storyboards, narratives, and activities; 2) 3-D Scientific Visualizations: create visualization products using spatial data; 3) Science Station: plan, design, and produce hands-on materials; 4) Website and Multimedia: produce a dissemination strategy for professional and public audiences; 4) Evaluation: conduct front-end, formative, and summative evaluation of both the 3-D visualizations and science activity stations. The summative evaluation will utilize a mixed methods approach, using both qualitative and quantitative methods, and will include focus groups, semi-structured interviews, web surveys, and in-depth interviews. Leveraging 3-D tools, high-quality visual displays, hands-on activities, and multimedia resources, university-based scientists will work collaboratively with informal science education professionals to extend the project's reach and impact to an audience of 400,000 visitors, including families, youth, school field trip groups, and tourists. The project will implement, evaluate, and disseminate knowledge of how 3-D visualizations and technologies can be designed and configured to effectively support visitor engagement and learning about physical, biological and geochemical processes and systems, and will evaluate how these technologies can be transferred more broadly to other informal science venues and schools for future career and workforce development in these critical STEM areas.
In 2011, the Institute of Museum and Library Services awarded the Wildlife Conservation Society (WCS) a Museums for America – Engaging Communities grant to explore the development of a new family exhibit at the Bronx Zoo, "Safari Adventure." Our aim with this exhibit is to provide better connections to nature for families in our community and foster a life-long sense of environmental stewardship. The exhibit concept was born of the issue that, today, there exists a greater need to connect people to nature than ever before, a topic especially relevant for our community—part of the largest urban population in the United States. The IMLS grant allowed us to take a multi-faceted approach to inform our current thoughts about useful nature exhibit practices and what resonates with our audiences. Through evaluation, prototyping, visits to other institutions, workshops, and community focus groups, we explored themes of child nature play, intergenerational learning, community engagement, and barriers to access. We are disseminating the various reports and products from this process to publicize our findings to the larger professional community. The Wildlife Conservation Society, founded in 1895 as the New York Zoological Society, saves wildlife and wild places worldwide through science, conservation action, education, and inspiring people to value nature. We are the world’s most comprehensive conservation organization, currently managing about 500 conservation projects in more than 60 countries and educating millions of visitors each year at our five living institutions in New York City: the Bronx Zoo, New York Aquarium, Central Park Zoo, Prospect Park Zoo and Queens Zoo. Our conservation programs work directly with animals such as gorillas, elephants, condors, and penguins, and we manage more than 200 million acres of protected lands around the world.
The evaluation examined the overall visitor experience (time spent, main message comprehension, response to exhibition look and feel) in the 1,100-square-foot Animal Attraction as well as the exhibition's multimedia content delivered via 18 iPads. Specifically, researchers explored iPad usability and visitors’ reactions to the iPad content, especially compared to static labels found in other areas of Animal Attraction. Findings indicate that the iPads appealed to all visitors segments and that iPad users spent more time in the exhibition than visitors who did not use the iPads. However, many
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California Academy of SciencesJon DeuelJessica Brainard
This report details a nine-month summative evaluation of the Underwater Dome Exhibit at the Seattle Aquarium. The study was undertaken to inform the Aquarium's development of short- term, cost-effective updates to improve visitor satisfaction and experience in the dome. The study sought to develop a baseline understanding of how visitors use and react to the exhibit, as well as to determine whether or not visitors understand that the dome represents the Puget Sound. Data was collected using observational and survey instruments (included in the appendix of this report).
This Communicating Research to Public Audiences (CRPA) project is for promoting public understanding of and engagement with STEM by developing and implementing technology and formats for interactive exhibitions at the interface of underwater robotics and marine science. This program envisions the use of BRUCE (Bioinspired Robotic Underwater Carangiform Exhibit) featuring a shoal of ROSAs (Remotely Operated Swimming Avatars) at the River Project to engage the local New York City community and echo to the broader U.S. non-technical audience in marine science and technology. More specifically, this program is expected to put kids and adults behind the wheel of miniature robotic fish that can swim alone, school in groups, and compete against each other under the remote control of the audience. To further attract youngsters to the exhibit, an application for an iDevice, that is, an iPhone, iPad, or iPod Touch, for controlling the robotic fish while seeing through its eyes will be developed. This is a cooperative venture between New York University Polytechnic School of Engineering, New York University Steinhardt School of Culture, Education, and Human Development, and the River Project.
Social science research into public understanding of animal cognition has tended toward a disciplinary focus with conceptual frameworks, questionnaires, concepts and categories that do not appear to align with the findings emerging from the scientific study of animal cognition. The goal of this paper is to present a framework that aligns the dimensions of these two disparate research fields to allow for better assessment of public perceptions of animal minds. The paper identifies different dimensions that have been categorized through the empirical study of animal cognition, as well as the
This nationwide study sought to detect and evaluate the shifting priorities of today's attractions visitors and how their needs and wants drive their behavior. The data revealed trends in how people view, plan for, and react to their world as they travel throughout the country. The research compares recent findings to pre-recession studies to track key shifts in consumer behavior in the post-recession era.
The first book to take a "visitor's eye view" of the museum visit when it was first published in 1992, The Museum Experience revolutionized the way museum professionals understand their constituents. Falk and Dierking have updated this essential reference, incorporating advances in research, theory, and practice in the museum field over the last twenty years. Written in clear, non-technical style, The Museum Experience Revisited paints a thorough picture of why people go to museums, what they do there, how they learn, and what museum practitioners can do to enhance these experiences.
During 2007, the Exhibits Department conducted a summative evaluation of Wild About Otters to document visitors' interest in and their responses to this temporary exhibition. This study was conducted in three parts to examine visitors' behaviors and responses to aspects of the exhibition, including conservation content, emotional reactions and bilingual graphic panels. Research questions 1. How are visitors using the exhibition? Which exhibits are they attending to and for how long? 2. What did visitors think Wild About Otters was about? 3. What conservation content did visitors remember
The University of Cincinnati Arlitt Child and Family Research and Education will conduct a two-year research investigation to document and understand young children's scientific dialog, interactions, behaviors, and thinking within expressly designed natural play environments called playscapes. Two existing environmental science-focused playscapes will serve as the informal context for the study. Pre-school children and their teachers at early childhood centers, Head Start programs and informal learning institutions such as zoos, nature centers, and museums will participate in the study. The Cincinnati Nature Center and the Cincinnati Playscape Initiative will partner with the University of Cincinnati for this research endeavor. The results of the study are expected to not only address a significant gap in the literature base related to self-directed play and young children\'s scientific thinking within playscapes environments, but the study also has the potential to inform the field more broadly about scientific learning and teaching across informal and formal contexts at the early childhood levels. Nine research questions will frame the study and seek to investigate: (a) children\'s behaviors in intentionally designed playscapes, (b) children\'s scientific thinking in intentionally designed playscapes, and the relationship between access to the playscape environment and children's attitudes about science and their own scientist identities. The study sample includes over 200 children (ages 3-5) will be recruited from local university, child care centers and head start programs. Each child will participate in research activities at one of two test sites, with sixty children participating in research activities at both test sites. As part of the study, the children will visit the test sites at least three different times and will be asked to explore the playscape environments on their own, with other children, and with their teachers. Lavalier microphones will capture the students' self-talk and dialogs with others, as they explore the specially designed playscape environments. Other data collection methods include: behavior mapping, direct observation, dialog analysis, surveys, focus groups, and curriculum-based assessments. A team of researchers, including university faculty and graduate assistants, will employ inductive, deductive, and abductive analytical methods and reasoning to analyze and synthesize the data. Concurrently, an external evaluator at the Evaluation Services Center will employ a mixed-methods approach for the formative, remedial, and summative project evaluations. An ultimate goal of the project is to use the research findings to provide a scientific base for the development of an early childhood approach that promotes scientific thinking and learning within self-directed, informal contexts.
Youth Volunteer Interpreters as Facilitators of Learning about Climate Change in Zoo Settings reports on a project to pilot test climate change education resources featuring youth volunteer interpreters as facilitators for zoo visitors’ experiences. Brookfield Zoo tested inquiry-based and specimen-based interpretation at the polar bear and Humboldt penguin exhibits, and Woodland Park Zoo tested a climate-change themed "activity cart" near their Sumatran tiger exhibit. Both the effects of youth volunteer interpretation on the zoo visitors and on the youth volunteer interpreters themselves were
Visiting a zoo or aquarium is not only fun, but can also have a positive impact on visitors' knowledge and attitudes regarding animals and the environment. The biggest challenge, however, is for these institutions to strategically provide opportunities for cognitive and affective learning while simultaneously facilitating enjoyment and fun. Recent studies in zoos and aquaria have examined various factors that can influence learning such as engaging visitors' emotions or connecting with visitors' prior knowledge and interests. The intent of the current study was to further this line of