In this message from the President of VSA, Ross J. Loomis introduces this issue of "Visitor Studies Today!" and discusses a few relevant topics including student involvement in visitor studies and VSA housekeeping items (conference, committee nominations).
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Ross Loomis
resourceresearchProfessional Development, Conferences, and Networks
In this article, Ellen Giusti, exhibition evaluator at AMNH and the AAM Committee on Audience Research and Evaluation (CARE) Chair, discusses proceedings from the 1999 Annual AAM National Program Committee Meeting in Cleveland as well as plans for next meeting and updates on AAM organizational issues.
In this note from the editor of "Visitor Studies Today!", Kris Morrissey introduces the issue with an update on the annual VSA conference. Morrissey also discusses two new columns in the issue: one on thoughts and experiences with the processes or products of evaluation and one on technology.
In this paper, Paulette M. McManus discusses the practice of visitor studies and evaluation, including the tradition of visitor observation, at institutions in the United Kingdom. Specifically, McManus compares evaluation practices at large museums and small- and medium-sized museums, examines the problem of student evaluation and studies as well as the impact of the National Lottery, and finally reports on audience advocacy.
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Paulette M. McManusVisitor Studies Association
Questionnaires are used by faculty develpers, administrators, faculty, and students in higher education to assess need, conduct resarch, and evaluate teaching or learning. While used often, questionnaires, may be the most misused method of collecting information, due to htep toential for sampling error and nonsampling error, which includes questionnaire design, sample selection, nonresponse, wording, social desirability, recall, format, order, and context effects. This article ffers methods and strategies to minimize these errors during questionnaire development, discusses the improtance of
The Exploratorium is developing a model program that demonstrates the vital role science museum exhibits can play in supporting formal science education reform. The development of exhibitions and enhancement activities is based on the Science Framework for California Public Schools and the emerging National Science Education Standards. The project includes: A series of four museum exhibitions (with a total of 60 exhibits) based on the Science Framework themes of Patterns of Change, Stability, Scale and Structure, and Systems and Interactions Publications (Exhibit Guides and Pathways) for each collection A series of workshops and evening events for teachers, families and students A symposium, video and Internet resource for museum and education professionals An important feature is an information desk and resource kiosk to inform teachers, parents and the general public about science education reform efforts. The project aims at 5,000 teachers, 32,000 parents and caregivers, 140,000 students and 1,320,000 members of the general public.
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Thomas HumphreyLynn Rankin
resourceprojectProfessional Development, Conferences, and Networks
The Buffalo Society of Natural Sciences plans to conduct a 5 year project to train 150 mentor teachers (30 teachers/year) and their principals, who will then train the remaining 1100 elementary teachers in the Buffalo Public School System. The training would include two 5-week summer sessions (in a Magnet school that is physically incorporated into the Buffalo Museum of Science) and 4 in-service workshops during the academic years following each of the summer workshops. This innovative leadership project is a collaborative effort between the Buffalo Society of Natural Sciences (including both education and curatorial/science staff persons) the Buffalo Public Schools, and individuals from local colleges and universities. The setting of the project is enhanced by a Science and Math Magnet School which is housed within the museum, and by the school/museum's location in a largely inner city environment with easy accessibility to minority persons. The project is designed to provide mentor teachers with a strong science background in pedagogy and content over a two-year period of summer and academic-year workshops, and to prepare and support these mentors as they inservice their colleagues. Project staff from the museum, public schools, and the academic community will provide strong support through academic-year workshops, site visits and telecommunications networking. Principals will be appropriately involved, and will work with mentors to develop a science inservice program tailored to meet the needs of their individual schools; as a consequence, virtually all of the 1100 K-6 classroom teachers of science in the Buffalo Public Schools will have been prepared to teach investigative, hands-on science to their students. Non-NSF cost sharing is approximately 27.9% of the amount requested from NSF.
"The Connecticut Museum Collaborative for Science Education" is teacher enhancement program that will serve approximately 5,000 middle school teachers (and their students) from throughout Connecticut over a three-year program period. The proposed program has been developed cooperatively by four of Connecticut's Science Museums and Centers (The Discovery Museum, The Maritime Center at Norwalk, Mystic Marinelife Aquarium, and Talcott Mountain Science Center), in consultation with the school districts they serve and the Connecticut Academy for Education in Mathematics, Science, and Technology, the State's leadership organization solely devoted to enhancing education in mathematics, science, and technology. The Collaborative seeks to enliven and enhance the teaching of science, mathematics, and technology by drawing upon the resources of Connecticut's science-rich institutions and related businesses and industry. The proposed project will provide direct services to a core group of 72 middle school teachers and their students in eight urban and suburban school districts at the four participating museums and in their classrooms, as well as teacher training, curriculum development, and networking activities. Larger numbers of teachers and their students will be served through a planned series of interactive video teleconferences. A theme-based approach will be followed in which the unifying theme of "Earth Resource Monitoring" will serve to connect the activities at the four cooperating museums. The central concept of the project is collaboration among museums throughout the state to provide a bridge between science-rich institutions and the schools for teacher enhancement, curriculum improvement, and student enrichment. Special program components involve the participation of business and industry through "Video Field Trips", and parents through a "Family Science" activity. The involvement of the Connecticut Academy for Education in Mathematics, Science and Technolo gy as a member of the "Connecticut Collaborative" provides a direct link for integration of project activities into Connecticut's NSF-funded Statewide Systemic Initiative.
The Developmental Studies Center is supporting the active involvement of parents in their children's mathematical development, helping parents understand more about how their children learn mathematically and socially, and increasing the likelihood that children will discuss mathematics with an adult who is significant in their lives. The first phase of this project develops, pilot tests, and evaluates a Homeside Math resource book for each grade level, K-2, with activities teachers can send home to foster positive interaction about mathematics between parents and their children. These activities are related to exemplary school curricula, particularly those developed with NSF support. The next phase develops a limited number of additional activities to add to the Homeside Math collection to be published as Community Math. Community Math is a resource book for youth workers with activities that foster mathematical discussions between children ages 5-8 and a significant adult and can be used in a variety of community organization settings and sent home for family use. Workshops are developed for parents, teachers, and youth workers to strengthen their knowledge of child-centered instructional strategies, meaningful activities, and how children develop mathematically and socially. And facilitator workshops are developed for parents, teachers, and youth workers to enable them to lead workshops for parents.
The Wildlife Conservation Society is developing and implementing a five-year science program for 420 parents and 210 teachers of children in grades K-8. Linked directly with school curricula and the new National Science Education Standards, the program will bridge the gap between parents and schools, and position the Zoo as a partner and intermediary to help parents and teachers improve the quality and quantity of science education. The program consists of four interrelated components: 1) A series of workshops that will prepare the 420 parents and 210 teachers to work in teams for better and more widely available science education; 2) A series of education projects that will enable workshop participants to teach thousands of other parents and educators about the importance of science literacy, the need for active parental engagement in children's education, and the crucial role that informal science institutions play in augmenting formal science instruction; 3) A series of four Science Advocacy Fairs at the Zoo that are expected to raise the visitor's consciousness on a large scale about the above issues; and 4) A symposium for educators from schools and informal science centers in the region to disseminate successful methods for involving parents in science education.
The New Mexico Museum of Natural History and Science proposed to develop an outreach science and mathematics program with a parent involvement and teacher enhancement professional development component. The goals of the project are as follows: (1) to involve parents in their children's education; (2) to promote a positive attitude on behalf of parents and students toward science and mathematics; (3) to increase teachers' level of comfort in teaching science; and (4) to enhance teacher's confidence in the hands-on approach as an effective method for teaching science. The objectives for the parent component of this project are: acquaint parents with the national and state science education goals and standards; introduce parents to activities that can be done at home with children; and provide families with materials and activity sheets that can be used at home. The objectives for the teacher component of this project are: (1) to provide teachers with opportunities for increased communication with parents about science literacy for children; (2) provide professional development for teachers on the use of hands-on science activities in the classroom; and (3) to providing bilingual activity guides and kits containing materials to encourage science learning. The methods for implementing this project will be varied according to the needs of the target audiences. Parents and children will be engaged through parent workshops and multi-aged children's activities conducted at the museum by experienced science educators. The professional development for teachers' component of this project will include an extensive summer workshop, on-going training/ planning sessions during the school calendar year and session on the uses of the bilingual teaching manuals. The cost sharing for this NSF award is 46.7% of the total project cost.
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TEAM MEMBERS:
Madeleine ZeiglerJayne Aubele
resourceprojectProfessional Development, Conferences, and Networks
The Exploratorium will develop an exhibit "Memory: A Biological Cognitive and Cultural Exploration" along with various complementary components. The primary objective of this project is to increase the public's awareness of the extent, importance, and nature of their everyday rememberings. Exploratorium staff will use an approach to memory, and cognition in general, that considers culture and cultural differences as essential to people's thinking and behavior. The exhibit area will be about 2000 sq ft in size and will consist of ten to twelve new activities and six revised interactive, interdisciplinary exhibits. Here visitors will have the opportunity to interact with the exhibits, researchers, scientists, artists, and other visitors, to explore the nature of memory and its effect on their lives. The exhibits will give visitors direct, experiential insight into the workings of their memories. Other major components of the project include multimedia presentations, printed materials, demonstrations, film programs and a symposium. A publication Memory and Perception will be a supplemental guide that can be used by teachers and students at the secondary level. It will address appropriate themes in the Science Framework for California Public Schools. Museum professionals, researchers, teachers, and evaluators will be invited to participate in a one- week symposium on Cognition in Science Centers. The purpose of the symposium is to develop a conceptual and practical model of what presenting cognition in an informal education setting means. A report will be published and broadly disseminated by professional museum organizations. It is estimated that the project will reach approximately 629,000 visitors annually which includes 69,000 students and 550 teachers.