In the previous three years, 72 90-second Earth & Sky radio shows have been produced under sponsorship of the National Oceanic and Atmospheric Administration. The impact of these shows was explored with a posttest-only experimental design comparing a treatment group that listened to nine daily NOAA shows focused on the topic of whales and a control group that listened to nine daily non-NOAA shows about Antarctica. Participants were randomly assigned to groups, which did not differ on the variables of gender, age, ethnicity, education, frequency of hearing Earth & Sky, and interest in hearing
The purpose of the summative evaluation is to two-fold: 1) provide documentation to NSF about the extent to which the project met its goals and objectives, and 2) give the Lab of Ornithology information about how well the Web application and the ecosystem within which it resides is engaging the intended audiences. The main evaluation questions the study needed to answer related to who is participating in YardMap, how much participation affects participants’ knowledge, attitudes and behaviors around birding, gardening, and citizen science.
A true experimental design was used, where
Hidden Universe is a multi-faceted project built around production of a 2D/3D giant screen film. The goal is to inspire, engage, and excite viewers about the mysterious worlds hidden around us and the science and technology that reveal them. The film will illuminate natural wonders that are invisible to the naked eye, such as objects and processes that are too slow, too fast, and too small to be seen without advanced technologies. It will include nanoscience and microbiology research and developing wavelength technologies such as ultrafast lasers. The project will employ cutting-edge
Fifty visitors to SMM were recruited on the exhibit floor of the museum and asked to view the first draft of a seven-minute movie being developed for the Science on a Sphere exhibit. Visitors were brought into a small room, sat down and viewed the movie on a computer laptop. After watching the movie, visitors were asked a series of questions to assess their interest, enjoyment, and particular aspects of the movie. Visitors aged eight and above were eligible to be interviewed.
This front end evaluation report for the Dead Sea Scrolls Exhibition is composed of visitor interviews on the museum floor and surveys conducted with visitors to a previous exhibition. Most visitors interviewed had heard of the Dead Sea Scrolls and were interested in learning more about them and the scientific processes involved in interpreting and preserving them. About half the visitors knew approximately when the scrolls were created, but very few had any notion of the vast number of scrolls that have been found. Fortunately for The Science Museum of Minnesota, most visitors were not
In order to assess the impact of the exhibition Cells: The Universe Inside Us at the Maryland Science Center an exit questionnaire was administered to museum visitors who had not seen the exhibition as well as those who had seen it. One hundred forty-nine visitors were interviewed between August 7, 2009 and August 19, 2009. Fifty-one visitors were interviewed before they had seen the Cells exhibit (pre-test); ninety-eight people were interviewed after viewing the exhibit (post-test). The following analysis compares what people know about cells before and after seeing the Cells exhibit.
This report presents findings from Goodman Research Group's evaluation of the following: (1) The NOVA scienceNOW series, including viewer feedback on Season Three and the knowledge gained from viewing the six new episodes, (2) The NOVA scienceNOW website, and (3) Focus groups conducted at the Science Café conference in June 2008. Includes survey.
Goodman Research Group, Inc., (GRG), Cambridge, MA, conducted the formative evaluation of The Music Instinct project. The NSF-funded project aims to bring to PBS viewers the strong evidence of the connections between music and science, as well as to facilitate a deeper understanding of both fields. The Music Instinct project, presented by WNET/Thirteen, in collaboration with Mannes Productions, includes a two-hour television program, a website, and ancillary educational materials. The purpose of the formative evaluation is to obtain timely information to support and guide the producers as they
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TEAM MEMBERS:
Rucha LondheMiriam KochmanNivedita RanadeIrene F GoodmanWNET/ThirteenMannes Productions Inc.
The Huntington asked Randi Korn & Associates, Inc. (RK&A) to conduct a summative evaluation to study the impact of Plants are up to Something, a National Science Foundation (NSF)-funded exhibition in the Rose Hills Foundation Conservatory for Botanical Science. The study was specifically designed to examine visitors’ behavior in the exhibition, including engagement with science; understanding of the overall exhibition message; and understanding of and attitudes toward plants. RK&A conducted the first summative evaluation of Plants are up to Something in 2006 and it revealed findings worthy of
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Randi Korn & Associates, Inc.Huntington Library, Art Collections, and Botanical Gardens
The Natural History Museum of Los Angeles County (NHM) contracted Randi Korn & Associates, Inc. (RK&A) to study visitor engagement in the Museum. The intent of this research was to deepen the NHM's understanding of its audiences by examining visitors' programmatic and content-driven experiences in the NHM. In addition, RK&A explored the qualities and characteristics associated with different types of visitors and identified how such characteristics determine visitors' level of engagement with the NHM. How did we approach this study? RK&A used a combination of standardized questionnaires and in
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Randi Korn & Associates, Inc.Natural History Museum of Los Angeles County
The purpose of this evaluation conducted at the Smithsonian Institution's National Museum of Natural History was to find out how visitors are behaving in, reacting to and learning from the newly reopened Sant Ocean Hall. To do this, three methods were employed: a) timing and tracking, b) exit interviews and c) focused studies for specific exhibits and experiences. A total of 553 unique visitors were included in the study, with data collection occurring in December 2008 and January 2009. Visitor groups spent an overall time of just under twenty minutes, and the five most enjoyed elements were
The Nanoawareness Study is designed to answer the question "What, if any, impact do NISE Net activities delivered at Tier 1 and Tier 2 institutions have on the nanoawareness of the public audiences that experience those activities?" The appendix of this report includes the online survey instrument used in the study.