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resource evaluation Media and Technology
This is a survey we developed in 2018 for our exploratory research study of listeners and their parents/guardians of the children's science podcast, Brains On!. The survey includes questions about who listens, when and where children listen, children's listening behaviors, motivations for listening, activities after listening, household information, and demographic questions.
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resource evaluation Media and Technology
Peg + Cat is a popular broadcast television series, developed by The Fred Rogers Company and airing on PBS, in which a girl named Peg and her sidekick, Cat, solve everyday problems using mathematics, creativity, persistence, and humor. Peg + Cat: Developing Preschoolers’ Early Math Skills was a three-year project, funded by the National Science Foundation, that aimed to impact children’s interest and engagement with mathematics, as well as their development of positive social-emotional skills. The project supported early math learning via the creation of additional Peg + Cat episodes, online
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resource research Media and Technology
PBS has a long history of creating award-winning children’s media and has published a wide range of free educational apps. PBS stations often seek organizational partnerships for help in reaching families with the free digital resources they produce. One such collaboration is between WGBH and ALSC as we together introduce a new series of apps developed with National Science Foundation funding. These PEEP Family Science apps feature characters children love from the Emmy Award-winning preschool STEM series on public television, PEEP and the Big Wide World—combining brief, animated stories with
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TEAM MEMBERS: Gay Mohrbacher
resource research Media and Technology
The Brains On! exploratory research study was guided by three overarching research questions: Who is the audience for Brains On! and what are their motivations for listening to children’s science podcasts? How are Brains On! listeners using the podcast and engaging with its content? What kinds of impacts does Brains On! have on its audiences? These questions were answered through a three-phase mixed-methods research design. Each phase informed the next, providing additional insights into answering the research questions. Phase 1 was a review of a sample of secondary data in the
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TEAM MEMBERS: Amy Grack Nelson Scott Van Cleave Juan Dominguez Reba Isaak
resource research Media and Technology
In October 2017, the PBS NewsHour team produced a week and a half of opioid-related content, including several online explainers, which presented the opportunity for a natural experiment for the Experiments in Transmedia project. Knology (formerly New Knowledge Organization Ltd.) conducted a two-wave research study to advance understanding of the youth audience’s knowledge and news consumption on the topic. The first wave of the study, conducted in September 2017, provides a baseline. The content aired in October 2017, and the second wave of the study, conducted in November 2017, asked a
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resource evaluation Media and Technology
The independent evaluation firm, Knight Williams, Inc., developed a two-part post-program survey to gather information about the Year 1 SciGirls CONNECT2 outreach programs conducted by 14 partner organizations. The evaluation aimed for one educator from each organization to complete Part 1 of the survey, which consisted of program reporting questions. In all, one educator from 13 partner organizations completed Part 1, for a response rate of 93%. Part 2 of the survey asked for program reflections, with a focus on perceived program goals, impacts, highlights, and challenges. Given the
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resource evaluation Media and Technology
The independent evaluation firm, Knight Williams, Inc., administered an online survey and conducted follow-up interviews with educators from 14 SciGirls CONNECT2 partner organizations to gather information about their use of, reflections on, and recommendations relating to the SciGirls Seven strategies. The evaluation aimed for two educators from each partner organization – specifically the program leader and one educator who was familiar with the SciGirls Seven – to share reflections on the strategies after they completed their Year 1 programs. In all, 24 educators from 13 partners completed
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resource project Media and Technology
The Discovery Research K-12 program (DR-K12) seeks to significantly enhance the learning and teaching of science, technology, engineering and mathematics (STEM) by preK-12 students and teachers, through research and development of innovative resources, models and tools (RMTs). Projects in the DRK-12 program build on fundamental research in STEM education and prior research and development efforts that provide theoretical and empirical justification for proposed projects. This project scales up the PBS NewsHour Student Reporting Labs (SRL), a model that trains teens to produce video reports on important STEM issues from a youth perspective. Participating schools receive a SRL journalism and digital media literacy curriculum, a mentor for students from a local PBS affiliate, professional development for educators, and support from the PBS NewsHour team. The production of news stories and student-oriented instruction in the classroom are designed to increase student learning of STEM content through student-centered inquiry and reflections on metacognition. Students will develop a deep understanding of the material to choose the best strategy to teach or tell the STEM story to others through digital media. Over the 4 years of the project, the model will be expanded from the current 70 schools to 150 in 40 states targeting schools with high populations of underrepresented youth. New components will be added to the model including STEM professional mentors and a social media and media analytics component. Project partners include local PBS stations, Project Lead the Way, and Share My Lesson educators.

The research study conducted by New Knowledge, LLC will add new knowledge about the growing field of youth science journalism and digital media. Front-end evaluation will assess students' understanding of contemporary STEM issues by deploying a web-based survey to crowd-source youth reactions, interest, questions, and thoughts about current science issues. A subset of questions will explore students' tendencies to pass newly-acquired information to members of the larger social networks. Formative evaluation will include qualitative and quantitative studies of multiple stakeholders at the Student Reporting Labs to refine the implementation of the program. Summative evaluation will track learning outcomes/changes such as: How does student reporting on STEM news increase their STEM literacy competencies? How does it affect their interest in STEM careers? Which strategies are most effective with underrepresented students? How do youth communicate with each other about science content, informing news media best practices? The research team will use data from pre/post and post-delayed surveys taken by 1700 students in the STEM Student Reporting Labs and 1700 from control groups. In addition, interviews with teachers will assess the curriculum and impressions of student engagement.
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TEAM MEMBERS: Leah Clapman
resource project Media and Technology
Explore the Science of Spring: A Live Media Event is an Innovations in Development project produced by the signature PBS series Nature. The new primetime series Spring LIVE (working title) will break the frame of a traditional documentary, letting viewers themselves explore the dramatic seasonal changes of spring through the immediacy of live television. On-camera hosts, scientists and naturalists in locations across the U.S., and scores of citizen scientists will use observation and scientific inquiry to explore the workings of nature during this season of rebirth. The unfolding stories of seasonal change will illuminate larger scientific insights--into the biodiversity of species in habitats, the interconnectedness of plants and animals in diverse ecosystems, the global phenomenon of species migration, and how spring "green-up" can be affected by environmental change--while inspiring appreciation for species conservation and habitat preservation. Spring LIVE is conceived as an ongoing series, with this inaugural season composed of three one-hour programs broadcast live on three consecutive nights, along with real-time interactions via Facebook. Reaching long-standing Nature viewers (2.5 million per episode), Spring LIVE will seek to turn mature adults and diverse families into citizen science doers, and leverage younger Nature online audiences through social media and community engagement in partnership with citizen science projects.

Spring LIVE will build public knowledge of and engagement in phenology and citizen science. The project will also conduct knowledge-building research on the effectiveness of Facebook as a science learning tool. It will experiment with eliciting audience participation via Facebook within the live shows to generate synchronous, second-screen thought and discussion. An exploratory study by Multimedia Research will look at the impact of this feature, addressing the question: To what extent and how does Facebook interactivity within live science shows impact adult engagement, learning and motivation? Spring LIVE will also engage multiple partners to expand reach and impact and build capacity in their fields. National partners include the National Park Service and Next Avenue; citizen science partners include Celebrate Urban Birds, National Phenology Network, Monarch Blitz, and SciStarter, among others. PBS stations will work with these organizations to involve diverse, intergenerational audiences in observation of nature and seasonal change. Project evaluation, implemented by Knight Williams Research Communications, will focus on the impact of live television on science learning, and the success of the integration of citizen science projects on air, online, and in communities. This project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants.

This award reflects NSF's statutory mission and has been deemed worthy of support through evaluation using the Foundation's intellectual merit and broader impacts review criteria.
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TEAM MEMBERS: Fred Kaufman
resource evaluation Media and Technology
The Crowd & The Cloud, a three-year project, developed by Passport To Knowledge and funded by the National Science Foundation, uses multimedia to engage different audiences around citizen science and crowdsourcing. The project team created four episodes of a broadcast television series, which appeared on PBS stations and via PBS.org, an interactive website, and a robust social media presence in an attempt to reach three target audiences: the general public, scientists, and citizen scientists. Rockman et al (REA), an independent educational research and evaluation firm, conducted an external
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TEAM MEMBERS: Camellia Sanford-Dolly Saul Rockman Fatima Carson Julia Li
resource project Media and Technology
As part of its overall strategy to enhance learning in informal environments, the Advancing Informal STEM Learning (AISL) program seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants. This project will develop and test intergenerational science media resources for parents that are participating in adult education programs and their young children. The materials will build on the research-based and successful children's television program, Fetch with Ruff Ruffman. The target audience includes parents enrolled in adult education programs who lack a high school diploma or are in English as a Second Language classes. These resources will support parents' engagement in science activities with their children both in the adult education settings as well as at home. Adult and family educators will receive professional development resources and training to support their integration of the parent/child activities. Project partners include the National Center for Families Learning, Kentucky Educational Television, and Alabama Public Television,

The goals of the Ruff Family Science project are to: (1) investigate adult education settings that feature an intergenerational learning model, in order to learn about the unique characteristics of adults and families who are enrolled in these programs; (2) examine the institutional circumstances and educator practices that support joint parent/child engagement in science; (3) iteratively develop new prototype resources meet the priorities and needs of families and educators involved in intergenerational education settings; and (4) develop the knowledge needed to create a fuller set of materials in the future that will motivate and support diverse, low-income parents to investigate science with their children. The research strategy is comprised of three main components: Phase 1: Needs Assessment: Determine key motivations and behaviors common to adult education students who are also parents; surface obstacles and assets inherent in these parents' current practices; and examine the needs and available resources for supplementing parents' current engagement in family science learning. Phase 2: Prototype Development: Iteratively develop two prototype Activity Sets, along with related educator supports and training materials, designed to promote joint parent-child engagement with English and Spanish-speaking families around physical science concepts. Phase 3: Prototype Field Test: Test how the two refined prototype Activity Sets work in different educational settings (adult education, parent education, and parent and child together time). Explore factors that support or impede effective implementation. Sources of data for the study include observations of adult and parent education classes using an expert interview protocol, focus groups, adult and family educator interviews, and parent surveys.
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TEAM MEMBERS: Mary Haggerty Heather Lavigne Jessica Andrews
resource project Media and Technology
Over the seven years prior to this award, the principal investigator from George Mason University and a national team of scientists, professional societies, science communication researchers, and broadcast meteorologists have been engaged in an effort to include in TV and other weather broadcasts information about current research on the interactions of climate and weather. A Climate Matters network has been established that involves 350 weathercasters at 218 stations, in 119 media markets, nationwide. A particular focus of the initiative has been to help the public become more familiar with the science behind how their local weather and its trends are related to the dynamics of the climate. Many communities nationwide are engaged in deliberations about how to understand, plan for, and adapt to the potential impacts of changes in their weather on important factors pertaining to their economy and well-being, such as natural resources, natural disasters, agriculture, industry, and health. The goal of this continuing project is to expand the quantity and nature of the coverage of such information into the news segments of local news media. By stimulating local reporting on climate impacts and their relationships to personal and community-wide decision-making, this project will potentially help millions of Americans better understand and respond to critical factors that are affecting their lives. This project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants.

The project involves five inter-related, complementary activities: (1) Knowledge building through formative research and process evaluation, specifically in-depth interviews and random sample surveys of journalists in each of the participating journalism professional societies; (2) Recruiting 400 news directors, producers, reporters and additional weathercasters into the Climate Matters network; (3) Providing climate reporting training and professional development to members of the network; (4) Producing and distributing Climate Matters reporting packages to all members of the network on a near-weekly basis; and (5) Evaluating the impacts of the climate reporting on public understanding of science.
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TEAM MEMBERS: Edward Maibach Susan Hassol Bernadette Placky Richard Craig Teresa Myers