This annual report presents an overview of Saint Louis Science Center audience data gathered through a variety of evaluation studies conducted during 2013. This report includes information on the Science Center's general public audience demographics and visitation patterns, gives an overview of visitors' comments about their Science Center experience, summarizes major trends observed in the Science Center's tool for tracking educational programs, and presents highlights from a front-end evaluation of a new agriculture exhibit and a summative evaluation of the the Youth Exploring Science
From October 1965 to May 1966, the Science Museum in London displayed the American spacecraft Freedom 7, the first capsule in NASA’s Mercury programme to take a human on a suborbital flight. Archival records concerning this temporary display are extensive and contain photographic sources as well as written ones. This case therefore lends itself to a study aimed at evaluating the comparative merits of these two types of records, for understanding the logic at play in the display, and for retrieving at least part of the visitors’ experience. Visual sources emerge from this comparison as
Rockman et al (REA), in partnership with Marti Louw and the University of Pittsburgh Center for Learning in Out-of-School Environments (UPCLOSE), conducted a summative evaluation in Fall 2012-Spring 2013 of a temporary museum exhibition at the Carnegie Museum of Natural History (CMNH) in Pittsburgh, PA called, Stories in the Rock. The exhibition highlighted CMNH researchers’ documentation of ancient petroglyph sites in Saudi Arabia using GigaPan technology to capture high-resolution, zoomable images of the rock art. The exhibition centers around an activity called the Explorable Image, a
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TEAM MEMBERS:
University of Pittsburgh Center for Learning in Out-of-School EnvironmentsCamellia Sanford-Dolly
The Natural History Museum of Los Angeles County (NHMLAC) contracted Randi Korn & Associates, Inc. (RK&A) to conduct audience research for the Page Museum (the Page) and La Brea Tar Pits (Tar Pits) as part of an overall strategy to examine the site’s current state and determine plans for its future. How did we approach this study? We designed the study to examine and compare Page Museum visitors’ and non-visitors’ perceptions of the Tar Pits and Page Museum; the meaning they construct from their experience; and their knowledge of current scientific research happening at the site. We conducted
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Natural History Museum of Los AngelesStephanie DowneyEmily Craig
The Baltimore Museum of Art (BMA) contracted with RK&A to conduct a formative evaluation in preparation for the reinstallation of its African art collections, one part of a large reinstallation project currently underway at the Museum. How did we approach this study? This evaluation explored visitors’ reactions to and understanding of the BMA’s potential approach to the African art reinstallation, employing the temporary exhibition Hand Held: Personal Arts from Africa as the base for visitor discussions. The museum used the exhibition Hand Held as an opportunity to explore different
The Lemelson Center for the Study of Invention and Innovation at the Smithsonian’s National Museum of American History (NMAH) contracted Randi Korn & Associates, Inc. (RK&A) to conduct a formative evaluation for Places of Invention, an exhibition funded by the National Science Foundation. The study explored visitors’ use and interpretation of the prototypes (including barriers to use and interpretation), understanding of the relationships among people-place-invention and 21st century skills, and interpretation of what the Places of Invention exhibition is about. How did we approach this study
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TEAM MEMBERS:
Lemelson Center for the Study of Invention and InnovationRandi KornEmily CraigAmanda KrantzNational Museum of American HistorySmithsonian Institution
"In the past several years, New England Aquarium (NEAq) renewed all exhibits, built new additions, and made substantive efforts to restructure its interpretation strategies to transform the visitor experience. With support from the Institute of Museum and Library Services (IMLS) grant #MA-06-12-0143-12, the Aquarium embarked on A New Strategy for Visitor Engagement: Interpreting our Mission for a Changing World. From fall 2012 through summer 2014, NEAq developed, implemented, and evaluated a comprehensive approach to increasing the capacity of front-line staff and interpreters to engage with
Overview of Sustainability Professional Development and Evaluation: As part of the National Science Foundation funded "Sustainability: Promoting Sustainable Decision Making in Informal Education" project, the Oregon Museum of Science and Industry (OMSI) and its partners developed a professional development website and workshop. The goal of this and other project deliverables was to promote sustainable decision making by building skills that allow participants to weigh their choices and choose more sustainable practices. ExhibitSEED (Exhibit Social Environmental and Economic Development) refers
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Oregon Museum of Science and IndustryRenee B. Curtis
Overview of Clever Together/Juntos somos ingeniosos and Evaluation: As part of the National Science Foundation funded "Sustainability: Promoting Sustainable Decision Making in Informal Education" project, the Oregon Museum of Science and Industry (OMSI) and its partners developed a bilingual (Spanish/English) exhibition. The goal of this and other project deliverables was to promote sustainable decision making by building skills that allow participants to weigh their choices and choose more sustainable practices. Clever Together/Juntos somos ingeniosos is a permanent, bilingual exhibition at
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Oregon Museum of Science and IndustryRenee B. Curtis
Overview of Sustainability
Events and Evaluation: As part of the National Science Foundation funded Sustainability: Promoting Sustainable Decision Making in Informal Education project, the Oregon Museum of Science and Industry (OMSI) project team designed and hosted seven events between September 2011 and July 2014. In line with the overall project goals: Participants will 1) capture the big idea, “We can cultivate a more sustainable community by building skills and making decisions that maximize positive impacts,” 2) practice skills necessary for making more sustainable choices that consider
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Oregon Museum of Science and IndustryRenee B. Curtis
Although studies in a variety of settings suggest that participant reactions to the research context can threaten the validity and generalizability of study findings, there have been almost no investigations of participant reactivity in museums. In this experimental study, the authors compared the behaviors and learning outcomes of visitors at two versions of an interactive mathematics exhibit who had either been actively recruited by a data collector or passively recruited using posted signage. They assessed the amount of time visitors spent at the exhibit, the number of mathematical exhibit
The four New England museums of the Environmental Exhibit Lab (EEC) set out in the Fall of 2011 to create a replicable model of collaborative professional development for small museums. The project, Exhibit Lab (sometimes called “EEC 2”), was funded by a 3-year grant from the Institute of Museum and Library Services [2011 21st Century Museum Professionals Program; IMLS Log Number: MP-00-11-0049-11]. At small institutions, impending deadlines, budget and staffing limitations, and professional isolation all too often get in the way of true innovation. The goal of Exhibit Lab was to help staff
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TEAM MEMBERS:
Betsy LoringAlexander GoldowskyDenise LeBlancJulie SilvermanLucia StancioffChris Sullivan