This summary brief captures highlights from the second year of the NSF-funded WaterMarks project. The technical evaluation report for this same project period can be found on the main project page. The purpose of this document is to communicate key updates (as observed by the evaluation team) in a less technical way with the many different audiences who have an interest in keeping up with WaterMarks.
This is the evaluation report for the second year of the NSF-funded WaterMarks project. It reflects a current summary of available evidence about the intended outcomes of program activities to date, as well as commentary on how the project is using (or could use) this information moving forward.
We examined an approach to reaching audiences who may not ordinarily engage with science. Termed Guerilla Science, this approach blends elements of access, by removing barriers to participation by embedding science into unexpected places, with those of inclusion, by designing activities that speak to the learning identities of participants.
PLUM LANDING a digital media PBS Kids series that is designed to motivate six- to nine-year-old children to investigate the natural world. Content developers from WGBH Boston and researchers from the Education Development Center (EDC) used an iterative research and design process to create the Plum Landing Explore Outdoors Toolkit. The Toolkit includes digital media resources (animated stories, live-action videos, an online badging system, a digital game, and an app for families), hands-on science activities, and support materials for parents, caregivers, educators, and program directors to
PLUM LANDING a digital media PBS Kids series that is designed to motivate six- to nine-year-old children to investigate the natural world. Content developers from WGBH Boston and researchers from the Education Development Center (EDC) used an iterative research and design process to create the Plum Landing Explore Outdoors Toolkit. The Toolkit includes digital media resources (animated stories, live-action videos, an online badging system, a digital game, and an app for families), hands-on science activities, and support materials for parents, caregivers, educators, and program directors to
A mixed-methods series of surveys were used to explore public literacy related to environmental science and sustainability in Indianapolis. Surveys also explored predictive variables including environmental identity, nature affinity, use of nature places as learning opportunities, and motivations for visiting nature spaces. An online, citywide consumer survey was distributed alongside a parallel identical survey of employees at a major science-based corporation to assess variation in knowledge, attitudes, and learning behaviors. This science-based corporation provides substantial support to
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TEAM MEMBERS:
John FraserSu-Jen RobertsNezam Ardalan
The Bronx Zoo of the Wildlife Conservation Society (WCS) engaged Randi Korn & Associates, Inc. to conduct formative evaluation and community focus groups related to a proposed exhibit, "Safari Adventure." The aim with this exhibit is to provide better connections to nature for families in our community and foster a life-long sense of environmental stewardship. The exhibit concept was born of the issue that, today, there exists a greater need to connect people to nature than ever before, a topic especially relevant for our community—part of the largest urban population in the United States
This report presents and analyzes the findings from a front-end evaluation conducted by Randi Korn & Associates (RK&A) regarding the concept for "Safari Adventure," an exhibition being developed at the Bronx Zoo by the Wildlife Conservation Society (WCS) in Bronx, NY. The aim of Safari Adventure will be to provide better connections to nature for families in our community and foster a life-long sense of environmental stewardship. The exhibit concept was born of the issue that, today, there exists a greater need to connect people to nature than ever before, a topic especially relevant for our