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resource project Media and Technology
The National Association of Hispanic Nurses (NAHN), in association with the Hispanic Communications Network (HCN), proposes to address the shortage of bilingual professionals in all health fields by recruiting and interviewing bilingual role models and arranging to broadcast those interviews nationwide. Leveraging HCN’s nationally broadcast health education radio shows, whose cumulative audiences are larger than
NPR’s “All Things Considered,” this project has the potential to reach one out of every three US Hispanics during its first five years. This media campaign is intended to inspire Hispanic parents to encourage their children to study science and aspire to careers in the biomedical professions. It is also intended to inspire and empower Spanish-speaking adults from all walks of life to consider careers in the health professions. All broadcasts will tie to NAHN’s interactive website so that students and adults interested in changing careers can find mentors and educational resources. NAHN will also use Youtube, Facebook, mobile phone applications, and other new and popular social media technologies to reach a broad cross-section of English speaking youth and young adults. In addition to the national media outputs, attendees at NAHN’s annual conferences will have the opportunity to receive training in public speaking and media relations so they can more effectively use local media in their own communities to address health disparities and promote careers in the biomedical and health professions. NAHN will develop a standardized, bilingual Toolkit for public presentations. The Toolkit will include a PowerPoint presentation embedded with video containing gender and other- stereotype-busting role model interviews with Hispanic nurses; links to an online database of volunteer mentors; and a bilingual terminology packet that will aid nurses in creating linguistic and cognitive bridges between audience and professional knowledge bases. We expect that the refined Toolkit will empower nurses and other health professionals to become more effective public health educators and career role models during their presentations at community health events, career fairs, achievement clubs, and school assemblies. An Advisory Committee of other health organizations, professionals, and advocates will recommend Role Models and provide periodic feedback. Bilingual independent evaluators associated with the UC Berkeley School of Public Health will conduct qualitative and quantitative formative, iterative, and summative evaluations throughout the project. Their recommendations and findings will be incorporated into the project design and deliverables and shared with relevant fields.
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TEAM MEMBERS: Angie Millan Jim Booth
resource project Public Programs
Pipeline for Remote Sensing Education and Application (PRSEA), will increase awareness, knowledge and understanding of remote sensing technologies and associated disciplines, and their relevance to NASA, through a combination of activities that build a “pipeline” to STEM and remote sensing careers, for a continuum of audiences from third grade through adulthood. This program will be led by Pacific Science Center. The first objective is to engage 50 teens from groups underrepresented in STEM fields in a four-year career ladder program; participants will increase knowledge and understanding of remote sensing as well as educational pathways that lead to careers in remote sensing fields at NASA and other relevant organizations. The second objective is to serve 2,000 children in grades 3-5, in a remote sensing-based out-of school time outreach program that will increase the participant’s content knowledge of remote sensing concepts and applications and awareness and interest in remote sensing disciplines. PRSEA’s third objective is to engage 180 youth, grades 6-8, in remote sensing-themed summer intensive programs through which youth will increase knowledge of remote sensing concepts and applications and increase awareness and interest in educational and career pathways associated with remote sensing and NASA’s role in this field. The final objective is to engage 10,000 visitors of all ages with a remote sensing-themed Discovery Cart on Pacific Science Center’s exhibit floor. By engaging in cart activities, we anticipate visitors will increase their level of awareness and interest in the topic of remote sensing and NASA’s role in contributing to this field.
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TEAM MEMBERS: Ellen Lettvin
resource project Public Programs
Approximately 8.4 million children in the United States participate annually in out-of-school time (OST) programs with a science component. These programs have been shown to have a wide range of impacts on scientific literacy, school achievement, and career interest. Because such programs take place outside of home and school, they offer participants learning flexibility and a sense of agency that otherwise do not exist in traditional science learning contexts. However, current research on OST is largely limited to evaluation-level data that has not been synthesized, making it difficult to draw definite conclusions. As seen in other fields, a larger evidence base is needed for the OST field to grow or else non-evidence-based policies will be imposed upon the field by outside forces. The project team will conduct an experimental, longitudinal research project to address these issues. This Research-in-Service to Practice project is funded by the Advancing Informal STEM Learning (AISL) program which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. The study uses a sophisticated design with a wide variety of measures to follow three cohorts of adolescent youth (~200) over a 4-year period to address the primary research question: How does participation of adolescent youth from traditionally underrepresented groups in a well-established, out-of-school time science program affect their career choices and attitudes towards science as they mature into early adulthood? While each measure is rooted in established literature and methodology, putting it all together using a comprehensive, complementary approach has not yet been done in the OST field. The research studies will be looking at a number of variables in order to measure program impact including: demographic and experiential background of program participants, STEM attitudes, career interest/choices, scientific engagement, and participation. Data will be collected via survey, observation, interviews, and document review. The program practitioners will contribute diary and field note data to the study. This project will provide STEM education practitioners with the evidence-based information they need to develop better programs for underrepresented minority (URM) youth so program and policy decisions are not made in a vacuum. Operationally, findings will have an impact on OST and URM science education researchers by generating new research methodology and techniques. Tactically, it will benefit greater URM communities by investigating how OST programs can support science learning and scientific interest among their adolescent youth. Strategically, the study impacts the nation by providing evidence about the validity of OST programs as a critical partner to address the issue of URM involvement in the STEM workforce. Also, the corpus of raw data will be made public, providing a large and varied data set for others to explore. This research is being conducted by the Museum of Science and Industry, Chicago, and the Curry School of Education at the University of Virginia.
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resource project Media and Technology
As part of its overall strategy to enhance learning in informal environments, the Advancing Informal STEM Learning (AISL) program funds innovative resources for use in a variety of settings. This project will study why (or why not) young career adults, aged 18-35 engage with the PBS NewsHour science content via broadcast and/or online avenues to advance their STEM knowledge and skills. This age group has shifted away from viewing traditional broadcast news media and increasingly looks to social media channels for science content. Multiple layers of STEM digital content delivered across multiple platforms (including social media) will be used to identify the attributes that engage and motivate these 18-35 year olds. Deliverables include 12 broadcast segments each year with STEM research coverage and a range of transmedia efforts (e.g. additional formats distributed via Instagram, Vine, YouTube, etc.) for testing with the target audience. A complementary component of the project will be an apprenticeship program in which each year five college age students from journalism schools join the professional reporters at the NewsHour to produce STEM content using new and innovative strategies engage to 18-35 year olds. The PBS NewsHour broadcast is currently viewed by 1.4 million adults each night and the website has 2.6 million unique visitors each month. The research will attempt to define the learning ecologies of 18-35 year olds using psychographic profiles and case studies to illustrate the range of science learners including those in underrepresented groups. The first research component uses a quantitative approach to assess the reaction of the early career adults to the 12 STEM broadcast segments in their original form and after repackaging for social media. A control group audience will watch the original broadcast of each STEM segment and respond to an online questionnaire that will establish how viewers use and/or pass on STEM content and to whom. The test audience will view the content that has been repackaged and presented on a different media platform responding to the same online questionnaire and allowing comparisons of the two groups. The second research component will focus on the college-age journalism apprentices and use participatory action research. The apprentices will collect data about their experiences and reflect on their contributions to STEM reporting. The third research component will be an ethnographic study of the post-production and editorial teams at the PBS NewsHour using focus groups to elicit feedback and evaluate their metacognitive thinking about how to produce stories for early career adults. Data will be collected and analyzed from three groups: early career adults 18-35 years of age; journalism apprentices; and the PBS NewsHour editorial teams. Overall the research will provide new knowledge about producing and distributing digital STEM media that engages and impacts early career adults.
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resource project Media and Technology
Hispanic Role Models in Health Careers: Empowering Hispanic Nurses to Leverage Traditional Spanish language and New Social Media to Inspire the Next Generation of Culturally Diverse and Competent Health Care Professionals The National Association of Hispanic Nurses (NAHN), in association with the Hispanic Communications Network (HCN), proposes to address the shortage of bilingual professionals in all health fields by recruiting and interviewing bilingual role models and arranging to broadcast those interviews nationwide. Leveraging HCN's nationally broadcast health education radio shows, whose cumulative audiences are larger than NPR's 'All Things Considered,' this project has the potential to reach one out of every three US Hispanics during its first five years. This media campaign is intended to inspire Hispanic parents to encourage their children to study science and aspire to careers in the biomedical professions. It is also intended to inspire and empower Spanish-speaking adults from all walks of life to consider careers in the health professions. All broadcasts will tie to NAHN's interactive website so that students and adults interested in changing careers can find mentors and educational resources. NAHN will also use YouTube, Facebook, mobile phone applications, and other new and popular social media technologies to reach a broad cross-section of English speaking youth and young adults. In addition to the national media outputs, attendees at NAHN's annual conferences will have the opportunity to receive training in public speaking and media relations so they can more effectively use local media in their own communities to address health disparities and promote careers in the biomedical and health professions. NAHN will develop a standardized, bilingual Toolkit for public presentations. The Toolkit will include a Powerpoint presentation embedded with video containing gender- and other- stereotype-busting role model interviews with Hispanic nurses, links to an online database of volunteer mentors, and a bilingual terminology packet that will aid nurses in creating linguistic and cognitive bridges between audience and professional knowledge bases. We expect that the refined Toolkit will empower nurses and other health professionals to become more effective public health educators and career role models during their presentations at community health events, career fairs, achievement clubs, and school assemblies. An Advisory Committee of other health organizations, professionals, and advocates will recommend Role Models and provide periodic feedback. Bilingual independent evaluators associated with the UC Berkeley School of Public Health will conduct qualitative and quantitative formative, iterative, and summative evaluations throughout the project. Their recommendations and findings will be incorporated into the project design and deliverables and shared with relevant fields.
DATE: -
TEAM MEMBERS: Angie Millan
resource project Public Programs
The National Center for Interactive Learning (NCIL) at the Space Science Institute (SSI), in collaboration with the Colorado Clinical and Translational Studies Institute (CTSCI), and Colorado Area Health Education Centers (AHECs), requests support for Discover Health/Descubre la Salud (DH/DS). The bilingual (English/Spanish) project will include an interactive library exhibit supported by media and community education resources to engage underserved communities in learning about their cardiovascular and digestive systems, and how to keep them healthy. The project will target underserved communities, including rural and Latino communities, working through libraries and community institutions. The project will use a strategic combination of bilingual, interactive exhibits presented at libraries and community health fairs and festivals, career events, family nights, science camps, and mini-med schools, to engage students, families, and adults in these important health issues. Project PI Robert Russell, Senior Education Associate at NCIL, and NCIL Founder Co-PI Dusenbery, Founder of NCIL, will direct the project. Dr. Jack Westfall, who will direct the Community Engagement Core of CCTSI and also directs Colorado AHECS, he will direct their subaward. An outstanding advisory committee includes biomedical researchers, community health educators, librarians, and informal science educators. They will provide expertise on biomedical science content and help guide the project's implementation. Knight Williams, Inc., a highly experienced media and community evaluation firm, will conduct the full required project evaluation.
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TEAM MEMBERS: Paul Dusenbery
resource project Media and Technology
This project engages members of racially and economically diverse communities in identifying and carrying out environmental projects that are meaningful to their lives, and adapts technology known as NatureNet to assist them. NatureNet, which encompasses a cell phone app, a multi-user, touch-based tabletop display and a web-based community, was developed with prior NSF support. Core participants involved in programs of the Anacostia Watershed Society in Washington, D.C., and Maryland, and the Reedy Creek Nature Preserve in Charlotte, NC, will work with naturalists, educators, and technology specialists to ask scientific questions and form hypotheses related to urban waterway restoration and preservation of native species. They will then collect and analyze data using NatureNet, requesting changes to the technology to customize it as needed for their projects. Casual visitors to the nature centers will be able to interact with the environmental projects via the tabletop, and those who live farther away will be able to participate more peripherally via the online community. The research project, led by researchers from the University of Maryland, College Park, with collaborators from the University of North Carolina, Charlotte, and the University of Colorado, Boulder, will provide answers to two questions: 1) How do community-driven informal environmental learning projects impact participants, including their motivation to actively participate in science issues via technology and their disposition toward nature preserves and scientific inquiry? and 2) What are the key factors (e.g., demographic composition of participants, geographical location) that influence the development of community-driven environmental projects? Researchers will gather extensive qualitative and quantitative data to understand how community projects are selected and carried out, how participants approach technology use and adaptation, and how informal learning and engagement on STEM-related issues can be fostered over a period of several months and through iterative project cycles. Data will be collected through motivation questionnaires; focus groups; interviews; tabletop, mobile, and website interaction logs; field notes from participatory design and reflection sessions; and project journals kept by nature preserve staff. Through extensive research, iterative design, and evaluation efforts, researchers will develop an innovative model for community-driven environmental projects that will deepen informal science education by demonstrating how members of diverse communities connect environmental knowledge and scientific inquiry skills to the practices, values, and goals of their communities, and how technology can be used to facilitate such connections.
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TEAM MEMBERS: Tom Yeh Mary Lou Maher Jennifer Preece Tamara Clegg Carol Boston