This annual report presents an overview of Saint Louis Science Center audience data gathered through a variety of evaluation studies conducted during 2016. This report includes information on the Science Center's general public audience demographics and visitation patterns, gives an overview of visitors' comments about their Science Center experience, summarizes major trends observed in the Science Center's tool for tracking educational programs, and presents highlights from evaluations of the new GROW exhibition and First Friday program.
This annual report presents an overview of Saint Louis Science Center audience data gathered through a variety of evaluation studies conducted during 2015. This report includes information on the Science Center's general public audience demographics and visitation patterns, gives an overview of visitors' comments about their Science Center experience, summarizes major trends observed in the Science Center's tool for tracking educational programs, and presents highlights from a Membership study, a formative evaluation of a new Makerspace exhibition, and program evaluation of a workshop for the
The Lemelson Center for the Study of Invention and Innovation (Lemelson) at the National Museum of American History (NMAH) contracted RK&A to conduct a front-end evaluation of Game Changers, a new exhibition that will highlight stories of invention and innovation related to sports. The goals of the study were to identify visitors’ associations with sports and invention and explore their reactions to preliminary exhibition concepts and titles.
How did we approach this study?
RK&A conducted 40 in-depth interviews with walk-in visitors to NMAH. As much as possible, RK&A recruited
The Field Museum contracted RK&A to conduct a summative evaluation of the Grainger Science Hub and the Discovery Squad Carts, two museum experiences facilitated by educators or trained volunteers. The goals of the study are to explore the extent to which visitors interact with programming in the Science Hub and at Discovery Squad Carts and the nature of those interactions, as well as visitor motivations and takeaways.
How did we approach this study?
RK&A conducted observations in the Science Hub and at Discovery Squad Carts to understand the nature of experiences at each. The
The Corning Museum of Glass contracted RK&A to conduct a summative evaluation of the temporary exhibition Glass of the Architects: Vienna 1900-1937. The goal of the study is to explore visitors’ experiences in the exhibition, which is a 1900-square foot exhibition situated within an expansive museum campus.
RK&A collected 100 timing and tracking observations to provide an objective and quantitative account of how visitors experience the exhibition. The museum has historically collected timing and tracking observations for temporary exhibitions so the method allowed for comparisons to
Exploration Place, with funding from the National Aeronautics and Space Administration (NASA), contracted RK&A to conduct a summative evaluation of Design Build Fly, an exhibition and program series that explores what happens behind-the-scenes in Wichita’s aircraft plants. The goals of the study were to identify how visitors use the exhibition, explore what meaning visitors make from Design Build Fly, and understand to what extent visitors’ meaning-making aligns with intended outcomes.
How did we approach this study? RK&A conducted timing and tracking observations of visitors to the
The San Diego Natural History Museum (The Nat) contracted RK&A to conduct a summative evaluation of the temporary exhibition, Unshelved: Cool Stuff from Storage. The priorities for the study focused on exploring (1) whether visitors understand that the museum has vast collections (and why); (2) how the low level of interpretation effects visitors’ experiences and understanding of the exhibition; and (3) visitors’ personal connections and emotional response to the exhibition.
How did we approach this study?
RK&A employed two methodologies for this study. First, RK&A conducted open
Beyond Spaceship Earth is a multi-faceted project at The Children's Museum of Indianapolis that includes an immersive permanent exhibit about the International Space Station, the Indianan Astronaut Wall of Fame, the Schaefer Planetarium and Space Object Theater; museum theater and facilitated programs throughout the exhibit; complementary programming for schools and families in the museum's STEMLab; and a freely available unit of study for classroom teachers of 3rd-8th grades. The summative evaluation of the project used qualitative and quantitative methods including timing and tracking
The Science Behind Pixar (SBP) exhibition was the product of a collaborative effort among the Museum of Science, Boston (MOS), Pixar Animation Studios, and the Science Museum Exhibit Collaborative (SMEC). The 13,000 square foot exhibition presented the science, math, and computer science behind Pixar Animation Studios’ animated films and innovation. Before entering SBP, visitors watched a five-minute film that oriented them to the exhibition and discussed its main messages. Visitors then interacted with screen-based and physical interactive exhibits, as well as the technical pipeline of the
The Museum of Science, Boston’s Research and Evaluation Department conducted a summative evaluation of The Hall of Human Life (HHL) exhibition. This 9,700 square foot exhibition is geared towards older children and adults. It is focused on human biology and human health with the main message, “Human beings are changing in a changing environment.” Visitors are able to use their own bodies and behaviors to understand biological mechanisms. Unique to this exhibition, visitors are able to use scannable wristbands to record and compare personal data with other Museum visitors to learn about their
Designing Our World (DOW) was a four-year NSF-funded initiative in which the Oregon Museum of Science and Industry (OMSI) sought to promote girls’ pursuit of engineering careers through community-based programming, exhibition development, and identity research. The overarching aim of DOW was to engage girls ages 9–14 with experiences that illuminate the social, personally relevant, and altruistic nature of engineering. In addition to programming for girls, the project also included workshops for parents/caregivers, professional development for staff from community partners; and an exhibition
Designing Our World (DOW) was a four-year NSF-funded initiative in which the Oregon Museum of Science and Industry (OMSI) sought to promote girls’ pursuit of engineering careers through community-based programming, exhibition development, and identity research. The overarching aim of DOW was to engage girls ages 9–14 with experiences that illuminate the social, personally relevant, and altruistic nature of engineering. In addition to programming for girls, the project also included workshops for parents/caregivers, professional development for staff from community partners; and an exhibition