This document outlines front-end and formative evaluation findings including baseline use; improving attraction and holding power and interactions; and improving interfaces. While we found that people like the globe and will stay and interact especially with the redesigned kiosk, there is still room for improvement in support for information transfer and meaning generation, as well as opportunities for retaining user choice and control while adding usability features such as narration.
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Shawn RoweKatie StoferCéleste BarthelNancee HunterHatfield Marine Science Center
The following three case studies are descriptive and evaluative in nature, and are designed to describe, explain, and portray in some detail three examples of COSIA partnerships. These cases are context bound; the place-based aspect of these cases is critical to the phenomenon being explored. Consistent with the goal for employing a case study approach for COSIA (Communicating Ocean Sciences to Informal Audiences) is the approach if investigating a phenomenon within the context of the places and partners involved. While each of these COSIA partnership sites are involved in other important and
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Mark St. JohnUniversity of California, Berkeley
On November 4, 2010 The Science Museum of Minnesota, in conjunction with Fresh Energy, held a program about ocean acidification. The program included a dinner reception for VIP guests, a screening of the documentary film A Sea Change, and a panel discussion about ocean acidification. A Sea Change (http://www.aseachange.net/) is a feature-length documentary film about ocean acidification. A Sea Change documents Sven Huseby's worldwide search for more information about ocean acidification. Huseby, a retired history teacher, talks with scientists, policy experts, lawyers, business leaders, and
Suitcase Science is a community-inspired theatre program and exhibit that highlights many scientific disciplines, including anthropology, biology, chemistry, geology, sociology and material culture. Its development was funded through a Legacy grant from the state of Minnesota. To help generate topics and ideas to include in the Suitcase Science show and exhibit, SMM held several workshops in communities around the state. SMM staff invited local community members to bring two objects of value, meaning, or significance to the workshop and to share their story about them. These stories and
The Oakland Museum of California (OMCA) contracted Randi Korn & Associates, Inc. (RK&A) to conduct a summative evaluation of the reinstallation of the Gallery of California History (History Gallery). Timing and tracking observations were used to examine visitors' experiences in the reinstalled History Gallery. A total of 108 observations were collected in February and March 2011. RK&A conducted timing and tracking observations of visitors to the History Gallery. Trained data collectors unobtrusively observed visitors and documented time spent in the exhibition overall, exhibits stopped at, and
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Randi Korn & Associates, Inc.Oakland Museum of California
The goal of the study was to inform an interpretive and master planning process at Eastern State Penitentiary Historic Site by documenting visitor motivations, interests, experience, and learning outcomes of four key audiences identified by Eastern State: walk-in visitors (adult only), walk-in visitors (groups with children), prearranged adult tour groups, and school groups. Specifically, the report focuses on the following evaluative questions: 1) Who are the visitors to Eastern State and why do they come? (e.g., entry conditions such as demographics, motivations for their visit, expectations
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Jill SteinEastern State Penitentiary Historic SiteJes A. Koepfler
The Salmon Camp Research Team (SCRT) project was created to address the under-representation of Native Americans in information technology (IT) and IT-intensive professions in science, technology, engineering, and mathematics (STEM). The Oregon Museum of Science and Industry (OMSI) is partnering with the Native American Youth and Family Association (NAYA) under the renewed National Science Foundation (NSF) funding to strengthen community involvement and work directly with students year round. An SCRT program website is under development with program information and a social networking page
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Phyllis AultOregon Museum of Science and Industry
Knight Williams Research Communications (Knight Williams, Inc), an independent evaluation firm specializing in the development and evaluation of science education media, conducted the summative evaluation for Ice Stories. The evaluation focused on the extent to which the project achieved the goals described in the Exploratorium's grant to the National Science Foundation (NSF) Arctic Research and Education, Antarctic Coordination and Information program within the Division of Research on Learning in Formal and Informal Settings (DRL). The NSF DRL program provided funding for both the project
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Valerie Knight-WilliamsExploratoriumDivan WilliamsChristina MeyersOra GrinbergTal SraboyantsEveen ChanDavid Tower
The purpose of this front-end evaluation study was to inform design decisions about the development of an interactive learning system focusing on Earth and planetary science. The design team was led by the Institute for Scientific Research (ISR), and the project was funded by the National Science Foundation (NSF). The aim of the Advancing Content Through Interactive Virtual Environments (ACTIVE) Project is to create an interactive learning environment that allows exploration of the solar system through several senses including touch, sound, and sight. Developers will incorporate NASA Earth and
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Carey TisdalThe West Virginia High Technology Consortium Foundation
Three Big Back Yard (BBY) evaluations were carried out during the summer of 2006. A timing and tracking study was conducted to understand how visitors utilized and interacted with the various components of the Big Back Yard. A total of 101 visitors were observed. Exit interviews were carried out with 96 visitors as they left the BBY. The exit interviews provided an understanding of visitors' motivations for visiting the BBY, what they knew about the BBY before they visited, and their experience with the golf course's content. A lobby interview was conducted with 160 visitors as they left the
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Amy Grack NelsonBeth JanetskiLevi WeinhagenScience Museum of Minnesota
This report presents findings from a front-end evaluation at the Science Museum of Minnesota for the exhibition, "Water: H2O = Life." The study was carried out to gain visitor feedback on images advertising the Water exhibition. A total of 117 interviews were conducted with visitors aged 18 and above. Visitors were shown three images 1) an Earth-shaped cup held up by a human hand, 2) the Earth with a drop of water, and 3) the Earth floating in a life preserver. Visitors were asked if any of the images would inspire them to come to the museum and, if so, which image was most inspiring. Next
During the summer of 2007, the Science Museum of Minnesota carried out a summative evaluation of the Kitty Andersen Youth Science Center's Park Crew program. The purpose of the evaluation was to understand how the youth staff implemented activities in the museum's Big Back Yard and what they learned about earth-surface processes, teaching others, and STEM careers. A mixed-methods design was used to gather evaluative data. Data collection methods included observations of youth presenting activities to visitors and pre- and post-interviews with the youth. A total of 11 youth (sophomore through