The executive summary of the Formative Research Report for the project: Fostering Joint Parent/Child Engagement in Preschool Computational Thinking by Leveraging Digital Media, Mobile Technology, and Library Settings in Rural Communities.
This is the formative research report for the project: Fostering Joint Parent/Child Engagement in Preschool Computational Thinking by Leveraging Digital Media, Mobile Technology, and Library Settings in Rural Communities
KQED, the Northern California PBS and NPR member station, and the College of Media & Communication at Texas Tech University have recently completed a $3 million grant from the National Science Foundation (NSF) for the project Cracking the Code (CTC): Influencing Millennial Science Engagement. The three-year grant provided funding for an unprecedented science media research initiative between science media professionals and science communication academics with the goal of identifying how best to engage younger, more diverse audiences with science media.
This report is the final process
This is a survey we developed in 2018 for our exploratory research study of listeners and their parents/guardians of the children's science podcast, Brains On!. The survey includes questions about who listens, when and where children listen, children's listening behaviors, motivations for listening, activities after listening, household information, and demographic questions.
The Brains On! exploratory research study was guided by three overarching research questions:
Who is the audience for Brains On! and what are their motivations for listening to children’s science podcasts?
How are Brains On! listeners using the podcast and engaging with its content?
What kinds of impacts does Brains On! have on its audiences?
These questions were answered through a three-phase mixed-methods research design. Each phase informed the next, providing additional insights into answering the research questions. Phase 1 was a review of a sample of secondary data in the
This paper reports on a new media-based tool designed to develop new knowledge about joint parent-child participation in science talk and practices using a second screen app synced with a television program, called Splash! Ask-Me: Ocean Adventures (Splash!).[1] With funding from the National Science Foundation, Splash! is an app designed to work in conjunction with a marine science-focused television program, Splash and Bubbles, for children 2-8 years old that premiered nationally on PBS Kids in fall of 2016.
The free app includes a variety of "conversation catalysts" tied to the television
Pulsar: A Science Podcast is a science and technology podcast produced by the Museum of Science, Boston. The podcast has grown and expanded in recent months as the museum turned its attention to developing online resources during the coronavirus pandemic. This evaluation seeks to understand the ways the Pulsar team may improve their product in order to better suit listeners’ preferences and to expand the podcast’s reach.
This evaluation is grounded in two primary objectives: (1) describing the podcast’s current audience and (2) understanding factors that impact listeners’ engagement with
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TEAM MEMBERS:
Alia QatarnehAbigail FeldmanMason Hill
PEEP Family Science is a collaboration among the WGBH Education and Children’s Media teams, Education Development Center (EDC) researchers and staff, and parents participating in programs with two home visiting organizations: AVANCE in Texas and HIPPY in Arkansas. The project aims to foster joint media engagement and hands-on science exploration among diverse, low-income 3- to 5-year-old children and their parents through the development and testing of an app-based science intervention. This report presents the project background, research questions, study method, and findings of the research
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TEAM MEMBERS:
Megan SilanderMichelle CerroneLeslie CuellarLindsey HiebertJennifer Stiles
The Brains On! exploratory research study was guided by three overarching research questions:
Who is the audience for Brains On! and what are their motivations for listening to children’s science podcasts?
How are Brains On! listeners using the podcast and engaging with its content?
What kinds of impacts does Brains On! have on its audiences?
These questions were answered through a three-phase mixed-methods research design. Each phase informed the next, providing additional insights into answering the research questions. Phase 1 was a review of a sample of secondary data in the
Are you interested in an innovative approach to collecting a large amount of formative data via Facebook? RMC Research Corporation conducted a formative evaluation for Oregon Public Broadcasting (OPB) to ensure the social media tag lines and clips created by OPB engage the target audiences. The primary target audience for the Hacking Your Mind (HYM) television series is the PBS primetime television viewing audience. According to the PBS Research Audience Insight 2016 Annual Report, the PBS primetime audience is older (median age of 65) and college educated (43% have a 4-year degree). To
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TEAM MEMBERS:
Jean Hiebert LarsonChandra LewisCorynn Del Core
YR Media (formerly Youth Radio) engages young people in digital media production that combines journalism, design, data, and coding. With support from the National Science Foundation (NSF), YR Media collaborated with the Massachusetts Institute of Technology’s App Inventor to launch WAVES — A STEM-Powered Youth News Network for the Nation. This three-year initiative expanded YR Media’s model of informal STEM education through the launch of a national platform that utilizes STEM-powered tools to create and distribute news stories, mobile apps, and digital interactives.
Rockman et al, an