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resource evaluation Public Programs
The Language of Conservation was a collaborative project between libraries, zoos, and poets nationwide to replicate a project originally undertaken by the Central Park Zoo. The project model built zoo, library, and poet-in-residence partnerships in five host cities: Brookfield, Illinois; Jacksonville, Florida; Little Rock, Arkansas; Milwaukee, Wisconsin; and New Orleans, Louisiana. It was anticipated that the zoo exhibits would result in positive outcomes for zoo visitors who encountered the poetry, including increasing the conservation thinking and language used after a visit and creating a
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TEAM MEMBERS: Jessica Sickler Erin Johnson Claudia Figueriedo John Fraser Poets House
resource evaluation Public Programs
In 2007 Miami University, in partnership with the Cincinnati Zoo and Botanical Garden (Zoo) and the Institute for Learning Innovation (ILI), received a National Science Foundation Grant to develop, create, implement, and evaluate the impacts of Wild Research, a whole zoo exhibit. The purpose of Wild Research was to promote Zoo visitors' engagement in inquiry, across generations, and increase visitors' awareness of conservation issues. ILI was charged with conducting the summative evaluation for Wild Research. This study was conducted to answer the question: What is the impact on visitors to
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TEAM MEMBERS: Joe E Heimlich Victor Yocco Chris Myers Lynne Born Myers Miami University
resource evaluation Public Programs
PROGRAM EVALUATION OF Climate Change and the Oceans Initiative: From Awareness to Action [2011] Monterey Bay Aquarium, Monterey, CA The Monterey Bay Aquarium contracted Randi Korn & Associates, Inc. (RK&A) to evaluate four new programs that were part of the Climate Change and the Ocean Initiative: From Awareness to Action. To increase awareness of the impact of climate change on the oceans, the Aquarium developed three live shows and trained guides to engage visitors in discussions about the issue. The guide-visitor interactions occurred in Hot Pink Flamingos: Stories of Hope in a Changing Sea
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TEAM MEMBERS: Randi Korn & Associates, Inc. Monterey Bay Aquarium
resource evaluation Exhibitions
The Los Angeles Zoo and Botanical Gardens contracted Randi Korn & Associates, Inc. (RK&A) to conduct a summative evaluation of the California Condor Rescue Zone (CCRZ), an immersive, facilitated play space designed for elementary school-age children. The summative evaluation explored how well CCRZ achieved its goals for children and adults. How did we approach this study? RK&A conducted naturalistic observations and exit interviews over a six-day period in February and March, 2011. Naturalistic observations documented the behavior of visitors and Zoo staff/volunteers in California Condor
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TEAM MEMBERS: Randi Korn & Associates, Inc. Los Angeles Zoo and Botanical Gardens
resource evaluation Exhibitions
Monterey Bay Aquarium (MBA) contracted Randi Korn & Associates, Inc. (RK&A) to evaluate Hot Pink Flamingos: Stories of Hope in a Changing Sea, a special exhibition that, according to MBA, explores how climate change is affecting ocean life and recommends small changes we all can make to help the oceans as well as big changes we can make together to solve the climate crisis. A summative evaluation explored how well MBA achieved its goals for the exhibition and identified other significant findings that may affect future projects. This evaluation combined methodologies to understand how visitors
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TEAM MEMBERS: Randi Korn & Associates, Inc. Monterey Bay Aquarium
resource evaluation Media and Technology
In October 2009, the Tennessee Aquarium began an ambitious program, Connecting Tennessee to the World Ocean (CTWO), funded by a grant from the National Oceanic and Atmospheric Administration. CTWO consists of several individual projects, all intended to increase the ocean literacy of Aquarium audiences and to promote their adoption of an ocean stewardship ethic. This formative evaluation report summarizes the extent to which the Aquarium has made progress toward these goals in the first year of the project and provides an information base for identifying opportunities to strengthen
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TEAM MEMBERS: Christopher Horne Tennessee Aquarium
resource evaluation Exhibitions
The Wildlife Conservation Society (WCS) contracted Randi Korn & Associates, Inc. (RK&A) to evaluate its new exhibition, Madagascar!, located at the Bronx Zoo. Madagascar! showcases the wildlife and landscapes of the world's fourth largest island. Built in the historic Lion House, the exhibit transformed the interior, while preserving the historic building's Beaux-Arts beauty. The exhibit offers opportunities to see the island through the eyes of a conservationist at various interactive stations. RK&A worked with WCS to clarify its goals and objectives for Madagascar!. and to identify criteria
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TEAM MEMBERS: Randi Korn & Associates, Inc. Wildlife Conservation Society
resource research Exhibitions
This report describes and discusses the findings from a field study that was conducted at the Vancouver Aquarium to investigate how visitors explore and experience large horizontal multi-touch tables as part of public exhibition spaces. The study investigated visitors’ use of two different tabletop applications—the Collection Viewer and the Arctic Choices table—that are part of the Canada’s Arctic exhibition at the Vancouver Aquarium. Our findings show that both tabletop exhibits enhanced the exhibition in different ways. The Collection Viewer table evoked visitors curiosity by presenting
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TEAM MEMBERS: Jim Spadaccini Jeff Heywood Uta Hinrichs Sheelagh Carpendale
resource project Exhibitions
Assessing the Impact of a Visit to a Zoo or Aquarium: A Multi-institutional Research Project will create a functional taxonomy of zoo/aquarium visitors' entering knowledge, attitudes and behaviors. This taxonomy, in conjunction with data about the specific experiences visitors have during their visit, will enable investigators to understand and predict the contribution of zoos and aquariums to the public understanding of animals and their conservation. The results will clarify the role of zoos and aquariums as centers of informal learning and point to ways to strengthen their educational impact. The AZA convened a national advisory committee that commissioned and completed a thorough review, confirming a critical need to conduct more research, particularly research that attempts to ask broad questions, collect data systematically, and includes sufficient number and types of institutions to permit community-wide generalizations. Twelve AZA institutions of various sizes, geographic regions and types will participate in the study. The net result of the study will be a descriptive model of zoo and aquarium visitor learning experiences and development of a set of diagnostic tools to help zoo and aquaria staff understand and enhance the nature and extent of their public impact.
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TEAM MEMBERS: Paul Boyle Bruce Carr Cynthia Vernon John H Falk
resource research Public Programs
In this article, Sonal Bhatt, Assistant Director of Interpretation at the Wildlife Conservation Society (headquartered at the Bronx Zoo), describes the Zoo's Eco-restroom project, a multi-part experience that embodies their mission of conservation. Bhatt highlights the key features of Eco-restroom area, evaluation results, and lessons learned.
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TEAM MEMBERS: Sonal Bhatt National Association for Museum Exhibition
resource evaluation Exhibitions
In 2003 and 2004 a summative evaluation of the Jellies: Living Art exhibition was conducted. The exhibition is a 4,650 square foot special exhibition at the aquarium that is open from April 2002 through January 2005. It includes live displays of domestic and exotic jellies and a collection of artwork in a variety of media: paintings, sculpture, works on paper, and three large site-specific installations. Though the aquarium has displayed art previous to Jellies: Living Art, this exhibition represents the first time the aquarium has displayed both art and live species together. There were seven
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TEAM MEMBERS: Steven Yalowitz Jaci Tomulonis
resource evaluation Exhibitions
This report summarizes a front-end evaluation of visitors' interest in and knowledge about invasive species. The evaluation was done to inform the Florida Aquarium (FLAQ) exhibit team about visitors' entry-level understanding of the concept, to give the team ideas for ways to connect with visitors' interests in the topic, and to communicate the exhibition's big idea: Invasive species have changed Florida ecologically and economically. The report includes highlights of the findings from interviews conducted on Nov. 8, 2001. Numbers are derived from a handtally of most of the data. (Not included
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TEAM MEMBERS: Beverly Serrell Florida Aquarium