This article discusses the value and process of effective front-end evaluation. The article examines when and how museums should conduct front-end studies to inform the development of exhibits.
This article describes the front-end evaluation process for the Exploration Zone project at the Field Museum of Natural History. It discusses the value of front-end meta-analysis and who should perform such research.
In this article, D. Neil Bramer, executive director of the Elmhurst Art Museum, discusses the value of visitor studies and the need to push museum decision-makers to address visitor needs. Bramer argues that museums need to be more empathetic to visitors.
In this article, Steven Yalowitz, doctoral candidate in Experimental Psychology at Colorado State University, discusses information processing and behavior in museums. Yalowitz explores and draws connections between the different terminology used by researchers in studying these concepts.
In this article, John W. Lightner, associate professor at Lansing Community College and doctoral student at Michigan State University, discusses motivation theory. Lightner traces changes in motivation theory from the Behaviorist Era to recent perspectives, from reward and punishment to a view of human learners as self-regulated. Lightner also relates this topic to museum practice.
In this interview, Douglas Worts, educator/evaluator at the Art Gallery of Ontario and Associate of LEAD-Canada, discusses sustainable development within the museum community in Canada as well as efforts led by LEAD-Canada (Leadership for Environmental And Development).
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TEAM MEMBERS:
Douglas Worts
resourceresearchProfessional Development, Conferences, and Networks
In this note from the editor of "Visitor Studies Today!", Kris Morrissey introduces the issue with an update on the annual VSA conference. Morrissey also discusses two new columns in the issue: one on thoughts and experiences with the processes or products of evaluation and one on technology.
In this paper, Paulette M. McManus discusses the practice of visitor studies and evaluation, including the tradition of visitor observation, at institutions in the United Kingdom. Specifically, McManus compares evaluation practices at large museums and small- and medium-sized museums, examines the problem of student evaluation and studies as well as the impact of the National Lottery, and finally reports on audience advocacy.
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Paulette M. McManusVisitor Studies Association
In this paper, C. Dufresne-Tasse of the University of Montreal discusses three characteristics of the methods French-Canadians conduct research on museum visitors in Québec. Dufresne-Tasse also offers an example of a study conducted by researchers at two Québec universities, which evaluated the psychological functioning of the adult observing objects in an exhibition room.
This paper discusses efforts at the New England Aquarium to attract multicultural audiences, with projects like the Lake Victoria exhibit. This NSF-funded, collaborative project, centered on Lake Victoria in East Africa, addresses the aquarium's lack of representation by racial minorities, specifically Boston's African-American community.
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TEAM MEMBERS:
Jason J. DrebitkoGillian NelsonVisitor Studies Association
In this article, Ben Gammon, Visitor Studies Manager, and Jo Graham, Education Manager, at the Science Museum, London ask, "What is the value of evaluation if nobody pays any attention?" They advise "audience advocates" on how to communicate research findings effectively with curators and exhibit developers and offer four exercises" to improve visitor awareness.
In this article, the authors review a collaborative project between two developmental psychologists and the staff of Children's Discovery Museum of San Jose. Under the broad agenda of studying the development of scientific literacy, they have been exploring the hypothesis that the guidance of parents is an important bridge between the intentions of the exhibit designer and the experience and knowledge of the child. Their research is guided by a framework inspired by a combination of socio-cultural and information-processing theories of how children learn. In the first section of this article