As science communication programs grow worldwide, effective evaluation and assessment metrics lag. While there is no consensus on evaluation protocols specifically for science communication training, there is agreement on elements of effective training: listening, empathy, and knowing your audience — core tenets of improvisation. We designed an evaluation protocol, tested over three years, based on validated and newly developed scales for an improvisation-based communication training at the Alan Alda Center for Communicating Science. Initial results suggest that ‘knowing your audience’ should
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TEAM MEMBERS:
Christine O’ConnellMerryn McKinnonJordan Labouff
There is a renewed interest amongst science communication practitioners and scholars to explore the potential of storytelling in public communication of science, including to understand how science storytelling functions (or could fail) in different contexts. Drawing from storytelling as the core theme of the 2018 conference of the Public Communication of Science and Technology (PCST) Network, we present a selection of papers, essays and practice insights that offer diverse perspectives. Some contributions focus on the cultural and structural qualities of science stories and its key success
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TEAM MEMBERS:
Marina JoubertLloyd DavisJenni Metcalfe
Framing: Broadening participation and achieving equitable outcomes has been a core goal of the science museum field for over two decades. However, how to make progress has proven an intractable problem.
Methods: Focusing on five organizations who officially committed to diversity, equity, access, and inclusion (DEAI) by participating in a national professional development program, the researchers investigate how science museums attempt to enact internally-focused change via a mixed methods case study.
Findings: While these organizations considered a variety of structurally focused change
Community voice, alongside academic voice, is essential to the core community engagement principle of reciprocity—the seeking, recognizing, respecting, and incorporating the knowledge, perspectives, and resources that each partner brings to a collaboration. Increasing the extent to which academic conferences honor reciprocity with community members is important for many reasons. For example, community perspectives often enhance knowledge generation and potentially transform scholarship, practice, and outcomes for all stakeholders. However, community presence and participation at academic
Face-to-face conversations between scientists and public audiences in an informal learning environment provide a valuable opportunity to support public engagement with scientific research. These types of experiences have significant benefits for members of the public and for scientists. For public audiences, interacting face-to-face with a scientist can expand awareness of the range of careers in science, spark new questions about scientific topics, and increase interest in learning more about the scientist’s topic (Tisdal, 2011; Ong, 2014). Scientists, too, are positively impacted by this
This is the second of a 2-part series about the changes that have taken place in how public libraries adapted to COVID-19. Part 1 focused on what libraries were doing prior to pandemic, the challenges that they faced due to COVID-19, and how they pivoted to a “new normal”. Part 2 focuses on innovations in programming and professional development that have helped to strengthen the library profession during the pandemic.
The STAR Library Network (STAR Net) utilizes webinars as a key tool in its suite of professional learning opportunities relating to STEM learning in libraries. Traditionally, continuing education for library staff has taken place in person, such as at conferences and workshops. While these touch points provide crucial face-to-face networking opportunities, highly interactive webinars provide learning conversations that help bridge the gap between frameworks and resources to practical application in daily practice. Through webinars, STAR Net shares ideas, demonstrates activities, and engages
Children and their families are practicing STEAM (Science, Technology, Engineering, Arts, and Math) skills through a library program. Hand-crank generators and LED bulbs are set out on each of the tables, along with two types of dough—conductive play dough and insulating modeling clay.
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TEAM MEMBERS:
Brooks MitchellClaire RatcliffeKeliann LaConte
As public libraries continue to evolve, library staff seek to expand their STEM facilitation skills and knowledge. “NASA STEM Workshops” prepared 363 attendees to facilitate space-themed programs. External evaluation found that months later, attendees facilitated more STEM programming, became more confident and aware of STEM resources, and shared these resources with others. The professional development model demonstrated the importance of (1) practical, hands-on experiences to cultivate internal confidence and interest in facilitating STEM activities, and (2) increased attention to external
At a time when science is perceived to be under attack and our planet is facing severe challenges, the role of science journalism in taking on these challenges was a key theme of the 11th World Conference of Science Journalists. But, while policymakers and science leaders are urging journalists to help restore public trust in science, science journalists are concerned about the future viability of their profession in the face of faltering business models in mainstream media.
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TEAM MEMBERS:
Marina Joubert
resourceresearchProfessional Development, Conferences, and Networks
This study explores the field of scientific policy advice in environmental and energy policies in France to gain insights into the role of think tanks. The field evolved along with the growth of think tanks. The think tanks refer to several orders of worth and combine them in their communication in order to qualify their expertise. The results of the study reveal that the think tanks have become more independent actors and that the field of scientific policy advice has gained autonomy. Both aspects indicate that the relationship between politics and expertise has gradually changed in France.
Scientists are increasingly motivated to engage the public, particularly those who do not or cannot access traditional science education opportunities. Communication researchers have identified shortcomings of the deficit model approach, which assumes that skepticism toward science is based on a lack of information or scientific literacy, and encourage scientists to facilitate open-minded exchange with the public. We describe an ambassador approach, to develop a scientist’s impact identity, which integrates his or her research, personal interests and experiences to achieve societal impacts