In this article, Jennifer B.J. Cave discusses methods and findings from an audience research project completed for use both the strategic planning process and the design concept of a new Children's Museum, part of the Canadian Museum of Civilization complex in Ontario.
In this article, Linda Snow Dockser, evaluator at the Please Touch Museum for Children, discusses research methods and findings from an evaluation of its "Play: Past, Present, and Future" exhibit. Researchers evaluated how the exhibit theme was interpreted and personalized by the audience and the extent to which the exhibit encouraged adult/child interaction.
In this article, Patricia A. McNamara answers questions about using formative evaluation to develop exhibits, based on nearly ten years of experience at the Science Museum of Virginia. McNamara discusses beginning the formative evaluation process, selecting staff, setting goals, building prototype exhibits, working with visitors, using visitor data to make exhibit design decisions, and securing support from top-level management.
In this article, D.D. Hilke of the Smithsonian Institution discusses strategies family visitors use in exploring exhibitions. Hilke cites evidence from studies which family groups through exhibition halls in a large natural history museum.
In this article, Donald Patterson and Stephen Bitgood outline principles of exhibit design, which describe the relationship between visitor behavior and the characteristics of the exhibit environment. These principles include exhibit design factors (size, motion, aesthetic factors, novelty or rarity, sensory factors, interactive factors, and triangulation), visitor factors (visitor participation, object satiation, special interests, demographic factors, and other psychological factors), and architectural factors (visibility, proximity of animal/object, realism of exhibit area, and sensory
In this article, Christopher J. Reich of the Anniston Museum of Natural History discusses visitor evaluation from the perspective of a museum director. Reich identifies and explains three obstacles that get in the way of visitor studies at institutions: the lack of time, lack of money, and threatening nature of evaluation.