This is a compilation of front-end, formative, and a partial summative evaluations, and an exploratory study using the xMacroscope, a data visualization technology developed for generating data from an exhibit using data captured from visitor actions.
During the development of the first permanent exhibition to be installed at COSI, a science center in Columbus, Ohio, a number of front-end, developmental, and remedial evaluations were implemented over the course of 3 years. As the embedded evaluator for this project, I was considered part of the design team and was present at almost all the project team meetings and facilitated all of the evaluations except for the summative evaluation, in which an outside evaluator was hired to perform the evaluation. This collection of reports contains a front-end evaluation that explored what COSI guests
The Garfield Park Conservatory Alliance is developing Sugar from the Sun, a project consisting of a 5,400-square-foot exhibition intended to help children and their families explore photosynthesis. This immersive exhibition will use real plants to delve into the process that plants use to manufacture sugar (food energy) from the sun (light energy). Selinda Research Associates (SRA) conducted a front-end evaluation as part of the exhibit development process. The first phase examined what was known in the research literature about the public's understanding of photosynthesis and also about
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TEAM MEMBERS:
Cecilia GaribayJane SchaeferBeth ChangGarfield Park Conservatory
The United States Botanic Garden (USBG) contracted RK&A to explore visitors’ interest in and understanding of the design and interpretation presented in four conservatory rooms—Rare and Endangered Species, Plant Adaptations, Medicinal Plants, and Garden Primeval. Two rooms were quite small and the other two rooms were larger. Each room was designed to support a theme and included a variety of signage to support the theme (e.g., plant ID signs, ephemeral signs, thematic signs). Findings from this study will be used in part to inform a new interpretive strategy for the Garden. How did we
This presentation outlines the front-end and formative evaluation of the redesigned Ancient Worlds Gallery at the Milwaukee Public Museum (MPM), set to open in the spring of 2015. The gallery will contain artifacts, props, and interactives pertaining to ancient Near Eastern, Egyptian, Greek, and Roman cultures. The previous MPM exhibition featuring these civilizations was presented chronologically; for this new gallery, six themes have been selected to guide the visitor experience: construction, communion, community, communication, commerce, and conflict. When affiliated with the Institute for
COSI, in partnership with WOSU @ COSI, will be going forward with a project in which enhancements and other changes may be made to the WOSU exhibition space, entrance area, and adjacent hallway. This project may include, but is not limited to, introducing more elements of the PBS Kids brand, such as Sesame Street and Sid the Science Kid, into the exhibition space, introducing interactive elements regarding TV Production to the site, and adding loose parts to the Chroma Key exhibit. To inform decisions about the type and nature of enhancements most needed in the exhibit area, COSI desires to
Roto, an exhibition design and production firm, contracted Randi Korn & Associates, Inc. (RK&A) to conduct a front-end evaluation of Speed, an exhibition being developed for The Science Museum of Virginia (SMV) in Richmond, Virginia. RK&A explored visitors’ thoughts, perceptions, and understandings of exhibition concepts related to speed, defined as change over time. How did we approach this study? RK&A worked closely with Roto to identify the goals and objectives for the Speed exhibition. Findings from the front-end evaluation were designed to help Roto and SMV find common ground between
This document outlines front-end and formative evaluation findings including baseline use; improving attraction and holding power and interactions; and improving interfaces. While we found that people like the globe and will stay and interact especially with the redesigned kiosk, there is still room for improvement in support for information transfer and meaning generation, as well as opportunities for retaining user choice and control while adding usability features such as narration.
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TEAM MEMBERS:
Shawn RoweKatie StoferCéleste BarthelNancee HunterHatfield Marine Science Center
The Museum of Science and Industry (MSI) in Chicago, Illinois partnered with Randi Korn & Associates, Inc. (RK&A) to evaluate its exhibition Explore: Blue Planet-Red Planet. A front-end evaluation was undertaken to help MSI staff find common ground between the proposed content and interpretation of the exhibition and potential visitors. Data were collected in May 2008 from drop-in visitors at MSI and consist of 35 in-depth interviews with 105 people.
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Randi KornMuseum of Science and Industry
The Maryland Science Center has received a SEPA grant to develop an exhibition, intern program and web site focusing on cell biology and stem cell research. The working title of the exhibition is Cellular Universe. The exhibit is intended to serve the following audiences: Families with children age nine and older; School groups (grades four and up); Adults; 9th grade underserved high school students in three local schools and/or community centers. Topics the exhibit will treat include: Structure and function of cells; Stem cells and their potential, the controversy surrounding stem cell
This report presents the results of a front-end evaluation with Saint Louis Science Center visitors on the topics of Mars, Mars exploration, engineering, and robotics. This work was conducted by the Research & Evaluation Department of the Saint Louis Science Center. This front-end study was designed to inform the content development of the Bridging Earth and Mars (BEAM) exhibition, which is being developed by the Saint Louis Science Center with the support of funding from NASA. The main objective of the evaluation was to gather information from Science Center visitors about their familiarity