This research proposed a revised theory of how collective environmental identity is associated with engagement with the advancement of pro‐environmental behaviors. The research comprised three activities that examined the experiences of three groups of people who claim zoo visiting as an important part of their life‐story: conservation biologists who describe zoo experiences as having significant formative role in their childhood development of environmental values; parents who prioritize zoo visits as an important cultural experiences for their children; and active zoo volunteers. This
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Wildlife Conservation SocietyJohn Fraser
The overarching purpose of the Climate Literacy Zoo Education Network is to develop and evaluate a new approach to climate change education that connects zoo visitors to polar animals currently endangered by climate change, leveraging the associative and affective pathways known to dominate decision-making. Utilizing a polar theme, the partnership brings together a strong multidisciplinary team that includes the Chicago Zoological Society of Brookfield, IL, leading a geographically distributed consortium of nine partners: Columbus Zoo & Aquarium, OH; Como Zoo & Conservatory, St. Paul, MN; Indianapolis Zoo, IN; Louisville Zoological Garden, KY; Oregon Zoo, Portland, OR; Pittsburgh Zoo & PPG Aquarium, PA; Roger Williams Park Zoo, Providence, RI; Toledo Zoological Gardens, OH, and the organization Polar Bears International. The partnership leadership includes the Learning Sciences Research Institute at the University of Illinois at Chicago, and the Earth System Science Center at Pennsylvania State University. The partnership is joined by experts in conservation psychology and an external advisory board. The primary stakeholders are the diverse 13 million annual visitors to the nine partner zoos. Additional stakeholders include zoo docents, interpreters and educators, as well as the partnership technical team in the fields of learning innovations, technological tools, research review and education practice. The core goals of the planning phase are to a) develop and extend the strong multidisciplinary partnership, b) conduct research needed to understand the preconceptions, attitudes, beliefs, and learning modes of zoo visitors regarding climate change; and c) identify and prototype innovative learning environments and tools. Internal and external evaluations will be conducted by Facet Innovations of Seattle, WA. Activities to achieve these goals include assessments and stakeholder workshops to inventory potential resources at zoos; surveys of zoo visitors to examine demographic, socioeconomic, and technology access parameters of zoo visitors and their existing opinions; and initial development and testing of participatory, experiential activities and technological tools to facilitate learning about the complex system principles underlying the climate system. The long-term vision centers on the development of a network of U.S. zoos, in partnership with climate change domain scientists, learning scientists, conservation psychologists, and other stakeholders, serving as a sustainable infrastructure to investigate strategies designed to foster changes in public attitudes, understandings, and behavior surrounding climate change.
The Ocean Institute will design, develop, evaluate and install "Sea Floor Science," a 5,200 sq. ft. site-wide exhibition designed in partnership with Scripps Institution of Oceanography, the Jet Propulsion Laboratory, and the Institute of Nautical Archaeology at Texas A&M University. "Sea Floor Science" will provide opportunities for families, students and the general public to use authentic oceanographic equipment, tools and technology to recreate a world of ocean research and discovery. Visitors will experience how oceanographers are exploring the largely unknown sea floor to permit better understanding of the origin of sediments and rocks, paleoclimate reconstruction as evidenced by marine microfossils, and the dynamics of oceanic lithospheres and margins. The project is a new approach to museum exhibits. It will test innovative convertibility solutions that enable public areas to serve as both teaching stations and effective exhibits. It will also implement cost-effective update strategies to keep visitors at the forefront of scientific research. "Sea Floor Science" will reach 4,000,000 people in 22 states including on-site and on-line visitors, multi-state teacher networks, videoconferencing participants, science professionals, and replication sites at science centers and aquaria nationally.