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resource evaluation Public Programs
This study assessed visitor outcomes from attending presentations by members of the National Network for Ocean Climate Change Interpretation [NNOCCI] community of practice at four test aquariums and two control site aquariums where climate change interpretation is delivered by professional environmental educators who have not received NNOCCI training. Four unique self-complete surveys were developed, each collecting comparable demographic data and then each uniquely querying: obligations to act on climate change information for people, animals or the ocean; confidence that actions will result
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TEAM MEMBERS: New England Aquarium Corporation John Fraser
resource research Public Programs
Presentation on NSF grant DRL-0813135 (""Communicating Climate Change (C3)"") presented at the CAISE Convening on Sustainability Science and Informal Science Education, February 6th, 2012.
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TEAM MEMBERS: Walter Staveloz Kate Crawford
resource evaluation Media and Technology
Visitor Baseline study for Science on a Sphere at the Denver Museum of Nature & Science. Resource includes Research Assistant Protocol and Visitor Questionnaire.
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TEAM MEMBERS: Andrea Giron Denver Museum of Nature & Science
resource evaluation Media and Technology
The Great Immensity is a play with music created by the New York-based theater company, The Civilians. With support from the National Science Foundation (NSF), this production explores humans' relationship to the environment focusing on critical issues of conservation and climate change. It premiered at the Kansas City Repertory Theatre (KC Rep) from February 17 through March 18, 2012. This summative evaluation employs the Framework for Evaluating Impacts of Informal Science Education Projects (Friedman 2008) to assess the play and its ancillary programs' impact on adult and student audiences
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TEAM MEMBERS: Ellen Giusti The Civilians
resource evaluation Media and Technology
The Science Museum of Virginia (SMV) contracted with Randi Korn & Associates, Inc. (RK&A) to evaluate Sphere Corps, a Science on a Sphere program about climate change developed by SMV with funding from the National Oceanic and Atmospheric Administration (NOAA). The study was designed around RK&A's belief that organizations must be intentional in their practice by continually clarifying purpose, aligning practices and resources to achieve purpose, measuring outcomes, and learning from practice to strengthen ongoing planning and actions. To this end, the Sphere Corps project included five phases
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TEAM MEMBERS: Randi Korn & Associates, Inc. Science Museum of Virginia
resource project Exhibitions
This planning grant project addresses the problem that individuals and communities in rural areas do not have access to typical informal science education venues that help the public better understand significant issues that impact their lives. A team of Cornell University investigators will develop strategies to educate rural communities in New York State on science-based issues such climate change and energy. The project seeks to determine how to effectively meet audience needs through a set of sustainable traveling exhibits tailored to very small rural venues. If successful, the practices could be expanded into a nationwide initiative for rural communities. The specific objectives of the planning work are to determine the most effective strategies for communicating science-based topics, the baseline knowledge of the communities on the topics; how to engage communities that are under-served by traditional informal science education venues; which human behaviors after the interventions are responsive to the proposed efforts; and how they can broaden their efforts to create a robust model for the nation. Steps to achieve these objectives will include: regional and local climate change opinion surveys, the establishment of rural partnerships and networks, content materials development targeted at specific audiences and regions, development of prototypes of small traveling exhibits, experiments to foster learning in rural communities through Web 2.0, groups and individual discussions, and internet dialogs.
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TEAM MEMBERS: Sarah Chicone Trisha Smrecak Samantha Sands Robert Ross
resource project Media and Technology
In this full-scale research and development project, Oregon State University (OSU), Oregon Sea Grant (OSG) and the Hatfield Marine Science Center Visitors Center (HMSCVC) is designing, developing, implementing, researching and evaluating a cyberlaboratory in a museum setting. The cyberlaboratory will provide three earth and marine science learning experiences with research and evaluation interwoven with visitor experiences. The research platform will focus on: 1) a climate change exhibit that will enable research on identity, values and opinion; 2) a wave tank exhibit that will enable research on group dynamics and problem solving in interactive engineering challenges; and 3) remote sensing exhibits that will enable research on visitor interactions through the use of real data and simulations. This project will provide the informal science educaton community with a suite of tools to evaluate learning experiences with emerging technologies using an iterative process. The team will also make available to the informal science community their answers to the following research questions: For the climate change exhibit, "To what extent does customizing content delivery based on real-time visitor input promote learning?" For the wave tank exhibit, "To what extent do opportunities to reflect on and share experiences promote STEM reasoning processes at a build-and-test exhibit?" For the data-sensing exhibit, "Can visitors' abilities to explain or use visualizations be improved by shaping their visual searches of images?" Mixed-methods using interviews, surveys, behavioral instruments, and participant observations will be used to evaluate the overall program. Approximately 60-100 informal science education professionals will discuss and test the viability of the exhibit's evaluation tools. More than 150,000 visitors, along with community members and local middle and high school students, will have the opportunity to participate in the learning experiences at the HMSCVC. This work contributes to the fields of cyberlearning and informal science education. This project provides the informal science education field with important knowledge about learning, customized content delivery and evaluation tools that are used in informal science settings.
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TEAM MEMBERS: Shawn Rowe Nancee Hunter Jenny East
resource project Media and Technology
This project identifies TV meteorologists as a potentially important source of informal science education on the topic of climate change. These professionals are a well-respected source of scientific information in their local communities, yet rarely address climate change in their weather broadcasts. Proposers will conduct a series of studies that explore both mechanisms and obstacles to using TV broadcasts as effective informal communication vehicles for scientific information about climate change. In Study 1, they will identify methods already in use by "early adopters," compare them to best explanatory practices in informal science education, and make recommendations to improve practice. In Study 2, they will survey meteorologists and their news directors to determine their motivations and needs for information and materials regarding climate change. Based on their findings, and informed by prior work, they will develop a set of educational materials, principally a set of 30-second segments that can serve as a resource for TV meteorologists nation-wide. In Study 3, they will conduct a quasi-experimental evaluation of the materials with a TV station in Columbia, South Carolina to determine their impact on viewers. The core project team includes experts in science communication and education, physical oceanography, broadcast meteorology, and media effects evaluation, and the advisory board includes the Vice President of Programs at the National Environmental Education Foundation and the Chief Meteorologist at The Weather Channel. Dissemination mechanisms will include a range of publications and presentations for the research findings, and a website for the sharing of materials used by the early adopters. Overall, the project will advance the informal science education field's understanding of both effective explanatory practices in broadcast media and the motivations and practices of an understudied group of professionals. It will investigate an innovative means of increasing public awareness and understanding of important topics in climate change, and as well as creating a set of video-clips and related materials based on careful study and best practices.
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TEAM MEMBERS: Edward Maibach
resource project Media and Technology
The Nexus of Energy, Water, and Climate: From Understanding to Action (Café +) project will develop and test two interactive board game concepts focused on energy, water, and climate with youth and adults from four highly diverse communities in New Mexico. The four primary goals of the project are to: (a) develop, play test, and implement two board, card, or other non-electronic games grounded in energy, water, and climate content at four project sites, (b) identify the key characteristics of the games that maximize problem solving while stimulating interest, engagement, and learning, (c) explore the implications of game playing on dialog, learning, and Café+ satisfaction for youth and adult participants, and (d) evaluate the viability of this model for full scale implementation throughout the existing Café Scientifique program, from which this project is based. Los Alamos National Laboratory, Sandia National Laboratory, PNM Resources, Scott Balaban Games Design, the Los Alamos County Utilities Department, and a host of advisors and consultants from a broad range of organizations and institutions will collaborate to develop, test, and implement the Café+ games model. The primary deliverables include: (a) two non-electronic multiage commercial quality games focused on energy, water, and climate content, (b) a comprehensive pilot study examining the impact, effectiveness, and viability of the Café+ model with the target audiences, and (c) formative and summative evaluations of the games implementation model. A significant outcome of Café+ is that New Mexico youth and adults, from diverse backgrounds, will learn relevant science content through the development and testing of engaging, innovative commercial quality games. Over 250 youth and adults will benefit directly from their participation in the pilot study. They will not only learn important science content while working collaboratively in groups (youth only and youth/adult groups), but they will also participate in an authentic scientific process experience as playtesters. In this role, youth and adults will experience critical science concepts such as trial and error and refinement. Further, the games will be made publicly available and implemented across the entire Café Scientifique program (n=960 youth). The evaluation study will employ a mixed methods approach to examine project implementation, effectiveness, and impacts. Focus groups, observations, and surveys will be employed to assess a number of variables such as (but not limited to): content knowledge and learning, interest, engagement, game features, game play processes, gaming obstacles and challenges, participant interactions, and motivation. Embedded assessment opportunities will also examine participants\' decision making abilities, analytical skills, and ability to transfer knowledge gained to real world situations as they navigate through the games. Data collected at the youth-only pilot test sites will be used in a comparative analysis of similar variables tracked at the youth and adult sites. Formative approaches will provide iterative, ongoing opportunities for programmatic and game refinement and adjustments. The formative and summative evaluations will endeavor to document critical data and findings needed to assess the viability of Café+ as a full scale development project, with additional games and project sites across the country. The Café+ project would add to the limited literature base on learning and science engagement of youth within Science Café settings in the 21st century. More critically, this pilot study could contribute to the dearth of current research on the impact of non-electronic game play can have on youth only groups and youth/adult groups working collaboratively to make important scientific decisions within Science Café settings. This comparative data could prove significant for other program models interested in implementing similar youth and adult game based program. Further, the relevance of the content could potentially spark youths' interest not only in pursuing courses and careers in STEM, but it could also motivate youth and adult participants to become more involved in civic engagement activities occurring within and beyond their local communities.
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TEAM MEMBERS: Michael Mayhew
resource project Media and Technology
WGBH is producing the fifth and sixth seasons of NOVA scienceNOW, a multimedia project that addresses a wide array of science, technology, engineering, and mathematics subjects via multiple platforms. They include national PBS broadcast, the PBS web site, and innovative outreach activities such as an expanded Science Café initiative. Hosted by astrophysicist Dr. Neil deGrasse Tyson, Season Five will air in 2010; Season Six in 2011. The focus is "stories of transformative research," e.g., nanotechnology, stem cells, quantum computing, as well as clean energy, and climate change. Project goals are to "produce a lasting impact on Americans' appreciation for and understanding of current scientific research," and to encourage an interest in STEM careers among younger viewers. Building upon solid prior work, the proposed project is finding new ways to interweave the television show, web materials, and Science Cafés to provide multiple entry points and pathways for the audience. For example, they will produce 32 web-only scientist profiles supported by a blog and social media tools, and then train these scientists as presenters for the Science Cafés. NOVA is planning a new strategy to maximize carriage and increase audience for the six new programs per year; the programs will run consecutively in the NOVA Wednesday evening primetime slot during the summer. During Season Three, over 2.7 million television viewers per week tuned in NOVA scienceNow, with 62,000 unique visitors to the web site per month and 75 active Science Cafés across the country. The expanded Science Café initiative is designed to become self-sustaining beyond the grant period through new partnerships with groups such as the Astronomical Society of the Pacific, the American Chemical Society, and the Coalition for the Public Understanding of Science. The project will also collaborate with the Association of Science-Technology Centers and science centers around the country to host Science Cafés featuring scientists profiled on the web. Goodman Research Group will assess the reach and effectiveness of Seasons Five and Six. The focal/primary evaluation activity is a viewing and engagement study on the influence of viewing the series along with accessing and participating actively with the increased web and outreach offerings. This study will comprise web-based surveys with adaptive branching patterns, which will include data collection from a variety of participants and will focus on participants? use of the series, website, and outreach. The summative evaluation will measure how the project is reaching these audience segments, while also meeting the overall goals of increasing public understanding of science and engagement in science-related activities.
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TEAM MEMBERS: Paula Apsell
resource project Media and Technology
This award provides continued funding for a 3D High Definition (HD) video documentary about an international group of earth scientists engaged in an investigation of the processes responsible for central Mongolia's unusually active uplifting terrain (the Hangay Dome) and its consequences for regional climate patterns and ecosystems (EAR -1009702). The Hangay Dome in central Mongolia provides an excellent and accessible laboratory to investigate these processes and determine the degree to which mantle upwelling, mafic underplating, lithospheric foundering or plume activity have been important agents in its uplift.
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TEAM MEMBERS: Doug Prose Diane LaMacchia
resource evaluation Public Programs
Global Climate Change as Seen by Latin American Zoo Visitors reports on the findings of a summer 2011 survey conducted at eight Latin American zoos in five countries. The study was designed to characterize the readiness of Latin American zoo visitors to engage with the issue of global climate change. This included describing visitors’ cognitive, attitudinal, and behavioral predispositions toward climate change in addition to describing their attitudes and beliefs regarding wildlife, nature, and conservation actions. Results indicate that Latin American zoo visitors have a high degree of
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