Dr. Barbara Flagg's paper presented at the one-day symposium, Giant Screen Films and Lifelong Learning, focuses on what evaluations by Multimedia Research have taught us about making giant screen films an entertaining and effective tool for lifelong learning by adult audiences. In summary, giant film audiences are attracted mainly to the format by their expectations of vicarious experiences, vertigo feelings, exquisite cinematography and learning new and unusual information. These educated audiences also expect more from the format in the way of information and storyline than is typically
This paper describes how an understanding of visitors could improve visitor services and museum experiences in order to maximize the attainment of museum objectives. Data from preliminary research at the Nehru Science Centre in India and implementation of findings in day-to-day management of science centre activities has brought about perceptible results, especially in creating new audiences and retaining visitors, thereby increasing overall visitor numbers and, above all, creating a renewed interest in the science centre among the community.
The Institute for Learning Innovation, Inc., requests $264,904 to pilot a project for establishing a national program to provide parents and significant other adults with support, training and materials. Also, the project goals will enable parents and other adults to become actively engaged in local science education reform and science literacy for their children. The duration of this project is eighteen months. The cost sharing for this NSF award is 24.6% of the total projected cost of the project. The Institute for Learning Innovation, Inc. will collaborate with the YWCA of Annapolis and Anne Arundel County, Boys and Girls Club of Annapolis and the Arundel County Public Schools' Family Involvement Center. Project "ASK with Science" will develop a model program for implementing and disseminating science education materials to young children in underserved communities, thereby creating a grassroots, family-oriented program that can become established in the local communities served by these organizations.
The Louisville Science Center will develop "'The World We Create' -- a Traveling Exhibit." This project will develop two traveling version exhibitions (approximately 2,500 sq. ft. each) based on the programs of the highly successful permanent 12,500 sq. ft. exhibition "The World We Create," funded by NSF. One exhibit copy will travel nationally to small and medium-sized science centers throughout the United States over a three-year period, filling a need for quality traveling exhibits and reaching an audience of 300,000 to 500,000 people. The second exhibit copy will travel to rural areas of Kentucky to be hosted by schools, public libraries or community colleges, reaching an audience of 150,000 to 200,000 students and adults.
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TEAM MEMBERS:
Theresa MatteiGail BeckerNancy Potoczak
The Exploratorium will conduct a controlled, two-year research project, titled "Finding Significance," to study how different exhibit presentation techniques affect visitors' abilities to make meaning -- or find significance -- and how such techniques impact learning. The techniques will be applied to a varied sample of five exhibits commonly found in science and children's museums. The exhibit design techniques include a) sharing scientist and exhibit developer stories, b) sharing visitor stories, and c) modeling inquiry. Although each technique shows promise at eliciting personal significance, they have yet to be rigorously tested and applied to the same set of exhibits to compare relative strengths and weaknesses. Five baseline exhibits, plus four variations of each, will be tested on groups of visitors, including adults, children and mixed groups of both.
The Smithsonian Astrophysical Observatory is developing "SportSmarts," a national education campaign that builds on people's fascination with sports. SportSmarts plans to reach children and adults who are unlikely to turn their attention to science by "going to the sport" to reach audiences in places where sports are played or watched. During this planning phase, the project will: create proof of concept programming; research appropriate sports science content; build networks, partnerships and coalitions; create plans for outreach, evaluation, public relations and financing; and establish strong potential distribution outlets.