Are you interested in an innovative approach to collecting a large amount of formative data via Facebook? RMC Research Corporation conducted a formative evaluation for Oregon Public Broadcasting (OPB) to ensure the social media tag lines and clips created by OPB engage the target audiences. The primary target audience for the Hacking Your Mind (HYM) television series is the PBS primetime television viewing audience. According to the PBS Research Audience Insight 2016 Annual Report, the PBS primetime audience is older (median age of 65) and college educated (43% have a 4-year degree). To
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YR Media (formerly Youth Radio) engages young people in digital media production that combines journalism, design, data, and coding. With support from the National Science Foundation (NSF), YR Media collaborated with the Massachusetts Institute of Technology’s App Inventor to launch WAVES — A STEM-Powered Youth News Network for the Nation. This three-year initiative expanded YR Media’s model of informal STEM education through the launch of a national platform that utilizes STEM-powered tools to create and distribute news stories, mobile apps, and digital interactives.
Rockman et al, an
This document contains a description and summaritve evaluation information for the TV Weathercasters and Climate Education award, including impacts of the program on television weathercasters and on their public audiences. The project team documented substantial increases in both the science-based views and climate reporting practices of TV weathercasters. They also found that viewers appreciated climate reporting by local TV weathercasters, feeling that it provided them with a helpful local perspective on a global problem.
Seeking to use narrative as a vehicle for getting more young people interested in STEM, the National Science Foundation supported a WETA/PBS NewsHour initiative to adapt their Student Reporting Labs (SRL) curriculum to feature a focus on STEM content in 2015. NewsHour selected Knology to run a four-year evaluation of the project from 2015 to 2019. Building on earlier research about student-led science journalism (e.g. Polman & Hope, 2014; Nicholas, 2017), this project suggests that having students develop and produce narratives about complex STEM topics may make these topics far less
The independent evaluation firm, Knight Williams, Inc., developed a two-part post-program survey to gather information about the Year 1 SciGirls CONNECT2 outreach programs conducted by 14 partner organizations. The evaluation aimed for one educator from each organization to complete Part 1 of the survey, which consisted of program reporting questions. In all, one educator from 13 partner organizations completed Part 1, for a response rate of 93%. Part 2 of the survey asked for program reflections, with a focus on perceived program goals, impacts, highlights, and challenges. Given the
The independent evaluation firm Knight Williams, Inc. conducted a formative evaluation during Year 2 of the SciGirls CONNECT2 program in order to gather information about the partner educators’ use of, reflections on, and recommendations relating to the draft updated SciGirls Strategies. The evaluation aimed for two educators from each of 14 partner organizations – specifically the program leader and one educator who was familiar with the original SciGirls Seven – to provide reflections on their use of the draft SciGirls Strategies in their programs through an online survey and follow-up
The independent evaluation firm, Knight Williams, Inc., administered an online survey and conducted follow-up interviews with educators from 14 SciGirls CONNECT2 partner organizations to gather information about their use of, reflections on, and recommendations relating to the SciGirls Seven strategies. The evaluation aimed for two educators from each partner organization – specifically the program leader and one educator who was familiar with the SciGirls Seven – to share reflections on the strategies after they completed their Year 1 programs. In all, 24 educators from 13 partners completed
Knight Williams, Inc. completed a summative evaluation report that addresses: (i) the reach and breadth of the Latina SciGirls broadcast program and online components compared to project expectations; (ii) the impact of the Family Fiesta events that incorporated use of SciGirls videos, in-person role models, and hands-on activities as experienced by the girls, family members, and role models that participated in the events; and (iii) the partners’ Latina SciGirls programs and how they used and reflected on the value of the SciGirls resources.
Ruff Family Science is a project funded by the National Science Foundation (NSF) that aims to foster joint media engagement and hands-on science exploration among diverse, low-income parents and their 4- to 8-year-old children. Building on the success of the PBS series FETCH! with Ruff Ruffman, the project leverages FETCH’s funny and charismatic animated host, along with its proven approach to teaching science, to inspire educationally disadvantaged families to explore science together. The project is utilizing a research and design process to create resources that meet the needs of families
The National Building Museum (NBM) contracted RK&A, Inc. to conduct a summative evaluation of the Why Engineering? distance learning program. The goal of the evaluation was to assess program operations and explore the extent to which the program achieved its intended outcomes for students and teachers.
How did we approach this study?
RK&A used three methodologies for the study: online program observations; student assessments administered immediately after the program; and telephone interviews with teachers. Observations were primarily used to gain a holistic understanding of how the
AHA! Island is a new project that uses animation, live-action videos, and hands-on activities to support joint engagement of children and caregivers around computational thinking concepts and practices. This research is intended to examine the extent to which the prototyped media and activity sets support the project’s learning goals. Education Development Center (EDC), WGBH’s research partner for the project, conducted a small formative study with 16 English-speaking families (children and their caregivers) to test out these media and activity set prototypes. During the in-person video
“Monkeying Around: Digital Media and Parent/Child Engagement Resources to Increase Preschool Computational Thinking” is a new project that uses animation, live-action videos, and hands-on activities to support joint engagement of children and caregivers around computational thinking concepts and practices. WGBH, a leading producer of educational STEM media, developed prototypes of videos and hands-on activities around the project’s computational thinking learning goals for young children. Education Development Center (EDC), WGBH’s research partner for the project, conducted a small formative