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resource project Media and Technology
The National Action Council for Minorities in Engineering (NACME) is implementing a new, 41-month phase and augmentation of a national public service advertising campaign that was launched in 1995. The Math is Power campaign was developed by NACME in partnership with The Advertising Council toward the goal of creating an increase in the number of students who graduate from high school with prerequisite courses to enroll in any rigorous, math- or science-based undergraduate program. The current project is designed to reach all students but is especially targeted to groups currently underrepresented in math and science and will be anchored by highly directed television, radio, print, and outdoor advertising. The new phase will introduce a Math is Power interactive web site. The website will allow NACME to add direct services to the information packets that are sent to students and parents who respond to the public service advertising. It will include: content relevant, age appropriate math challenges, games, problems, and contests; a national registry of math opportunities where students, parents, and teachers can find mathematics resources; an on-line special events chat room; and a best practices bulletin board. NACME will coordinate their outreach efforts with services such as the Community Technology Center Network (CTCnet) in order to facilitate web access for youth and parents in disadvantaged neighborhoods. They also will work directly with 25 cities with the greatest numbers of citizens who fall in the target population. Math and Science education services in these cities will be able to localize much of the material through such means as placing a local tag on the television ads. In addition, the NACME production and distribution capabilities will be substantially expanded to meet the tremendous demand for Math Is Power materials.
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TEAM MEMBERS: Ronni Denes
resource project Public Programs
In-Touch Science provides informal learning experiences to help children ages 8 to 11 understand the science in their everyday lives. Each science theme is introduced through a hands-on activity in one subject area and is reinforced through a second experience based in a different field of science. By linking concepts common to the paired fields, the program teaches children to make connections between what they've learned in one context and what they observe in another arena. The program targets children enrolled in special needs programs, 4-H clubs, school-age child care facilities, and home schooling. The program engages, supports and sustains community science facilitators, the majority of whom are not experienced educators. They will be trained to work with the children, using the Learning Cycle, a guided discovery strategy. Cornell developed the curricula for three paired disciplines: 1) Engineering and Plant Science, 2) Animal Science and Fiber Science, and 3) Chemistry and Environmental Science. Instructional materials for the project consist of three curricula, a facilitator-training guide, and supply kits.
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TEAM MEMBERS: Charlotte Coffman Dan Brown Daniel Tennessen
resource project Public Programs
The Developmental Studies Center is supporting the active involvement of parents in their children's mathematical development, helping parents understand more about how their children learn mathematically and socially, and increasing the likelihood that children will discuss mathematics with an adult who is significant in their lives. The first phase of this project develops, pilot tests, and evaluates a Homeside Math resource book for each grade level, K-2, with activities teachers can send home to foster positive interaction about mathematics between parents and their children. These activities are related to exemplary school curricula, particularly those developed with NSF support. The next phase develops a limited number of additional activities to add to the Homeside Math collection to be published as Community Math. Community Math is a resource book for youth workers with activities that foster mathematical discussions between children ages 5-8 and a significant adult and can be used in a variety of community organization settings and sent home for family use. Workshops are developed for parents, teachers, and youth workers to strengthen their knowledge of child-centered instructional strategies, meaningful activities, and how children develop mathematically and socially. And facilitator workshops are developed for parents, teachers, and youth workers to enable them to lead workshops for parents.
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TEAM MEMBERS: Richard Cossen Laurel Robertson
resource project Public Programs
The Wildlife Conservation Society is developing and implementing a five-year science program for 420 parents and 210 teachers of children in grades K-8. Linked directly with school curricula and the new National Science Education Standards, the program will bridge the gap between parents and schools, and position the Zoo as a partner and intermediary to help parents and teachers improve the quality and quantity of science education. The program consists of four interrelated components: 1) A series of workshops that will prepare the 420 parents and 210 teachers to work in teams for better and more widely available science education; 2) A series of education projects that will enable workshop participants to teach thousands of other parents and educators about the importance of science literacy, the need for active parental engagement in children's education, and the crucial role that informal science institutions play in augmenting formal science instruction; 3) A series of four Science Advocacy Fairs at the Zoo that are expected to raise the visitor's consciousness on a large scale about the above issues; and 4) A symposium for educators from schools and informal science centers in the region to disseminate successful methods for involving parents in science education.
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TEAM MEMBERS: Annette Berkovits
resource project Media and Technology
KCTS, Seattle's PBS affiliate, is producing a series of three one-hour prime-time science education television specials starring Bill Nye. The specials will be aimed at a family audience and will be designed to promote informal science learning through an entertaining presentation of science in everyday life. Topics currently being considered for the specials are The Science of Sports, The Science of Learning, and The Science of the Future, thought other topics, such as Pseudo Science, also are being considered. Each program will maintain the entertainment values of enthusiasm for science so prominent in the Bill Nye the Science Guy series but will have a strong narrative element and air of suspense as Bill embarks on a journey of discovery, greater depth of content and presentation, and longer uninterrupted segments. The programs will be supported by a multi-pronged outreach program to reach parents and children through local PBS stations and science museums, community organizations serving disadvantaged populations and, possibly, a tie-in with a national chain of quick family restaurants. Many of the same team that created Bill Nye the Science Guy will work on this project including Bill Nye; Elizabeth Brock, Executive Producer; and Erren Gottlieb and James McKenna, producers. The production team will work with fourteen scientists and science educators who will advise the project on presentation and outreach. This group also will review and comment on all scripts and drafts of outreach material.
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TEAM MEMBERS: William Nye James McKenna Erren Gottlieb Burnill Clark Randy Brinson
resource project Public Programs
The Institute for Learning Innovation, Inc., requests $264,904 to pilot a project for establishing a national program to provide parents and significant other adults with support, training and materials. Also, the project goals will enable parents and other adults to become actively engaged in local science education reform and science literacy for their children. The duration of this project is eighteen months. The cost sharing for this NSF award is 24.6% of the total projected cost of the project. The Institute for Learning Innovation, Inc. will collaborate with the YWCA of Annapolis and Anne Arundel County, Boys and Girls Club of Annapolis and the Arundel County Public Schools' Family Involvement Center. Project "ASK with Science" will develop a model program for implementing and disseminating science education materials to young children in underserved communities, thereby creating a grassroots, family-oriented program that can become established in the local communities served by these organizations.
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TEAM MEMBERS: Lynn Dierking
resource project Media and Technology
Miami University, in conjunction with the National Science Teachers Association, is producing an inquiry-driven science program for use in informal settings. A key component of the program will an Internet component with a web page that complements and supports the existing Dragonfly magazine and the Dragonfly pilot television program that is being produced under a separate grant. The web page follows the same themes as the magazine and provides scientific information, an educational interactive experience, a sidebar of interesting information about topics, and advice about how users can investigate themes further themselves off-line. Other Dragonfly Quest components will include a leader's guide for educators in informal settings, and educator's companion, a Dragonfly Pocket Field Book with challenges to engage youth in investigations in the field, and Dragonfly badges, certificates, and notebooks. Dragonfly Quest clubs will be established at 200 Boys & Girls Clubs (B&GC) of America chapters nationwide. The B&GC are making a major effort to see that their chapters having computer and Internet capabilities available to the participants. Currently, approximately 40% of the 2000 chapters are linked to the Internet. The chapters with computers selected for this project each will all have at least four computers for youth - all capable of running browser software at the level Netscape 3.0. Assessment of the effectiveness of the project will be carried out at all 200 clubs. The evaluation will be conducted at 160 clubs with Internet access and 40 clubs without Internet access to evaluate the added-value component of the web pages relative to the other elements of the Dragonfly Quest package.
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TEAM MEMBERS: Christopher Myers Phyllis Marcuccio R. Hays Cummins Chris Wolfe Carolyn Haynes
resource project Public Programs
This project is a funded as a component of the joint NSF/DoE Public Understanding and Engagement Initiative for middle grade mathematics. NCTM, Widmeyer-Baker and NACME are partnering to launch and deliver the Initiative. NCTM has responsibility for ensuring that the mathematics conveyed throughout the Initiative is compelling, accurate, and appropriate for middle grade learners. Their project contributions are entitled Math in the Media and the Public as Partners. Math in the Media is the title of the Problem of the Week feature, which will be designed for weekly promotions around the country. The problems will be developed across the following content strands: number, data, geometry, measurement, and patterns, functions and algebra. Problem contexts will vary. The problems of the week will be designed such that they will be simultaneously available in print and web-based formats. The Public as Partners project component will be aimed at the general public and will develop printed materials to support and engage the public in actually doing mathematics.
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TEAM MEMBERS: Gail Burrill
resource project Public Programs
This project, coordinated by the New Jersey Mathematics Coalition (and a major partner with the SSI) will use the recently completed New Jersey Frameworks in mathematics and science as the core of a parent education effort that will reach 300,000 parents of school age children in the state, representing 50% of the parent population and all 603 school districts. This project will be a vehicle for providing opportunities for parents to become familiar with these standards. The project will undertake a three-stage approach to parental outreach: (1) awareness activities, including the development of materials printed in both English and Spanish, public television, and a Website; (2) increasing involvement of parents through establishing a clearinghouse for information; and (3) activation activities to help parents work more effectively on mathematics and science reform efforts at the school, district, and state levels.
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TEAM MEMBERS: Joseph Rosenstein Warren Crown
resource project Public Programs
The Massachusetts SSI (Project PALMS) will conduct this project in partnership with MITS (the Museum Institute for Teaching Science, Inc.) and will develop, demonstrate the effectiveness of, and disseminate a locally-driven model for parental involvement in mathematics, science, and technology education. The model builds on the SSI structure by starting with parents who are active in PALMS District Leadership Teams for Systemic Change (approximately 2900 parents). These parents will have opportunities for additional training with materials such as Project PRISM, EQUALS, AAAS, etc. These support the new State frameworks and assessments developed through he SSI, and are also in support of the high quality curriculum materials recommended for implementation in schools. Parents will then develop local plans for engaging other parents in their communities. Materials will be developed, including a manual on How to Build Coalitions to Engage Community Members in Mathematics, Science, and Technology Reform. In addition, materials will be developed and outreach activities will be conducted to include activities for parents and children (estimated to reach an additional 21,000 parents) held in nontraditional environments such as subways, laundromats, health clinics, and malls. Products will include a manual on building coalitions to engage communities in supporting mathematics and science reform, and a collection of field-tested prototype outreach activities. Findings will be disseminated through the Eisenhower Consortia, National PTA, Urban League, and National Council of La Raza.
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TEAM MEMBERS: Thomas Noonan Mary Jane Schmitt Pendred Noyce
resource project Media and Technology
Unicorn Projects, Inc. is producing a project about historic mills in American and the science and technology of their operation. The project will combine a nationally broadcast one-hour PBS special with print and interactive educational materials for the home and school markets along with family-oriented personal appearance by host-author David Macaulay at selected museum and mill sites across the country. The goal of the project is to acquaint viewers and participants with the technological innovations and the scientific, social and historical significance of water-powered mills in the early part of the industrial revolution. In addition to the television program the project will produce Mill Times newspapers applicable in formal as well as informal settings, curriculum-based school videos and teachers guides, activity kits including "toys" designed to introduce concepts in applied mechanics, and family-activity programs at selected sites. The PI and Producer/Director will be Larry Klein who has produced and directed the previous Macaulay programs among many other PBS specials. David Macaulay, author of many best-selling books on architecture and technology, will be the host and will work closely with Mark Olshaker, the writer, in developing the script for the program. The Education Director will be Toby Levine. The principal technology and history advisor will be Patrick Malone, Assistant Professor of Urban Studies and American Civilization at Brown University and past president of the Society for Industrial Archaeology. The science advisor will be Theodore Ansbacher, principal of Science Services, an informal science education consulting company. Other advisors include Robert Dalzell, Gary Kulik, Judith McGaw, and Merrit Roe Smith.
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TEAM MEMBERS: Larry Klein
resource project Public Programs
The Widmeyer-Baker Group (TWBG) working in conjunction with The National Council of Teachers of Mathematics (NCTM) and the National Action Council for Minorities in Engineering, Incorporated (NACME) proposes to design and implement a campaign of Public Understanding and Engagement of Mathematics targeted toward national, state, and local audiences. The primary goal of the campaign is to engage the publics' thinking about what students in the United States should know and be able to do in mathematics in the middle school grades and the reasons mathematics is important to successful careers and to live an interesting and productive life. The approach will expose a diverse cross-section of Americans to mathematics using math puzzles designed by NCTM. TWBG will make widespread use of these camera-ready math puzzles in a variety of ways and formats. The primary audience for this campaign is the general adult population. The secondary audience is the middle school students and their parents, including persons serving as parent surrogates (i.e., extended family, foster parents, daycare providers, etc.). This initiative will be a grassroots effort capable of reaching every community throughout the United States. TWBG will be expected to make creative use and/ or collaboration with mass media, policy/administrative/teaching and grassroots organizations, corporations, and federal and state agencies in dissemination of the message about the campaign.
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TEAM MEMBERS: Jason Smith Michael Baker Ruth Chacon