During 2007, the Exhibits Department conducted a summative evaluation of Wild About Otters to document visitors' interest in and their responses to this temporary exhibition. This study was conducted in three parts to examine visitors' behaviors and responses to aspects of the exhibition, including conservation content, emotional reactions and bilingual graphic panels. Research questions 1. How are visitors using the exhibition? Which exhibits are they attending to and for how long? 2. What did visitors think Wild About Otters was about? 3. What conservation content did visitors remember
In 2009, the Monterey Bay Aquarium began looking at new ways to interpret its Seafood Watch program. This nationwide conservation program strives to educate the public about the importance of buying sustainable seafood. As part of the program, the Aquarium publishes a printed pocket guide that lists the types of seafood consumers should buy and the types they should avoid. (For more information, visit www.seafoodwatch.org.) Over the years, several zoos, aquariums and museums that partner with the Aquarium have expressed interest in displaying an exhibit to encourage more of their visitors to
The Koshland Youth Research Lab (Research Lab) began as an eight-month pilot program funded by the DEK Family Fund at the San Francisco Foundation. The project (initially implemented in 2011) used frontend and formative evaluation to develop the program in line with the needs and interests of its target audience of Hispanic youth. The summative evaluation took place in the last month of the program (December 2011). Researchers from UXR Consulting, Inc. were engaged to conduct all phases of the evaluation. This report includes the interview protocol and surveys used in the study.
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TEAM MEMBERS:
Jes A. KoepflerKoshland Science Museum
The purpose of the Handbook is to inform the co-creation of a new wave of iSaveSpecies interactives designed to deepen engagement in science and conservation at zoos, aquariums, and other living-exhibit institutions. The Handbook allows participating institutions to easily collect visitor data, to better understand how visitors currently engage at exhibits, and to apply visitor data to the development of iSaveSpecies inquiry and action tools. We describe some common methods of data collection including: timing and tracking of visitors, prototyping exhibit mock-ups, and language testing using
This study showcases the two of the most recent exhibits in the Art/Science gallery at the Museum of Science: What I Eat: Around the World in 25 Diets and Bonsai: Creating Art with Nature. By analyzing information from two different exhibits that were shown in the same space, themes emerged across both exhibit experiences that can inform the exhibit team more broadly about the gallery's audience and effect on visitors. Evaluation Questions: In what ways are visitors interacting with the exhibits? What do visitors find most interesting about the exhibits? Which connections are visitors making
In spring 2009, the Denver Museum of Nature & Science (Museum) contracted with JVA Consulting, LLC (JVA) to conduct a comprehensive process and outcome evaluation of the Passport to Health (P2H) program. The Museum designed P2H, originally a three-year program funded by the Colorado Health Foundation (the Foundation), to improve health outcomes for fifth-grade students as well as their families and teachers throughout the Denver metro area. Passport to Health has seven components, designed to complement each other and help the Museum achieve its stated program goals. The seven components
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TEAM MEMBERS:
JVA Consulting, LLCDenver Museum of Nature & Science
CEG (formerly Veridian inSight, LLC) performed a formative study, including six focus groups, in October 2009 on behalf of WGBH. The focus groups took place in Boston, MA, Nashville, TN, and Phoenix, AZ. In each city, we conducted two focus groups. We divided the groups with respect to age (e.g., 6-7 year olds were recruited for one group in each city, 8-9 year olds were recruited for the second focus group in each city). A total of 41 children participated in the study. The goal of the formative study was to gather kids' feedback on the animated LOOP Six-Minute Sample. The focus group
Bio Med Tech: Engineering for Your Health was a 2,750 square foot exhibition at the Great Lakes Science Center (GLSC) that dealt with issues related to biomedical technology. Partially funded by a grant from the National Institutes of Health Science Education Partnership Awards program (NIH/SEPA), the project was developed through a partnership between GLSC and Case Western Reserve University. The SEPA grant also funded a variety of programming activities, including informal Exploration Cart activities in the exhibition, presentations in the exhibition's theater space, and teacher training
The Language of Conservation was a collaborative project between libraries, zoos, and poets nationwide to replicate a project originally undertaken by the Central Park Zoo. The project model built zoo, library, and poet-in-residence partnerships in five host cities: Brookfield, Illinois; Jacksonville, Florida; Little Rock, Arkansas; Milwaukee, Wisconsin; and New Orleans, Louisiana. It was anticipated that the zoo exhibits would result in positive outcomes for zoo visitors who encountered the poetry, including increasing the conservation thinking and language used after a visit and creating a
The YardMap Network (see www.yardmap.org) is an NSF-funded citizen science project at The Cornell Lab of Ornithology, which will allow participants to map their habitat management and carbon neutral practices in backyards and parks, interact socially within the network, and display their activities and carbon footprints in an online platform such as Google maps. In 2010, the Institute for Learning Innovation (ILI), in collaboration with the Cornell Lab of Ornithology, conducted a front-end evaluation to assess the following evaluation questions: 1. What are gardeners', and birders', citizen
The purpose of this evaluation conducted at the Smithsonian Institution's National Museum of Natural History was to find out how visitors are behaving in, reacting to and learning from the newly reopened Sant Ocean Hall. To do this, three methods were employed: a) timing and tracking, b) exit interviews and c) focused studies for specific exhibits and experiences. A total of 553 unique visitors were included in the study, with data collection occurring in December 2008 and January 2009. Visitor groups spent an overall time of just under twenty minutes, and the five most enjoyed elements were
The Salmon Camp Research Team (SCRT) project was created to address the under-representation of Native Americans in information technology (IT) and IT-intensive professions in science, technology, engineering, and mathematics (STEM). The Oregon Museum of Science and Industry (OMSI) partnered with the Native American Youth and Family Association (NAYA) under renewed National Science Foundation funding to strengthen community involvement and work directly with students year round. The 2007-2008 evaluation of the project found evidence of effective implementation and data on important student
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TEAM MEMBERS:
Phyllis AultOregon Museum of Science and Industry