This paper reports the results of a study designed to determine people's preferences for different types of Web-based educational activity. Researchers identified six activity types for comparison: Creative Play, Guided Tour, Interactive Reference, Puzzle/Mystery, Role-playing Story and Simulation. They collected two sets of data: 1) user exit surveys evaluating the study site and preferred genre or type of learning activity and 2) serve statistics indicating the duration of stay. Researchers found clear differences in preferences between adults and children.
This article discusses the preliminary resistance to labels and then the eventual inclusion of labeling in the "Ice Age Exhibit" at the Cincinnati Museum Center's Museum of Natural HIstory & Science. It includes findings from visitor studies that evaluated the effectiveness of the new labeling strategies incorporated into the immersive exhibit.
This article discusses findings from an evaluation conducted by researchers at the Liberty Science Center in planning for a new exhibition about skyscrapers. Members of the exhibition team examined if and how the public's perceptions of skyscrapers changed as a result of the World Trade Center collapse and the media attention towards skyscrapers. Evaluators compared the results of this study to data collected prior to 9/11 as part of the exhibit's front-end evaluation.
In this essay, researchers from King's College London, Work, Interaction and Technology Research Group, discuss a particular approach to the analysis of social interaction in museums and galleries, focusing on video-based field studies. The authors also give a few suggestions as to why it might be important to take verbal and physical interactions more seriously when designing, developing and evaluating exhibits and exhibitions.
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TEAM MEMBERS:
Dirk vom LehnChristian HeathJon Hindmarsh
This is a bibliography of literature related to immersive exhibitions. Researchers from Selinda Research Associates compiled this list as part of a project with the Garfield Park Conservatory Alliance and Chicago Park District.
In this article, exhibit developer Hallie Gilbert discusses findings from her master's project in museum studies at John F. Kennedy University. Gilbert investigated the phenomenon of the immersive exhibition, looking specifically at why and how these exhibitions are being developed in increasing numbers in American natural history and science museums. This article summarizes Gilbert's study of why museum professionals are developing immersive exhibitions, what summative evaluations have revealed about this exhibition technique and where the field might go in the future.
This article describes a front-end evaluation conducted by researchers at the Wildlife Conservation Society's Prospect Park Zoo in planning for the new "In Living Color" exhibit. The evaluation examined how the zoo's average young visitor--a 5.1 year old--thinks and feels about animal coloration.
This article describes an exhibit evaluation project at the San Diego Natural History Museum, funded by NSF in 2001, which took a participatory approach to better understand their audience. The authors, two participants in this project, discuss their motivations and goals, useful models and lessons learned from a special needs focus group.
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TEAM MEMBERS:
Nancy Owens RennerMarianna Adams
resourceresearchProfessional Development, Conferences, and Networks
In this article, VSA President Deborah Perry presents an overview of the work of the Visitor Studies Association over the previous few months. Topics include the Executive Committee, Conference Committee, resource development, Board development, professional development, and publications.
This article describes an evaluation project that measured the effectiveness of particular communication strategies in the Kelp Forest feeding program at the Monterey Bay Aquarium. During the Kelp Forest program a volunteer guide (docent) delivers a narration about the Kelp Forest exhibit and has a conversation with a diver feeding the fish in the exhibit. The program concludes with the diver and the volunteer taking questions from the audience. The communication strategies measured in this study were identified by The Ocean Project (TOP), a collaborative initiative where the Monterey Bay
This article discusses the design of casinos, specifically principles of visitor orientation in casinos, and how these principles relate to museums. Floor plans of casinos are compared to floor plans of museums and other visitor centers. Author Stephen Bitgood advises, "Don't follow casino design if you want to be friendly to visitors."
In this article, researchers for the University of North Carolina at Asheville describe findings from their study that assessed the impact of two interactive, hands-on, informal science-learning programs on elementary and middle school children's (1) general interest in science learning and (2) short-term science learning. They used a separate-sample pretest-posttest research design to evaluate the impact of two informal science-learning programs--a robotics program and an electricity program at the Health Adventure at Pack Place. The appendix of this report includes the survey, observation
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TEAM MEMBERS:
Mark L. Harvey, Ph.D.Brandon HudsonBri Tureff