In this paper, Harris Shettel, museum evaluation consultant, examines the rise of controversial museum exhibitions. Shettel argues that controversial subject matter should not be avoided, but rather presented in exciting, interesting and challenging ways that avoid controversy. Shettel points to the "Prisoners of War: Soviet Prisoners in Germany - German Prisoners in the Soviet Union" exhibition as an exemplar. The various ways exhibit evaluation studies can play an important role avoiding controversy are also identified.
DATE:
TEAM MEMBERS:
Harris ShettelVisitor Studies Association
In this paper, researchers from the University of North Carolina at Asheville, Denver Museum of Natural History (DMNH), and Colorado State University, present findings from two studies that established a link between certain design features commonly found in museum environments and the state of psychological flow. Study one observed visitor behavior in a museum hall at DMNH before and after renovation. The study found that after the design changes, visitors attended more to the exhibits. Study two, a post-hoc survey analysis, investigated which design features in particular are responsible for
This paper examines the differences between the single and married visitors to Old Sturbridge Village, within the single group itself, and between single and married museum members. In addition, "singletons" are defined and explored as single visitors to the Village to see how they differ from the great majority who visit with friends and families. A variety of measures, including t-test, analysis of variance, chi-square, CHAID, and factor analysis, elucidate significant points of contrast within the data.
In this paper, Hermann Schafer of Haus der Geschichte, the museum of contemporary history of Germany, discusses the value of non-visitor research as a public relations strategy. Schafer shares findings from an independent study of non-visitors.
This paper describes the use of front-end evaluation to guide the development of plans for a community museum. In 1995, the fifty-year old Fort Collins Museum received a grant to create new permanent exhibits and educational programs as well as a collection initiative for obtaining donated artifacts from community residents.
In this paper, James Jensen of Ottawa's National Museum of Science and Technology (NMSTC) discusses a case study that provides guidance on how to integrate "effective market research" into museum management and decision making. Jensen discusses how NMSTC has successfully adapted to a market driven model of operation.
In this article, Gillian Savage of Environmetrics (Sydney) discusses exhibit planning and research efforts for the development of the Visitor Center at the Australian Institute of Sport.
In this article, Leonie J. Rennie and Terence P. McClafferty, researchers at Curtin University of Technology in Western Austalia, discuss their efforts to study how young children use interactive exhibits designed from 3 to 7 year olds. The authors analyze play and its relationship with learning.
DATE:
TEAM MEMBERS:
Leonie J. RennieTerence P. McClafferty
In this article, Lynda Kelly, Evaluation Coordinator at the Australian Museum, discusses the importance of titles in developing exhibitions in museums. Kelly cites evaluation studies at the Australian Museum for five exhibitions and key findings from these efforts.
In this article, Lynda Kelly, Evaluation Coordinator at the Australian Museum, discusses the challenges of exhibit evaluation and visitor research for audiences of and exhibits about indigenous peoples. In particular, Kelly discusses the evaluation work associated with the "Indigenous Australians: Australia's First Peoples" exhibit.
In this article, Ilze Groves of Questacon, Australia's national interactive science and technology centre, discusses the museum's efforts in 1996 to evaluate a group of sixteen prototype hands-on exhibits. This study involved visitor observations and interviews.
In this article, Linda Ferguson, Audience Advocate and Evaluator at the Australian War Memorial in Canberra, discusses how the Memorial represents "the enemy" in its galleries in a way that meets the varying needs of their diverse audience. Ferguson shares results from a front-end evaluation study aimed at tackling this issue.