This paper describes the methodology and the development of the instruments for collecting and analyzing data to better understand 1) what people bring with them to their visit, 2) what people do during a visit, and 3) what people take away from a visit. Elements of what they bring intersect with Knology’s work, and what they do and what they take away intersect with Oregon State University’s work on WZAM3.
COSI’s Center for Research and Evaluation (CRE) led a study was conducted in four phases with three study components. These phases serve to organize the remainder of this report::
Our goal in creating this guide is to provide practitioners, organizations, researchers, and others with a “one-stop shop” for measuring nature connections. The guide is for those interested in assessing and enhancing the connections their audiences have to nature; we use the term “audience” to refer broadly to your participants or to any group you are trying to assess. The guide can help you choose an appropriate tool (for example, a survey or activity) for your needs, whether you work with young children, teenagers, or adults (see the Decision Tree on p. 14). The guide also includes 11 tools
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TEAM MEMBERS:
Gabby SalazarKristen KunkleMartha Monroe
This summative evaluation study examines visitors' experiences of the "Plastics Unwrapped" exhibit at the Burke Museum of Natural History, Seattle, WA. The exhibit explores the complicated legacy of plastic, and the ways in which it has improved life, but not without serious impact on people and the environment. Within a framework of four evaluation questions, this study used multiple methods to assess what visitors do and where they spend their time in the exhibit, what knowledge they take away, and whether the exhibit impacts visitors' attitude toward plastic and their perception of the
The Seeing Team wished to determine visitors what visitors understood from interacting with the Seeing section of the museum, before the section was to be renovated. In particular, they wanted to know what visitors took away from the exhibits as a group. We interviewed pairs of visitors after they had been directed to spend as much time as they wanted in the Seeing section (as marked off by blue tape on the floor). Seeing included the exhibits in the back of the museum as well as those near the south bathrooms. We collected approximately 55 interviews, of which 33 had been transcribed by the
These are samples of observation/interview testing instruments that were used in front end studies with recruited visitors to experience habitat case "interventions" such as guide cards and question prompts; and understanding concepts for a digital interactive.
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Oakland Museum of CaliforniaMary T. Faria