One method for studying visitors in museums is to audiotape their conversations while videotaping their behavior. Many researchers inform visitors of the recordings by posting signs in the areas under scrutiny. This study tests the assumptions underlying that method—that visitors notice, read, and understand such signs. Signs were posted at the entrance to an Exploratorium exhibit which was being audio- and videotaped. Researchers interviewed 213 adult visitors as they exited the exhibit. The interviews revealed that 75 percent of the visitors had read and understood the sign. Of the 52
This article discusses a study that investigated whether visitor or visit variables were the best predictors of satisfaction, and whether the predictive power of these variables would differ in different types of visitor institutions. Also studied was whether higher ratings of satisfaction would result in specific visitor intentions. Data were collected from adult visitors at three different institutions: Denver Art Museum, Denver Museum of Nature and Science, and Colorado's Ocean Journey, an aquarium.
The Science Museum of Minnesota will develop "Investigations in Cell Biology," an integrated program that introduces cell, microbiology, and molecular biology to museum audiences through open-access, wet-lab, micro-experiment benches; training and support for school teachers; classes for adults and teens; and a long-term program for local high school youth. The project includes the development, testing, and installation of four micro-experiment benches that introduce visitors to the objectives, tools, and techniques of cell biology experimentation. These benches,"Inside the Cell," "Testing for DNA," "DNA Profile," and "Microbe Control," will be part of "Cell Lab," a 1,500 square-foot open experiment area within the science museum's new core exhibition, "The Human Body," opening December 1999.
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TEAM MEMBERS:
Laurie Kleinbaum FinkSusan FlemingJ Newlin
The Louisville Science Center will develop "'The World We Create' -- a Traveling Exhibit." This project will develop two traveling version exhibitions (approximately 2,500 sq. ft. each) based on the programs of the highly successful permanent 12,500 sq. ft. exhibition "The World We Create," funded by NSF. One exhibit copy will travel nationally to small and medium-sized science centers throughout the United States over a three-year period, filling a need for quality traveling exhibits and reaching an audience of 300,000 to 500,000 people. The second exhibit copy will travel to rural areas of Kentucky to be hosted by schools, public libraries or community colleges, reaching an audience of 150,000 to 200,000 students and adults.
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TEAM MEMBERS:
Theresa MatteiGail BeckerNancy Potoczak
The Exploratorium will conduct a controlled, two-year research project, titled "Finding Significance," to study how different exhibit presentation techniques affect visitors' abilities to make meaning -- or find significance -- and how such techniques impact learning. The techniques will be applied to a varied sample of five exhibits commonly found in science and children's museums. The exhibit design techniques include a) sharing scientist and exhibit developer stories, b) sharing visitor stories, and c) modeling inquiry. Although each technique shows promise at eliciting personal significance, they have yet to be rigorously tested and applied to the same set of exhibits to compare relative strengths and weaknesses. Five baseline exhibits, plus four variations of each, will be tested on groups of visitors, including adults, children and mixed groups of both.
The Lemelson Center for the Study of Invention in cooperation with the Playful Invention and Exploration Network (a consortium of six museums) will develop "Invention at Play." This will be a traveling exhibit in two sizes (3,500 sq. ft. & 1,500 sq. ft.) exploring the value of play and its critical role in the development of creative human beings. Audiences will a) learn how play fosters creative talents among children as well as adults; b) experience their own playful and inventive abilities; and c) understand how children's play parallels processes used by innovators in science and technology. The exhibit will be divided into three sections: 1) the "Invention Playhouse" where visitors will be offered a variety of creative play activities to help them understand how playing builds creative and inventive skills; 2) "Case Study Clusters" where visitors will learn about the playful habits of five inventors, and 3) "Issues in Invention and Play" where visitors learn about ideas and debates among theorists who have linked inventive processes to children's play. This exhibit is based on documentation collected by the Lemelson Center since 1995 from and about inventors of the past and present, and symposia they have organized to examine the characteristics of innovative processes. This research has led to new insights into remarkable parallels between children's play and the way inventors approach their work. A series of complementary educational activities and programs will be developed and documented in an Educational Manual. These programs will be aimed at diverse audiences including families, parents, teachers and other groups in science and children's museums nationwide and will help extend the impact of the exhibit theme beyond the exhibit itself. Teacher workshops will be developed and arranged for each venue along with a special teacher's manual that will be distributed during exhibit-related school events offering a variety of activities on the themes of inventive play, creative model of problem solving, and exemplary tales of playful events and habits in the lives of interesting American inventors. RK & Associates have done the front-end audience surveys for this project and will do the summative and remedial evaluation work. The exhibit prototyping will be done by the Science Museum of Minnesota exhibit contractors.
Native Waters is a comprehensive four-year tribal science education program focused on water. Working closely with leaders from 28 Missouri River Basin Tribes, the project will explore the Missouri River Flood Basin from a scientific and cultural standpoint. Partners are The Watercourse and International Project WET (Water Education for Teachers). Activities include Leadership Institutes for community educators and Native Waters Future Leaders Camps for secondary school and college students. Products to be developed include an interactive traveling exhibit, which will focus on the Missouri River watershed and the physical properties of water, as well as its uses from a cultural and scientific standpoint. The exhibit will travel to cultural centers, tribal colleges and school libraries throughout the ten Missouri River Basin states. A 250-page Native Water's Educators Guide will be disseminated nationally and impact over 500,000 individuals, both youth and adults. Finally, a 16-page student activity book and a Native Waters film will be produced to introduce youth and community members to water resource issues. The training materials will be used in cultural centers, museums, area water councils and schools.
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TEAM MEMBERS:
Bonnie Sachatello-SawyerDennis Nelson
The Exploratorium will develop "The Electronic Guidebook: Extending Museum Experience Using Networked Handheld Computers." Through this project, the Exploratorium and the Concord Consortium will investigate the use of new technologies to enhance the learning experience of science museum visitors. The exponentially increasing availability of portable personal computing devices provides an opportunity for science museums to develop new ways for visitors to experiment and interact with exhibits. The partners will design and prototype a museum-based "Electronic Guidebook" for visitors. Twenty-five Exploratorium exhibits will be connected to a museum network and handheld portable computers through infrared connections. The target audiences for this project are the general public (adults and families) and children in the K-12 age range. The primary disciplinary focus is physics, with a secondary focus on mathematics.
The Children's Museum of Indianapolis will develop a 6,000-sq. ft. traveling exhibition about bones, helping children and adults learn about the science of bones, maintenance of healthy bone structures and the cultural and artistic uses of bones. Also, the exhibition will help inform upper elementary and middle school audiences of career possibilities in science, further an understanding of bones as revealed through modern technology and promote understanding of the skeletal system. A Web site, teacher workshops, kits and other materials and events will support learning through this exhibition.
The Great Lakes Story is a 3,000 sq. ft. interactive traveling exhibit based on the highly successful and unique permanent exhibition at the Great Lakes Science Center. Its focus is devoted to highlighting the natural history of the Great Lakes ecosystem. The traveling exhibit will allow even more visitors around the country to understand the beauty, majesty and restoration efforts of this important national resource. Through a planned six-year tour, it is estimated "The Great Lakes Story" will be experienced by as many as three million people. There will be several components, including hands-on exhibits, organized with a centerpiece of a walk-around model of the Great Lakes region, and other interactive components. The four major areas of the exhibit are physical characteristics of the Lakes, the natural cycles and processes which shaped them over time, changes and threats to the Lakes (especially human-induced), and finally, restoration efforts to bring the Lakes back to being the rich and productive ecosystem they should be. Along with these exhibit areas, other project components are educational and marketing materials to ensure that host science centers are able to provide a complete learning experience to their youth, family, and adult audiences around the country.
The Smithsonian Astrophysical Observatory will develop "Cosmic Horizons: Our Place in Space and Time." This will be a 5,000-square-foot traveling exhibition to help visitors explore the extraordinary recent breakthroughs and current mysteries in our scientific understanding of the structure and evolution of the universe. Cosmic Horizons will reach over 3 million people on its tour of nine to twelve science museums. A coordinated set of programmatic activities and resources for adult and family audiences, materials for teachers and students, and on-site workshops for host venues will be developed in partnership with Boston's Museum of Science to maximize the impact of this space-science education endeavor.