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resource evaluation Media and Technology
The Lineage project was a collaboration between Twin Cities Public Television and the Smithsonian’s National Museum of Natural History. The project included creation of a feature-length video program, a Virtual Reality game, and a set of hands-on activities designed for use by multigenerational audiences—all of which were incorporated as part of a series of seven Fossil Festival events at museums and other sites around the United States. This report presents findings from a set of external evaluation studies that examined impacts on families who participated in Fossil Festival events as well
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TEAM MEMBERS: Jennifer Borland
resource evaluation Media and Technology
This is a survey we developed in 2018 for our exploratory research study of listeners and their parents/guardians of the children's science podcast, Brains On!. The survey includes questions about who listens, when and where children listen, children's listening behaviors, motivations for listening, activities after listening, household information, and demographic questions.
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resource research Media and Technology
The Brains On! exploratory research study was guided by three overarching research questions: Who is the audience for Brains On! and what are their motivations for listening to children’s science podcasts? How are Brains On! listeners using the podcast and engaging with its content? What kinds of impacts does Brains On! have on its audiences? These questions were answered through a three-phase mixed-methods research design. Each phase informed the next, providing additional insights into answering the research questions. Phase 1 was a review of a sample of secondary data in the
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resource research Media and Technology
This NOVA multiplatform media initiative consisted of a 2-hour nationally broadcast PBS documentary, Polar Extremes; a 10-part original digital series, Antarctic Extremes; an interactive game, Polar Lab; accompanying polar-themed digital shorts, radio stories, text reporting, and social media content; a collection of educational resources on PBS LearningMedia; and community screening events and virtual field trips for science classrooms. Across multiple media platforms the project’s video content had nearly 13 million views. The research explored the potential for informal STEM learning
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TEAM MEMBERS: Lisa Leombruni Heather Hodges
resource evaluation Media and Technology
Through Project BUILD, a STAR Library Network (STAR Net) program funded by the National Science Foundation, the American Society of Civil Engineers (ASCE) and the Space Science Institute’s National Center for Interactive Learning (NCIL) offered the virtual Dream, Build, Create program which consisted of (1) the award-winning documentary Dream Big: Engineering Our World and (2) five live-streamed panels of diverse engineers (Dream Teams) who shared their stories of what it means to be an engineer. The external evaluation, conducted by Education Development Center (EDC), aimed to examine how
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resource research Media and Technology
The Brains On! exploratory research study was guided by three overarching research questions: Who is the audience for Brains On! and what are their motivations for listening to children’s science podcasts? How are Brains On! listeners using the podcast and engaging with its content? What kinds of impacts does Brains On! have on its audiences? These questions were answered through a three-phase mixed-methods research design. Each phase informed the next, providing additional insights into answering the research questions. Phase 1 was a review of a sample of secondary data in the
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TEAM MEMBERS: Amy Grack Nelson Scott Van Cleave Juan Dominguez
resource evaluation Media and Technology
Are you interested in an innovative approach to collecting a large amount of formative data via Facebook? RMC Research Corporation conducted a formative evaluation for Oregon Public Broadcasting (OPB) to ensure the social media tag lines and clips created by OPB engage the target audiences. The primary target audience for the Hacking Your Mind (HYM) television series is the PBS primetime television viewing audience. According to the PBS Research Audience Insight 2016 Annual Report, the PBS primetime audience is older (median age of 65) and college educated (43% have a 4-year degree). To
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TEAM MEMBERS: Jean Hiebert Larson Chandra Lewis Corynn Del Core
resource research Media and Technology
Previous research has identified parental involvement—the ways parents and other caring adults interact with children in and outside of the home, and the kinds of learning materials with which parents surround children—as key to helping children develop knowledge and skills in literacy and math (Bassok, Finch, Lee, Reardon, & Waldfogel, 2016; Burgess, Hecht, & Lonigan, 2002; Niklas, Nguyen, Cloney, Tayler, & Adams, 2016; Sénéchal & LeFevre, 2002; Skwarchuk, Sowinski, & LeFevre, 2014). Parental support may be critical to children’s developing knowledge and understanding in science as well.
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TEAM MEMBERS: Megan Silander Todd Grindal Naomi Hupert Elisa Garcia Kea Anderson Philip Vahey Shelley Pasnik
resource evaluation Media and Technology
The Anthropologist examines climate change like no other film before. The fate of the planet is considered from the perspective of American teenager Katie Crate. Over the course of five years, she travels alongside her mother Susie, an anthropologist studying the impact of climate change on indigenous communities. Their journey parallels that of renowned anthropologist Margaret Mead, who for decades sought to understand how global change affects remote cultures. From January 2012 to May 2012, SmartStart Educational Consulting Services conducted a front-end evaluation of the documentary
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TEAM MEMBERS: Seth Kramer Lisa Kohne
resource evaluation Media and Technology
PEEP and the Big Wide World/El Mundo Divertido de PEEP is a bilingual, NSF- funded public media project that uses animation, live-action videos, games, mobile apps, hands-on science activities to motivate preschool-age children to investigate the world around them. Online, PEEP extends children’s science and math learning with a mobile-friendly website that offers games, videos, and hands-on activities, as well as a collection of 15 apps. PEEP is also reaching children in preschool classrooms and family/home childcare settings via the PEEP Science Curriculum, which provides resources for a
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TEAM MEMBERS: Christine Paulsen Ashley Pereira Lisa Burke
resource evaluation Media and Technology
Frontier Scientists is comprised of a website and portfolio of videos created for distribution web-wide and through television broadcast. The goal of this program is to excite the general public about ongoing science in Alaska and the Arctic. This is the summary evaluation of a three-year National Science Foundation grant received by Frontier Scientists. Frontier Scientists contracted PEER Associates to conduct the evaluation. Over the course of the three years, the evaluation was focused on both formative (intended to inform and improve programming) and summative (what has the program
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TEAM MEMBERS: Rachel Becker-Klein Chris Hardee Liz OConnell
resource evaluation Media and Technology
Earth & Sky is a 90 second radio science series about environmental sciences, earth sciences and astronomy. Multimedia Research implemented a summative evaluation of the series, utilizing a survey mailed to respondents to a radio contest held just prior to the broadcast of Earth & Sky in eight commercial radio markets. A total of 152 surveys were returned (43% return rate). The survey is in the report Appendix. The series makes science accessible and interesting to the listening audience and generates excitement about science. The programs were perceived as affecting listeners'
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TEAM MEMBERS: Barbara Flagg