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resource research Media and Technology
In an information free-for-all why should scientists bother to add their voice? In this commentary piece I argue there is an increasingly important role for scientists amongst the growing ranks of public intellectuals and the many who style themselves as such. First, we must become the sifters and sorters. We need to be willing to use our research and analytical skills to identify what is valuable amongst all the noise, and, if necessary, to volubly reject what is not. And, second, we need to create and defend the space everyone needs for deep thought and consideration. We need to influence
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TEAM MEMBERS: Emma Johnson
resource research Media and Technology
Over the past ten years, investments in infrastructure for informal STEM education and science communication have resulted in significant growth in the number and variety of resources and depth of expertise available to members of the STEM research community wishing to develop outreach, engagement and broader impacts activities. This report/white paper recounts some of the developments that led to the existing synergy between Informal STEM Education (ISE), science communication, and STEM research, provides examples of infrastructure and resources that support this work, and identifies areas of
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resource research Media and Technology
In their essay which appeared in 1972 in Models in Paleobiology, Stephen Jay Gould and Niles Eldredge, introducing the theory of punctuated equilibrium, stressed the fact that no scientific theory develops as a simple and logical extension of facts and of patiently recorded observations, and that the particular vision of the world that the scientist adheres to is able to influence, even unconsciously, the way in which data are collected, selected and then interpreted. Scientists, being aware of the existence of an intrinsic problem of prejudice in their scientific research activity, know that
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TEAM MEMBERS: Astrid Pizzo
resource research Media and Technology
What makes a science story? Behind the scene there are many choices: what, how and when to broadcast. Decisions are made according to the general criteria of news values to which we add two groups: personal and emerging criteria. General criteria of choices are news values for the science stories. According to Tonner, stories containing human interest are important in everyday life, report less complicate discoveries and science as a part of the broader subject comes to the media easily.
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TEAM MEMBERS: Blanka Jergovic
resource research Media and Technology
This poster was presented at the 2014 AISL PI Meeting in Washington, DC. This project seeks to improve public engagement in climate communication by broadcast meteorologists, using scientific methods to identify probable causes for their skepticism and/or reticence, and to test the efficacy of proposed solutions.
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TEAM MEMBERS: P. Thompson Davis
resource research Media and Technology
This poster was produced for the 2014 AISL PI Meeting held in Washington, DC. The Time Team America project's goal is to engage public audiences with the scientific process, STEM concepts, and STEM careers through the excitement of and active participation in archaeology.
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TEAM MEMBERS: Noel Broadbent
resource research Media and Technology
The work described in this white paper was undertaken in direct response to information WNET received from science museums describing certain challenges they face when partnering with public television stations on outreach initiatives. The PBS Series THE HUMAN SPARK provided the perfect opportunity to explore better ways to collaborate on large-scale initiatives, and to learn how these collaborations might provide the framework for attracting new audiences, increasing membership and revenue, and developing long-lasting partnerships.
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TEAM MEMBERS: Robin Cannito