Our goal in creating this guide is to provide practitioners, organizations, researchers, and others with a “one-stop shop” for measuring nature connections. The guide is for those interested in assessing and enhancing the connections their audiences have to nature; we use the term “audience” to refer broadly to your participants or to any group you are trying to assess. The guide can help you choose an appropriate tool (for example, a survey or activity) for your needs, whether you work with young children, teenagers, or adults (see the Decision Tree on p. 14). The guide also includes 11 tools
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TEAM MEMBERS:
Gabby SalazarKristen KunkleMartha Monroe
The Brooklyn Botanic Garden (BBG) and Brooklyn Academy of Science and the Environment (BASE) contracted RK&A to conduct an evaluation of their partnership’s progress and outcomes over three years. The goal of the summative evaluation is to explore students, families, and teachers’ perceptions of and relationship to BBG and the BBG-BASE partnership. The evaluation also explored attitudes and understandings of how to engage in nature exploration, scientific inquiry, and environmental stewardship in a meaningful way.
How did we approach this study?
RK&A developed questionnaires to be
Are you interested in an innovative approach to collecting a large amount of formative data via Facebook? RMC Research Corporation conducted a formative evaluation for Oregon Public Broadcasting (OPB) to ensure the social media tag lines and clips created by OPB engage the target audiences. The primary target audience for the Hacking Your Mind (HYM) television series is the PBS primetime television viewing audience. According to the PBS Research Audience Insight 2016 Annual Report, the PBS primetime audience is older (median age of 65) and college educated (43% have a 4-year degree). To
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TEAM MEMBERS:
Jean Hiebert LarsonChandra LewisCorynn Del Core
This game is used to measure whether program participation helps to evelop the child’s ability to accurately predict or infer an animal’s emotional state.
This observational framework can be used with different group types (e.g. family, school group, adult couple, individual, etc.) and across diverse settings such as with public program audiences, camps, or guests at animal exhibits. The framework includes expressions of empathy and related emotions, such as curiosity or appreciation.
With funding from a Smithsonian Institution Youth Access Grant the National Museum of Natural History offered a program pipeline that would engage underserved Washington D.C. students in programming designed to encourage academic and career STEM interest. Beginning with collaboration with community educators, the pipeline funneled students into a Teen Night Out Science Night to interest them in science workshop series offered after school and on weekend and ultimately into volunteer and internship opportunities. This report provides detailed view of methods, analyses, results, and conclusions
The Field Museum contracted RK&A to conduct a summative evaluation of the Grainger Science Hub and the Discovery Squad Carts, two museum experiences facilitated by educators or trained volunteers. The goals of the study are to explore the extent to which visitors interact with programming in the Science Hub and at Discovery Squad Carts and the nature of those interactions, as well as visitor motivations and takeaways.
How did we approach this study?
RK&A conducted observations in the Science Hub and at Discovery Squad Carts to understand the nature of experiences at each. The
California Academy of Sciences contracted with Wendy Meluch of VisitorStudies.com to design and conduct an evaluation of the Habitat Earth planetarium show (HE) during winter/spring 2017. HE is a 30-minute show which features a pre-recorded movie-like section, and a live presentation. HE team members’ primary interests were to assess cognitive, affective and behavioral impacts of the show on audience members, and understand the roles and relative strengths of the live and pre-recorded segments of the program in manifesting those impacts. Findings of this study will inform development of the