Over recent years, there has been much discussion of the status of science communication as a discipline, as a field of empirical research and theoretical reflection. In our own contributions to that discussion, we have tended to raise questions about the possibilities of this ‘emerging discipline’ (Trench & Bucchi 2010). We have some-times drawn attention to the marks of immaturity—notably, the relatively underdeveloped state of theory in the field.
But when a major international academic publisher commissions an anthology of ‘major works’ in our field, we can surely say that science
John Falk and Lynn Dierking tackle the challenge of helping museums become better at the learning process for visitors. As they put it, "[d]igital media, well designed and wisely used, are important tools that can enhance visitor interaction and learning in museums, ensuring that these environments inspire and provoke curiosity and further understanding among visitors with varying backgrounds, interests, and knowledge levels."