In this article, Richard Schulhof of The Arnold Arboretum of Harvard University discusses findings from a study at the North Carolina Botanical Garden that assessed to what extent visitors appreciate and explore the native habitat exhibit environment, and, more importantly, identify the factors influencing their response to it. This study utilized exit interviews, unobtrusive observation of visitors and visitor-employed photography to analyze visitor response.
In this article, Jacksonville State University's Stephen Bitgood discusses findings from a study that examined two aspects of the public image of visitor facilities: the expectations of what is likely to be found at different types of facilities; and, some general perceptions of these different types of visitor facilities. Facility types included science museums, history museums, historic sites, state parks, natural history museums, and art museums.