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resource project Media and Technology
In 1999 The Ocean Project completed a comprehensive opinion research on public attitudes, perceptions, and knowledge of the ocean ever conducted. The research identified a broad vacuum in public understanding of the ocean; a fundamental issue of ocean literacy. To further increase effectiveness in building ocean literacy, this project updates and expands The Ocean Project's research to create a more highly detailed database of public awareness, knowledge, and attitudes about the ocean and the impact of climate change on the ocean. It develops recommendations to enable free-choice learning educators to improve the ocean and climate literacy of their visitors. The study includes a comprehensive review of existing literature, qualitative and quantitative research, analysis of the data, and publication and broad dissemination, including recommendations for programs and content that build ocean and climate literacy. The work done by The Ocean Project is helping the ocean education community better understand the motivations, psychology, and emotions behind segments of the public's attitudes toward the ocean. These data are essential as the institutions, agencies and organizations of the ocean community work together and independently to engage people, inform decision-makers, and enhance ocean and climate literacy throughout the Nation.
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TEAM MEMBERS: Bill Mott
resource project Media and Technology
CoCoRaHS (The Community Collaborative Rain, Hail and Snow Network) is a citizen science program where thousands of volunteers across the entire country measure and report the amount of precipitation that falls each day in their own neighborhood (see http:www.cocorahs.org). In the next three years CoCoRaHS will use strategies from the "Citizen Science Toolkit" and align activities to the "Essential Principles to Climate Science" to engage thousands more participants in collecting, reporting and exploring precipitation. Evapotranspiration measurements will be added to better teach and demonstrate the hydrologic cycle in action. Through strong NOAA partnerships with the National Weather Service, the National Climatic Data Center, the Earth Systems Research Lab and the National Operational Hydrologic Remote Sensing Center, precipitation data quality and accessibility for professional users will be enhanced. The CoCoRaHS network will be constructing training, data entry and visualization tools utilizing Web 2.0 concepts, cyberlearning tools and hand-held device applications with a goal of increasing participation and expanding the current volunteer network into broader, younger, more diverse and more interactive audiences.
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TEAM MEMBERS: Chris Kummerow
resource project Media and Technology
The project will increase the effectiveness of informal science educators to promote public understanding of three complex topics that impact the ocean (oil spills, ocean acidification, and energy literacy) and encourage stewardship of ocean and coastal resources. This project will have a direct impact on 252 interpreters in and around Alaska, California, and Florida through 12 weeklong trainings. Groups of interpreters will develop, assemble and produce online training toolkits, all of which will be widely disseminated to the ISE community. Each toolkit will utilize NOAA multimedia content, data visualization products, literature, expertise and other relevant resources. Project participants--who interact with a diverse mix of local, regional, national and international visitors (including underserved local populations)--will provide enhanced training content for their colleagues through guide/interpreter training, a workshop, presentations at conferences, and online networks.
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TEAM MEMBERS: Laurie Morrow Cynthia Vernon Debbie Stone
resource evaluation Media and Technology
In October 2009, the Tennessee Aquarium began an ambitious program, Connecting Tennessee to the World Ocean (CTWO), funded by a grant from the National Oceanic and Atmospheric Administration. CTWO consists of several individual projects, all intended to increase the ocean literacy of Aquarium audiences and to promote their adoption of an ocean stewardship ethic. This evaluation report summarizes the extent to which the Aquarium accomplished these goals over the 3-year project period. The five project components and their key associated evaluation findings follow. 1. Classroom-based activities
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TEAM MEMBERS: Christopher Horne Tennessee Aquarium
resource evaluation Media and Technology
In October 2009, the Tennessee Aquarium began an ambitious program, Connecting Tennessee to the World Ocean (CTWO), funded by a grant from the National Oceanic and Atmospheric Administration. CTWO consists of several individual projects, all intended to increase the ocean literacy of Aquarium audiences and to promote their adoption of an ocean stewardship ethic. This formative evaluation report summarizes the extent to which the Aquarium has made progress toward these goals in the first year of the project and provides an information base for identifying opportunities to strengthen
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TEAM MEMBERS: Christopher Horne Tennessee Aquarium
resource project Media and Technology
The National Oceanic and Atmospheric Administration (NOAA) and the Exploratorium began an exciting long-term alliance in 2009 to present climate and ocean sciences to the public. NOAA’s mission is to understand and predict changes in climate, weather, and coasts using cutting-edge research and high-tech instrumentation, and to share its knowledge with others. Teaming up with the Exploratorium enables NOAA to explore new methods of communicating its work using the creativity and educational expertise of the museum. The partnership involves codeveloping exhibits, online media, public programs, and research about learning, and it also provides professional development opportunities for NOAA scientists. Some examples of partnership projects include the Scientists-in-Residence Program, the Wired Pier Project, the Deep-Water Dock at the Piers, and the Okeanos Explorer exhibit.
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TEAM MEMBERS: Exploratorium Michelle Mileham