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resource project Media and Technology
In this full-scale research and development project, Oregon State University (OSU), Oregon Sea Grant (OSG) and the Hatfield Marine Science Center Visitors Center (HMSCVC) is designing, developing, implementing, researching and evaluating a cyberlaboratory in a museum setting. The cyberlaboratory will provide three earth and marine science learning experiences with research and evaluation interwoven with visitor experiences. The research platform will focus on: 1) a climate change exhibit that will enable research on identity, values and opinion; 2) a wave tank exhibit that will enable research on group dynamics and problem solving in interactive engineering challenges; and 3) remote sensing exhibits that will enable research on visitor interactions through the use of real data and simulations. This project will provide the informal science educaton community with a suite of tools to evaluate learning experiences with emerging technologies using an iterative process. The team will also make available to the informal science community their answers to the following research questions: For the climate change exhibit, "To what extent does customizing content delivery based on real-time visitor input promote learning?" For the wave tank exhibit, "To what extent do opportunities to reflect on and share experiences promote STEM reasoning processes at a build-and-test exhibit?" For the data-sensing exhibit, "Can visitors' abilities to explain or use visualizations be improved by shaping their visual searches of images?" Mixed-methods using interviews, surveys, behavioral instruments, and participant observations will be used to evaluate the overall program. Approximately 60-100 informal science education professionals will discuss and test the viability of the exhibit's evaluation tools. More than 150,000 visitors, along with community members and local middle and high school students, will have the opportunity to participate in the learning experiences at the HMSCVC. This work contributes to the fields of cyberlearning and informal science education. This project provides the informal science education field with important knowledge about learning, customized content delivery and evaluation tools that are used in informal science settings.
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TEAM MEMBERS: Shawn Rowe Nancee Hunter Jenny East
resource project Media and Technology
This project identifies TV meteorologists as a potentially important source of informal science education on the topic of climate change. These professionals are a well-respected source of scientific information in their local communities, yet rarely address climate change in their weather broadcasts. Proposers will conduct a series of studies that explore both mechanisms and obstacles to using TV broadcasts as effective informal communication vehicles for scientific information about climate change. In Study 1, they will identify methods already in use by "early adopters," compare them to best explanatory practices in informal science education, and make recommendations to improve practice. In Study 2, they will survey meteorologists and their news directors to determine their motivations and needs for information and materials regarding climate change. Based on their findings, and informed by prior work, they will develop a set of educational materials, principally a set of 30-second segments that can serve as a resource for TV meteorologists nation-wide. In Study 3, they will conduct a quasi-experimental evaluation of the materials with a TV station in Columbia, South Carolina to determine their impact on viewers. The core project team includes experts in science communication and education, physical oceanography, broadcast meteorology, and media effects evaluation, and the advisory board includes the Vice President of Programs at the National Environmental Education Foundation and the Chief Meteorologist at The Weather Channel. Dissemination mechanisms will include a range of publications and presentations for the research findings, and a website for the sharing of materials used by the early adopters. Overall, the project will advance the informal science education field's understanding of both effective explanatory practices in broadcast media and the motivations and practices of an understudied group of professionals. It will investigate an innovative means of increasing public awareness and understanding of important topics in climate change, and as well as creating a set of video-clips and related materials based on careful study and best practices.
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TEAM MEMBERS: Edward Maibach
resource project Public Programs
The Association of Science-Technology Centers (ASTC), in collaboration with the Yale Project on Climate Change and the Cornell Laboratory of Ornithology, is conducting a three-year project whose goal is to build the capacity of twelve science centers as well as of twelve NSF-funded Long-term Ecological Research Centers (LTER) for the purpose of engaging the public in climate change science. The twelve sites span the USA from the east coast to Hawaii. The goal of these simultaneous projects is to illustrate local indicators of global change. Additional partners include ScienCentral, Inc. (TV media producers), the University Corporation for Atmospheric Research, the American Geophysical Union, NOAA, Natural History magazine, and a national board of advisors. Deliverables include: (1) twelve local demonstration projects with launch programs, exhibits/programs, TV spots, citizen science activities, and an interactive map illustrating the work of the twelve sites, (2) professional development for informal STEM education professionals and LTER research faculty, (3) a national survey to assess the USA population's climate literacy, and (4) a culminating workshop for the ISE field, a permanent resource database, and a final publication. Evaluation processes are being conducted by David Heil & Associates.
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TEAM MEMBERS: Walter Staveloz Rick Bonney Anthony Leiserowitz
resource project Media and Technology
The Nexus of Energy, Water, and Climate: From Understanding to Action (Café +) project will develop and test two interactive board game concepts focused on energy, water, and climate with youth and adults from four highly diverse communities in New Mexico. The four primary goals of the project are to: (a) develop, play test, and implement two board, card, or other non-electronic games grounded in energy, water, and climate content at four project sites, (b) identify the key characteristics of the games that maximize problem solving while stimulating interest, engagement, and learning, (c) explore the implications of game playing on dialog, learning, and Café+ satisfaction for youth and adult participants, and (d) evaluate the viability of this model for full scale implementation throughout the existing Café Scientifique program, from which this project is based. Los Alamos National Laboratory, Sandia National Laboratory, PNM Resources, Scott Balaban Games Design, the Los Alamos County Utilities Department, and a host of advisors and consultants from a broad range of organizations and institutions will collaborate to develop, test, and implement the Café+ games model. The primary deliverables include: (a) two non-electronic multiage commercial quality games focused on energy, water, and climate content, (b) a comprehensive pilot study examining the impact, effectiveness, and viability of the Café+ model with the target audiences, and (c) formative and summative evaluations of the games implementation model. A significant outcome of Café+ is that New Mexico youth and adults, from diverse backgrounds, will learn relevant science content through the development and testing of engaging, innovative commercial quality games. Over 250 youth and adults will benefit directly from their participation in the pilot study. They will not only learn important science content while working collaboratively in groups (youth only and youth/adult groups), but they will also participate in an authentic scientific process experience as playtesters. In this role, youth and adults will experience critical science concepts such as trial and error and refinement. Further, the games will be made publicly available and implemented across the entire Café Scientifique program (n=960 youth). The evaluation study will employ a mixed methods approach to examine project implementation, effectiveness, and impacts. Focus groups, observations, and surveys will be employed to assess a number of variables such as (but not limited to): content knowledge and learning, interest, engagement, game features, game play processes, gaming obstacles and challenges, participant interactions, and motivation. Embedded assessment opportunities will also examine participants\' decision making abilities, analytical skills, and ability to transfer knowledge gained to real world situations as they navigate through the games. Data collected at the youth-only pilot test sites will be used in a comparative analysis of similar variables tracked at the youth and adult sites. Formative approaches will provide iterative, ongoing opportunities for programmatic and game refinement and adjustments. The formative and summative evaluations will endeavor to document critical data and findings needed to assess the viability of Café+ as a full scale development project, with additional games and project sites across the country. The Café+ project would add to the limited literature base on learning and science engagement of youth within Science Café settings in the 21st century. More critically, this pilot study could contribute to the dearth of current research on the impact of non-electronic game play can have on youth only groups and youth/adult groups working collaboratively to make important scientific decisions within Science Café settings. This comparative data could prove significant for other program models interested in implementing similar youth and adult game based program. Further, the relevance of the content could potentially spark youths' interest not only in pursuing courses and careers in STEM, but it could also motivate youth and adult participants to become more involved in civic engagement activities occurring within and beyond their local communities.
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TEAM MEMBERS: Michael Mayhew
resource project Public Programs
TERC and the Girl Scouts of Eastern Massachusetts are partnering to create an energy monitoring and conservation afterschool program for approximately 5,500 girls ages 8-11 in eastern Massachusetts. The goals of the Girls Energy Conservation Corps (GECCo) project are to involve girls in learning and applying science, using technology, developing leadership and communication skills, educating peers, saving energy, and addressing the global issue of climate change. The project is (1) developing activity-based Guides to help girls understand, monitor, and reduce energy use, (2) understand the connection between their own energy consumption and climate change, and (3) setting goals to cumulatively reduce their energy consumption.
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TEAM MEMBERS: Gillian Puttick Joan Reilly Brian Drayton Katherine LeLacheur
resource project Media and Technology
The purpose of this integrated cross media project is to build public knowledge and curiosity about energy science and policy, to encourage audience confidence in its abilities to understand energy related science, and to stimulate exchange between community-based experts. The deliverables include five hour-long radio programs focusing on the interconnected nature of waterways, climate systems, and energy sources; a digital journalism and social network site focusing on energy topics; partner-driven outreach with universities and local public radio stations; and a training workshop for ethnic media partners. The project targets public radio listeners, ethnic media readers, local urban and rural communities, and Internet users. Partner organizations include New American Media, a consortium of ethnic media producers, the University of Texas at Austin (which will provide content expertise as well as outreach assistance), local public radio stations, and scientific organizations. Intended impacts on the general audience include building their knowledge and interest in energy science and policy, and influencing their confidence in understanding energy science, technology and engineering, as well as empowering them to voice their opinions in energy policy discussions and to make changes in their lives that will support a sustainable energy future. It is estimated that five million people will access the radio programs and web content over the sustained life of the project. Professional audience impacts include building science journalism capacity and reciprocal relationships between general and ethnic news media, as well as stimulating exchange between subject experts (e.g., water engineers and geoscientists) and community experts (e.g., community organizers and backyard gardeners) who can inform energy reporting and open new areas of discussion in the energy debate. The evaluation plan uses both quantitative and qualitative data collection and quasi-experimental designs to examine the impact of this project on both public and professional audiences.
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TEAM MEMBERS: Barinetta Scott
resource project Professional Development, Conferences, and Networks
"Saving Species" will engage large and diverse public audiences in inquiry-based learning and environmental stewardship through a system of exhibits at zoos and other informal science education institutions throughout the U.S. The exhibit system will include more than 70 touch screen interactives and related technological infrastructure being created by Project Dragonfly at Miami University (Ohio). Project partners include the Cincinnati Zoo & Botanical Garden, Brookfield Zoo, Cleveland Metroparks Zoo, Columbus Zoo & Aquarium, Denver Zoo, Liberty Science Center, Louisville Zoological Garden, New York State Zoo, Oregon Zoo, Pittsburgh Zoo, Riverbanks Zoo, Santa Barbara Zoo, Shedd Aquarium, Toledo Zoo, The Wilds, Woodland Park Zoo, and Zoo Atlanta. Touch screen exhibit components will be designed for specific programs at partner zoos. The partner institutions in this consortium are establishing exhibits nationwide linked to one of three Saving Species campaigns: 1) the Great Ape Campaign allows families to conduct research on captive ape populations and to help save wild apes by joining the work of experienced field researchers; 2) the Wild Cat Campaign focuses on endangered cat species and allows families to join in conservation efforts along with professionals; 3) the Sustaining Life Campaign builds on widespread interest and growing exhibitry in environmental stewardship, renewable energy, and climate change. The consortium includes a shared library of public inquiry and public-action tools (e.g., cell phone recycling), as well as remote monitoring capabilities that provide real-time measures of station success, facilitating the development of variations of exhibit interactives across the country. More than 500 staff from informal science institutions are participating in "Saving Species" professional development through workshops and graduate courses in major cities and conservation sites worldwide. The formal educational opportunities include two new Master\'s degree programs co-delivered by Miami University and informal science institutions: (1) the Advanced Inquiry Program, and (2) the Global Field Program. Strategic partners include the Association of Zoos & Aquariums, public television, Conservation International, and the Society of Conservation Biology. Project evaluation by the Institute for Learning Innovation includes specific assessment protocols that are identifying patterns of engagement by gender, ethnicity, and socio-economic class so that disparities can be addressed across these demographics. A planning study and front-end evaluation will inform the future development of personalized, post-visit engagement opportunities on social networking platforms. "Saving Species" will achieve broad impact nationally, reaching millions of visitors to the participating institutions annually during the funding period and beyond, fostering the relationship between science inquiry and public action, and building multi-institutional partnerships committed to sustaining life on our planet.
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TEAM MEMBERS: Christopher Myers Samuel Jenike
resource project Media and Technology
WGBH is producing the fifth and sixth seasons of NOVA scienceNOW, a multimedia project that addresses a wide array of science, technology, engineering, and mathematics subjects via multiple platforms. They include national PBS broadcast, the PBS web site, and innovative outreach activities such as an expanded Science Café initiative. Hosted by astrophysicist Dr. Neil deGrasse Tyson, Season Five will air in 2010; Season Six in 2011. The focus is "stories of transformative research," e.g., nanotechnology, stem cells, quantum computing, as well as clean energy, and climate change. Project goals are to "produce a lasting impact on Americans' appreciation for and understanding of current scientific research," and to encourage an interest in STEM careers among younger viewers. Building upon solid prior work, the proposed project is finding new ways to interweave the television show, web materials, and Science Cafés to provide multiple entry points and pathways for the audience. For example, they will produce 32 web-only scientist profiles supported by a blog and social media tools, and then train these scientists as presenters for the Science Cafés. NOVA is planning a new strategy to maximize carriage and increase audience for the six new programs per year; the programs will run consecutively in the NOVA Wednesday evening primetime slot during the summer. During Season Three, over 2.7 million television viewers per week tuned in NOVA scienceNow, with 62,000 unique visitors to the web site per month and 75 active Science Cafés across the country. The expanded Science Café initiative is designed to become self-sustaining beyond the grant period through new partnerships with groups such as the Astronomical Society of the Pacific, the American Chemical Society, and the Coalition for the Public Understanding of Science. The project will also collaborate with the Association of Science-Technology Centers and science centers around the country to host Science Cafés featuring scientists profiled on the web. Goodman Research Group will assess the reach and effectiveness of Seasons Five and Six. The focal/primary evaluation activity is a viewing and engagement study on the influence of viewing the series along with accessing and participating actively with the increased web and outreach offerings. This study will comprise web-based surveys with adaptive branching patterns, which will include data collection from a variety of participants and will focus on participants? use of the series, website, and outreach. The summative evaluation will measure how the project is reaching these audience segments, while also meeting the overall goals of increasing public understanding of science and engagement in science-related activities.
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TEAM MEMBERS: Paula Apsell
resource project Media and Technology
This project will create a series of half hour radio programs that will educate audiences about the environment and traditions of the northern Polar Region. Each radio program will be recorded in the wilds of Alaska and northern Canada during close contact with nature providing a direct authentic experience. Cultural anthropologist and author, Dr. Richard Nelson will host the programs on topics such as wildlife, ecosystems, weather and climate, glaciology, communities and land, and indigenous traditions. Distributors of the programs include the Alaska Public Radio Network, the Australian Broadcasting Corporation, and inserts in NPR's Living on Earth.
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TEAM MEMBERS: Richard Nelson
resource project Professional Development, Conferences, and Networks
The National COSEE Network, primarily funded by the National Science Foundation, is in its thirteenth year. It is comprised of regional and thematic Centers comprised of ocean science research and formal and informal science education institutions. The network has grown to one of the largest organizations of ocean science research and education institutions, with over 280 members. COSEE is currently transitioning to an independent, international consortium. Its dues paying members are continuing to serve as a broader impacts arm for the ocean science community.
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TEAM MEMBERS: Gail Scowcroft William Spitzer Annette deCharon
resource project Media and Technology
THE DUST BOWL is a 2-part, 4-hour documentary film series that will explore a decade-long natural catastrophe of Biblical proportions and the worst man-made ecological disaster in American history, a collective tragedy that nearly swept away the breadbasket of the nation. The series will be broadcast nationally in prime time on PBS in 2012, and will be accompanied by extensive educational outreach materials and a major promotional campaign to drive tune-in. In addition a web site will be created for the film to be housed on pbs.org.
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TEAM MEMBERS: David Thompson