This Communicating Research to Public Audiences project focuses on the Reedy Glacier Antarctic research of Brenda Hall (OPP 0229034) and its relevance to the residents of and visitors to Maine. Collaborators include the University of Maine, the Maine Discovery Museum, the Acadia National Park and Cadillac Mountain Sports (an environmentally active retail company with several stores around the state). The primary deliverable is the development of an interactive software program that presents information and experiences in a two-tiered concept approach -- on the Reedy Glacier and its connection to Maine and on the process of science. The software is being configured into kiosks at the three partnering organizations, into a DVD format for informal and formal settings to be distributed at cost and onto a University of Maine Climate Change web portal currently under separate development. The project web site will provide source code for the portal design so others may use it to create portals and modules of their own. The Maine Discovery Museum intends to create additional exhibitry on the topic with resources outside this proposal, and the Acadia National Park will use the programs in teacher education workshops.
The Oregon Museum of Science and Industry (OMSI) will partner with the City of Portland's Office of Sustainable Development, Metro Regional Government, Portland Community College, Verde, and the Coalition for a Livable Future, to create a series of informal science education experiences on the theme of Sustainability. For this project, sustainability is defined in terms of a triple bottom line of economic, social, and environmental needs. The project responds to calls for broad environmental education of the public in response to environmental crises (such as climate change), and specific research suggesting that even museums that do provide information about such issues rarely help their visitors learn to make the comparisons necessary to make more sustainable choices. For the public audience, the project team will create a 1,500 sq. ft. bilingual (Spanish/English) exhibition to encourage the public to develop skills in making personal choices that affect the sustainability of their community. They will also create 25-40 bilingual cell phone tags that will provide listeners who dial the phone numbers with information, personal perspectives, current STEM research, invitations to contribute ideas or vote on issues, interactive phone-based activities, and links to websites, all in service of helping them make intentional and informed personal decisions on sustainability. The cell phone tags will be located at approximately 100 locations in the Portland area, including predominantly Hispanic neighborhoods, public transit locations, public works, and community projects. The team will also create a bilingual website and will offer quarterly bilingual events at the museum on the topic of sustainable living. For the professional audience, the team will create a set of tools and indicators for assessing the sustainability of exhibit-development processes, using the triple bottom line of financial, environmental, and social impacts. For example, a Green Exhibit Guide will provide resources and a checklist for exhibit development projects, and will propose field-wide standards analogous to the LEED (Leadership in Energy and Environmental Design) rating system for green buildings. Regional workshops will engage exhibit developers, designers, fabricators, and administrators in using the tools in their own institutions. The project will create a coordinated set of resources to inform the public about the science of sustainability and to engage them in making informed choices in their daily lives, both in the museum and beyond. The topic of sustainability is timely and important, and the use of cell phones as a mobile technology linked to web resources and an exhibition constitute an innovative synergy of media to create impacts on a city-wide scale. The project serves underrepresented Hispanic audiences through its creation of bilingual materials, placement of cell phone tags, and community involvement in the development process. Finally, the project advances the ISE field in proposing and broadly disseminating a set of standards for green exhibit design, along with developing resources and tools for assessing sustainability. Created in collaboration with other organizations, this work has the potential to reduce the environmental impact of museums while providing highly visible examples of sustainable practices for visitors.
"Genes to Ecosystems" is a Communicating Research to Public Audiences (CRPA) proposal based upon the Dr. Thomas Whitham's NSF funded research (#0425908 "Frontiers in Integrative Biological Research (FBIR): Ecological Genomics and Heritability: Consequences of Extended Phenotypes"). "Genes to Ecosystems" has two main educational objectives: to introduce a wide sector of the public to new ways of looking at ecosystems, and to show how science happens, with practical outcomes that are meaningful to the public. The CRPA request will support the production of a one-hour documentary film, podcasts, a stand-alone DVD, and radio segments for "Earth Notes." These deliverables are targeted to informal learners and public television viewers in the western United States. The documentary will follow a research project begun in 1982 which demonstrates how genetic variation within a foundation species--in this case cottonwood trees--impacts community members ranging from microbes to mega-fauna. The concept of genes-to-ecosystems has introduced new ways of understanding ecosystems which have practical implications for conserving biodiversity, ecological restoration, coping with climate change, and other public policy issues. The project will be managed by the PI, Dr. Thomas Whitham, and co-PI, Daniel Boone, both at Northern Arizona University.
In this full-scale research and development project, Oregon State University (OSU), Oregon Sea Grant (OSG) and the Hatfield Marine Science Center Visitors Center (HMSCVC) is designing, developing, implementing, researching and evaluating a cyberlaboratory in a museum setting. The cyberlaboratory will provide three earth and marine science learning experiences with research and evaluation interwoven with visitor experiences. The research platform will focus on: 1) a climate change exhibit that will enable research on identity, values and opinion; 2) a wave tank exhibit that will enable research on group dynamics and problem solving in interactive engineering challenges; and 3) remote sensing exhibits that will enable research on visitor interactions through the use of real data and simulations. This project will provide the informal science educaton community with a suite of tools to evaluate learning experiences with emerging technologies using an iterative process. The team will also make available to the informal science community their answers to the following research questions: For the climate change exhibit, "To what extent does customizing content delivery based on real-time visitor input promote learning?" For the wave tank exhibit, "To what extent do opportunities to reflect on and share experiences promote STEM reasoning processes at a build-and-test exhibit?" For the data-sensing exhibit, "Can visitors' abilities to explain or use visualizations be improved by shaping their visual searches of images?" Mixed-methods using interviews, surveys, behavioral instruments, and participant observations will be used to evaluate the overall program. Approximately 60-100 informal science education professionals will discuss and test the viability of the exhibit's evaluation tools. More than 150,000 visitors, along with community members and local middle and high school students, will have the opportunity to participate in the learning experiences at the HMSCVC. This work contributes to the fields of cyberlearning and informal science education. This project provides the informal science education field with important knowledge about learning, customized content delivery and evaluation tools that are used in informal science settings.
The purpose of this integrated cross media project is to build public knowledge and curiosity about energy science and policy, to encourage audience confidence in its abilities to understand energy related science, and to stimulate exchange between community-based experts. The deliverables include five hour-long radio programs focusing on the interconnected nature of waterways, climate systems, and energy sources; a digital journalism and social network site focusing on energy topics; partner-driven outreach with universities and local public radio stations; and a training workshop for ethnic media partners. The project targets public radio listeners, ethnic media readers, local urban and rural communities, and Internet users. Partner organizations include New American Media, a consortium of ethnic media producers, the University of Texas at Austin (which will provide content expertise as well as outreach assistance), local public radio stations, and scientific organizations. Intended impacts on the general audience include building their knowledge and interest in energy science and policy, and influencing their confidence in understanding energy science, technology and engineering, as well as empowering them to voice their opinions in energy policy discussions and to make changes in their lives that will support a sustainable energy future. It is estimated that five million people will access the radio programs and web content over the sustained life of the project. Professional audience impacts include building science journalism capacity and reciprocal relationships between general and ethnic news media, as well as stimulating exchange between subject experts (e.g., water engineers and geoscientists) and community experts (e.g., community organizers and backyard gardeners) who can inform energy reporting and open new areas of discussion in the energy debate. The evaluation plan uses both quantitative and qualitative data collection and quasi-experimental designs to examine the impact of this project on both public and professional audiences.
WGBH is producing the fifth and sixth seasons of NOVA scienceNOW, a multimedia project that addresses a wide array of science, technology, engineering, and mathematics subjects via multiple platforms. They include national PBS broadcast, the PBS web site, and innovative outreach activities such as an expanded Science Café initiative. Hosted by astrophysicist Dr. Neil deGrasse Tyson, Season Five will air in 2010; Season Six in 2011. The focus is "stories of transformative research," e.g., nanotechnology, stem cells, quantum computing, as well as clean energy, and climate change. Project goals are to "produce a lasting impact on Americans' appreciation for and understanding of current scientific research," and to encourage an interest in STEM careers among younger viewers. Building upon solid prior work, the proposed project is finding new ways to interweave the television show, web materials, and Science Cafés to provide multiple entry points and pathways for the audience. For example, they will produce 32 web-only scientist profiles supported by a blog and social media tools, and then train these scientists as presenters for the Science Cafés. NOVA is planning a new strategy to maximize carriage and increase audience for the six new programs per year; the programs will run consecutively in the NOVA Wednesday evening primetime slot during the summer. During Season Three, over 2.7 million television viewers per week tuned in NOVA scienceNow, with 62,000 unique visitors to the web site per month and 75 active Science Cafés across the country. The expanded Science Café initiative is designed to become self-sustaining beyond the grant period through new partnerships with groups such as the Astronomical Society of the Pacific, the American Chemical Society, and the Coalition for the Public Understanding of Science. The project will also collaborate with the Association of Science-Technology Centers and science centers around the country to host Science Cafés featuring scientists profiled on the web. Goodman Research Group will assess the reach and effectiveness of Seasons Five and Six. The focal/primary evaluation activity is a viewing and engagement study on the influence of viewing the series along with accessing and participating actively with the increased web and outreach offerings. This study will comprise web-based surveys with adaptive branching patterns, which will include data collection from a variety of participants and will focus on participants? use of the series, website, and outreach. The summative evaluation will measure how the project is reaching these audience segments, while also meeting the overall goals of increasing public understanding of science and engagement in science-related activities.
The SOUNDPRINT Media Center is producing a series of radio documentaries entitled 'Science and Technology on SOUNDPRINT,' a set of related educational and outreach materials, and multimedia non-broadcast applications. The project will include 16 original science documentaries and 21 programs repackaged as special broadcasts distributed to over 200 public radio stations in the United States, reaching over 750,000 listeners, and ten countries around the world. The programs also will be distributed on Internet Talk Radio. The 16 new Programs will be grouped around three themes: 'The Butterfly Effect' which will bring large scientific concepts describing global change to a more human level, 'Technology and Culture' which will consider the implications of technology, and 'The Consequences of Science' which will look at the broad implications of scientific research. The Executive Producer for the project is Moira Rankin. Neenah Ellis will serve as Senior Producer and will work directly with independent producers in story and script development. The Science Editors will be Ann Finkbeiner, a freelance science writer, and Barbara Culliton, Deputy Editor of 'Nature.'
National Wildlife Federation is requesting a planning grant to support the development of a six-part television mini-series called "Springwatch USA" and related educational materials. "Springwatch" will focus on phenology and engage viewers to report their findings of specific natural phenomena, via the web. The goal is to educate children, families and self-appointed citizen naturalists of all ages on the core science concepts associated with phenology and ecology and the hallmark animal and plant responses to the seasonal transition from winter to spring. A second goal is to familiarize the American public with broader, cutting-edge concepts of how longer term changes in climate may also be significantly shifting some of the accepted norms for the progression of spring in North America. The proposed planning phase will include: audience research, meetings of science and education advisors, development of episode plans, conceptual design of field identification and educational materials as well as the protocols that will serve to standardize the data and make it useful for scientific, education and interpretive purposes. National Wildlife Federation will be collaborating with Animal Planet and Painless Productions to create the "Springwatch" series
This project will produce an educational 30-minute DVD/TV film and interactive website with classroom materials about climate change and its effects on biota by presenting past and current research on the Adelie penguin, Antarctica's most accessible indicator species. The project will target students in grades 5-8. Each component of "Penguin Science" will present an engaging case study to teach students about ecology, the complex science of climate change and its impacts, both positive and negative. It will not only feature the work of David Ainley and co-PI's Grant Ballard and Katie Dugger, but also William Sladen who began the first NSF-sponsored penguin studies 48 years ago during the International Geophysical Year (IGY). Archival film clips of Sladen and his work from the 1970 documentary, "Penguin City" (CBS), will convey the value of long-term research and show biotic changes during just one professional lifetime. The project will be completed in 2007 to coincide with the International Polar Year.
MarsQuest Online is an exploration-based website designed to complement the innovative MarsQuest traveling exhibit launched by the Space Science Institute (SSI) in 1997. "MarsQuest Online" will enhance and extend the exhibit, which is currently on a six-year, 18-city tour. TERC, working in collaboration with the Space Science Institute and NASA's Jet Propulsion Laboratory (JPL), will create a virtual version of the exhibit using software such as Java, Quicktime VR and JPL's sophisticated MarsNet Viewer system. Users will be immersed in an integrated, interactive environment complete with the tools and resources to carry out investigations and enhance inquiry-based learning. "MarsQuest" will expand users' understanding of the history of Mars, scientific exploration, the climate and related earth science concepts, while enabling them to follow the exploration of various landers and orbiters, and access NASA scientists. A diverse collection of Guided Inquiry experiences will foster the ability of users to develop inquiry and analysis skills, while offering options for novice, intermediate and advanced learners. Finally, a comprehensive evaluation plan will examine how the website and exhibit compare in promoting the understanding of science, broadening public interest in space exploration, and motivating further learning. The site will be promoted for use by schools as a tool for teaching earth science and space exploration. It is estimated that 300,000 people will visit "MarsQuest Online" annually.
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TEAM MEMBERS:
Daniel BarstowPaul DusenberyPaul AndresChris Randall
This project is processing still photographs and time-lapse photography of Alaska's Columbia Glacier and making them available to science media and the public through a web site. Collaborators include research scientist W. Tad Pfeffer, National Geographic photographer James Balog, and Mark McCaffrey, a member of the Outreach Committee for the International Polar Year. The images and web site information are highlighting the contribution of glaciers with fast dynamic response to the rise of global sea level and to climate change. The project is conducting an evaluation of the effectiveness of the web site at informing the science media and the public.
The scientific community is challenged by the need to reach out to students who have traditionally not been attracted to engineering and the sciences. This project would provide a link between the University of Michigan and the teachers and students of secondary education in the State of Michigan with an initial emphasis on southeast Michigan, through the creation of a range of computer services which will provide interactive access to current weather and climate change information. Taking advantage of a unique computer network capacity within the State of Michigan named MichNet which provides local phone ports in virtually every major city in the state, and the resources available to the university community via the University Corporation for Atmospheric Research (UCAR) UNIDATA program, this project would provide secondary schools with access to a state-of-the-art interactive weather information system. The real-time data available via the system, supplemented by interactive computer modules designed in collaboration with earth science teachers, will provide animated background information on a range of climate and weather related topics. While the principal objective of this project will be to provide educationally stimulating interactive computer systems and electronic weather and climate modules for application in inner city Detroit and its environs, the unique nature of the available computer networking will allow virtually every school system in the state to have access. Subsequently successful completion of this project could eventually make the same systems available to other cities and states.