RK&A conducted a summative evaluation of five climate change and resiliency programs at the Science Museum of Virginia (SMV). The summative evaluation was the culmination of a three-year grant from the National Oceanic and Atmospheric Administration (NOAA)—front-end and formative evaluations were completed in the two years prior. The goal of this evaluation was to test the extent to which the programs achieved the intended visitor outcomes defined in SMV’s Impact Framework.
How did we approach this study?
The summative evaluation focused on five programs—the Digital Dome theater’s
California Academy of Sciences contracted with Wendy Meluch of VisitorStudies.com to design and conduct an evaluation of the Habitat Earth planetarium show (HE) during winter/spring 2017. HE is a 30-minute show which features a pre-recorded movie-like section, and a live presentation. HE team members’ primary interests were to assess cognitive, affective and behavioral impacts of the show on audience members, and understand the roles and relative strengths of the live and pre-recorded segments of the program in manifesting those impacts. Findings of this study will inform development of the
Ice Planet Earth (IPE) was a three-year NSF-Funded grant, with a focus on building awareness and understanding of polar processes and designed to coincide with the International Polar Year, which took place from March 2007-March 2009. A key feature of the IPE project was the development of 'Ice Worlds', a planetarium style film designed for both general audiences and for students/youth. IPE was a collaboration between the University of New Hampshire, and the following institutions: The Carnegie Museum of Natural History in Pittsburgh; the Houston Museum of Natural Sciences; the Louisiana Art