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resource project Media and Technology
C-RISE will create a replicable, customizable model for supporting citizen engagement with scientific data and reasoning to increase community resiliency under conditions of sea level rise and storm surge. Working with NOAA partners, we will design, pilot, and deliver interactive digital learning experiences that use the best available NOAA data and tools to engage participants in the interdependence of humans and the environment, the cycles of observation and experiment that advance science knowledge, and predicted changes for sea level and storm frequency. These scientific concepts and principles will be brought to human scale through real-world planning challenges developed with our city and government partners in Portland and South Portland, Maine. Over the course of the project, thousands of citizens from nearby neighborhoods and middle school students from across Maine’s sixteen counties, will engage with scientific data and forecasts specific to Portland Harbor—Maine’s largest seaport and the second largest oil port on the east coast. Interactive learning experiences for both audiences will be delivered through GMRI’s Cohen Center for Interactive Learning—a state-of-the-art exhibit space—in the context of facilitated conversations designed to emphasize how scientific reasoning is an essential tool for addressing real and pressing community and environmental issues. The learning experiences will also be available through a public web portal, giving all area residents access to the data and forecasts. The C-RISE web portal will be available to other coastal communities with guidance for loading locally relevant NOAA data into the learning experience. An accompanying guide will support community leaders and educators to embed the interactive learning experiences effectively into community conversations around resiliency. This project is aligned with NOAA’s Education Strategic Plan 2015-2035 by forwarding environmental literacy and using emerging technologies.
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TEAM MEMBERS: Leigh Peake
resource project Media and Technology
Over three years beginning in January 2016, the Science Museum of Virginia will launch a new suite of public programming entitled “Learn, Prepare, Act – Resilient Citizens Make Resilient Communities.” This project will leverage federally funded investments at the Museum, including a NOAA-funded Science On a Sphere® platform, National Fish and Wildlife-funded Rainkeepers exhibition, and the Department of Energy-funded EcoLab, to develop public programming and digital media messaging to help the general public understand climate change and its impacts on Virginia’s communities and give them tools to become resilient to its effects. Home to both the delicate Chesapeake Bay ecosystem and a highly vulnerable national shoreline, Virginia is extremely susceptible to the effects of climate change and extreme weather events. It is vital that citizens across the Commonwealth understand and recognize the current and future impacts that climate variability will have on Virginia’s economy, natural environment, and human health so that they will be better prepared to respond. In collaboration with NOAA Chesapeake Bay Office, George Mason University’s Center for Climate Change Communication, Virginia Institute for Marine Science, Public Broadcasting Service/National Public Radio affiliates, and Resilient Virginia, the Museum will use data from the National Climatic Data Center and Virginia Coastal Geospatial and Educational Mapping System to develop and deliver new resiliency-themed programming. This will include presentations for Science On a Sphere® and large format digital Dome theaters, 36 audio and video digital media broadcast pieces, two lecture series, community preparedness events, and a Resiliency Checklist and Certification program. This project supports NOAA’s mission goals to advance environmental literacy and share its vast knowledge and data with others.
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TEAM MEMBERS: Richard Conti
resource project Media and Technology
This project supports environmental education and outreach activities that promote the ocean and coastal stewardship and climate literacy goals of NOAA and the National Marine Sanctuary Foundation. Specifically, the partnership supports: (1) development of education and outreach materials; (2) professional development to educators and science communicators, (3) competitions that promote the goals of the partnership; (4)the activities of the Science on a Sphere Users' Collaborative Network; and (4) evaluation of partners' programs.
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TEAM MEMBERS: Allison Alexander
resource evaluation Media and Technology
In its program, “Maximizing Lifelong Learning Opportunities: Innovative Strategies for Science Museums,” the American Museum of Natural History sought to develop, implement and assess a series of online and face-to-face adult learning courses, that shared the name “Our Earth’s Future” and focused on the topic of climate change. An external evaluation of this effort was conducted by Rockman et al, an independent evaluation firm that specializes in the evaluation of informal science learning programs. This research effort builds on prior knowledge gained from studies of adult learning programs
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TEAM MEMBERS: Jennifer Borland Ruth Cohen Debra Tillinger Maria Janelli
resource project Media and Technology
The proposed project, which will build upon a successful NSF EAGER grant, will help arctic researchers explain the significance of their research widely to the general public which, in today's technologically connected world means not only in the U.S., but worldwide- and to reflect the diversity of the scientific enterprise Alaska. As proposed, the current Frontier Scientist's schedule of science reporting will be enhanced by a broadcast TV series titled Frontier Scientists to engage a larger viewing audience. A 'Do It Yourself' (DIY) component will help scientists to create their, professional-caliber media that will sustain the publics' interest and feedback in their research. An evaluation regime will insure appropriate quality and depth of communication, throughout the lifecycle of each science story.
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TEAM MEMBERS: Liz OConnell Robert McCoy Gregory Newby
resource research Media and Technology
The literature illustrates how media research on the energy question is characterized by a limited focus on separate energy options, resulting in a lack of research into the diversity of and mutual relations between various energy options. This paper reports on a quantitative content analysis of eight Belgian newspapers (N=1181), focusing on whether certain energy options are systematically more covered in certain regions, types of newspapers and/or types of newspaper sections. The results show that five energy options dominate the debate and that there are minimal differences per region, but
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TEAM MEMBERS: Pieter Maeseele Karel Deneckere Koen Panis Steve Paulussen
resource research Media and Technology
This online experiment explored how contextual information embedded in new media channels such as YouTube may serve as normative social cues to users. Specifically, we examined whether the number of views listed under a YouTube video about climate change would elicit inferences regarding how “others” feel about the climate issue and, consequently, might influence perceptions of issue salience. Participants in this experiment were exposed to a YouTube video about climate change using two experimental conditions, one providing a small number of views under the video and the second listing a
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TEAM MEMBERS: James Spartz Leona Yi-Fan Su Robert Griffin Dominique Brossard Sharon Dunwoody
resource research Media and Technology
How do people respond to needing information about something as scary as climate change? Yang and Kahlor investigated the role of emotion when people seek new information or stop paying attention to information about climate change. People who were worried about climate change were likely to search out information, and people who were hopeful were not – probably because they didn’t want new information to change their beliefs.
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TEAM MEMBERS: Suzanne Perin
resource project Media and Technology
This Advancing Informal Science Learning Pathways project, Using Technology to Research After Class (UTRAC), explores whether a combination of technology (e.g., iPad-enabled sensors, web-based inquiry-focused portal) and facilitated visits improves learning outcomes for rural and Native American elementary-age youth in after school programs. Expected outcomes include improved engagement, knowledge, skills, and attitudes toward science, technology, engineering, and math (STEM). Project goals include promoting STEM learning through science inquiry activities keyed to specific Next Generation Science Standards as well as improving how technology can be used to enhance learning outcomes in afterschool programs. The experimental design of this project - testing the effects of physical or virtual facilitation visits on learning outcomes - will lead to improvements in STEM learning outcomes among rural and underrepresented students. This project will employ several innovations in utilizing technology to teach STEM topics including: (i) hands-on, real-time, crowd sourced data collected by participants in their schoolyards; (ii) a pedagogic emphasis on communication of schoolyard data among and between participants; (iii) testing of motivational incentives; and (iv) partnerships between after school providers, preservice teachers, and university researchers as facilitators. The entire process will be modularized so that it can be modified in terms of place, STEM topic or student cohort. The topic focus of the project -- Life Under Snow -- is relevant to participating students, as Montana school playgrounds lie blanketed under snow for the majority of the school year; it includes elements of snow science, carbon cycle science, and a combination at the intersection of three recent literacy initiatives (e.g., Earth Science, Climate, or Energy). UTRAC will pilot and evaluate facilitated snow science/carbon cycle science activities that couple real-time schoolyard data with tools patterned after those available through WISE (Web-based Inquiry Science Environment; wise.berkeley.edu). Participants will collect and compare data with other youth participants, and researchers will use formative assessments to define interventions with potential to maximize student engagement and learning improvements among underserved youth. The project will advance understanding of informal education's potential to improve STEM engagement, knowledge, skills and attitudes by quantifying how - and to what extent - youth engage with emerging technologies iPad-enabled sensors, and crowdsourcing and visualization tools. The deliverables include a quantifying metric for learning outcomes, a training model for the iPad sensors and web application, an orientation kit, a social media portal, and database for the measurements.
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TEAM MEMBERS: Tony Hartshorn Nick Lux Kimberly Obbink Paul Stoy
resource project Media and Technology
The goal of this three-year initiative is to expand the implementation of a currently active and proven climate education method delivered by TV weathercasters around the country. The work is a partnership of George Mason University, Yale University, Climate Central (a non-profit climate science research and media production organization), the American Meteorological Society, and NOAA and NASA. This project will include four activities: (1) recruiting 200 TV more weathercasters nationwide (currently just over 100 are participating); (2) providing participating weathercasters with professional development activities and training on use of Climate Matters materials to help them become confident and competent climate educators; (3) developing and distributing to participating weathercasters timely, localized, broadcast-ready graphics and science information, when possible tied to local weather and climatic events, to make it easy for them to educate their viewers about the local relationships between the climate and the weather; and (4) research and evaluation activities to improve the rate of use and effectiveness of Climate Matters materials by weathercasters over time and to study the effect on learning about climate by the public. Learning outcomes by the public will be evaluated using a quasi-experimental method with nationally representative surveys of the public, conducted twice per year over the course of the project. The guiding hypothesis is that there will be a dose-response relationship between the extent of TV weathercaster use of Climate Matters materials in a community (i.e., a media market) and change over time in viewers' understanding of the climate. The development of Climate Matters is based on theories of informal and experiential learning. The scaling up of the initiative applies methods derived from diffusion of innovation and social marketing theories.
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TEAM MEMBERS: Ed Maibach Heidi Cullen
resource project Media and Technology
The Rutgers Film Bureau in collaboration with the scientists of the LTER (Long Term Ecological Research) project at Palmer will produce a multi-platform documentary project, Antarctic Quest: Racing to Understand a Changing Ocean. This Connecting Researchers to Public Audiences proposal will focus on the scientists who are studying ocean physics, chemistry, biology, and ecology in the West Antarctic Peninsula (WAP), which is the fastest winter warming location on earth. The aim of the project is to promote scientific knowledge about the world's oceans and climate change, inspire interest in scientific careers, as well as train a cadre of next generation film students in the craft of science documentary filmmaking. The project will articulate the research of the Palmer LTER's quest to understand the impact of climate change on the marine ecosystems of the WAP, while involving university students in the filmmaking process. Deliverables include an hour television documentary intended for PBS television broadcast, an online "Antarctic Quest community" created through interactive and interconnected social media, three five-minute educational videos produced for the PBS Learning Media website, and a Digital Media Library to assist Earth science educators. The production team will employ a diverse group of twenty film students from Rutgers University to be involved in the many phases and components of the project. The project is designed to advance the public's environmental literacy. The project will raise awareness of the changes being observed in the world's oceans by illustrating how small changes in the physical conditions in the WAP can have profound impact on marine ecosystems and potentially the entire ocean system. The project will also highlight the significance of innovative new technologies that are revolutionizing research methods as well document the importance of scientific collaboration to understand a complex interdisciplinary problem and the challenges of working in extreme environments. The summative evaluation of the project will assess the effectiveness of the project in meeting its educational goals. By communicating significant scientific research to the public while training a cohort of next generation of science documentary filmmakers, the project will also contribute to capacity-building in the Informal Science Education field.
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TEAM MEMBERS: Oscar Schofield Dena Seidel
resource project Media and Technology
This early-stage design and development, integrated media and research project will contribute important new understandings to the informal science learning literature by exploring science engagement on social media when integrated with broadcast television. It will help answer questions including: What does such engagement look like? Who participates? How and why does it happen? and What is the degree or depth of engagement? The project builds on the previous successful work by WGBH nationally distributing the television series NOVA scienceNOW and the research expertise of EDC. WGBH's NOVA scienceNOW program will collaborate with EDC to develop new metrics to understand how and why learners engage with science on social media. Deliverables will include six one-hour episodes of NOVA scienceNOW, short online videos, moderated online discussion events, and an online film festival. A new social Media Initiative will develop six live broadcast microblogging events, six post-broadcast online discussion events, daily social media updates, and an online film festival that will feature user generated videos. A range of STEM content in the videos and online posts will be framed around big science and engineering questions such as animal communication and survival systems, the biology of sleep, climate change, new technologies, energy, genetics, and natural disasters. The continued innovations and expansion of social media channels provides significant new opportunities for providing learner's access to high quality science content, researchers, and opportunities to participate in science. In the first phase of this work to deepen the evidence based understanding of how social media supports informal science engagement, NOVA and EDC will collaborate to develop new measurement instruments: (1) a Network Profile to quantitatively represent the size and activity of NOVA's social media network; (2) an Informal Science Engagement (ISE) index to measure the degree of engagement by coding and analyzing conversations and posts; (3) a Follower Profile to assess the degree of activity and the nature of the engagement; and (4) a Science Social Media Engagement survey instrument. They will then use these measures and data collection protocols to explore whether and how the initiative might influence science engagement. External expert reviewers with content and methodological expertise will review all aspects of the project at critical junctures. This project will contribute important new knowledge and research instruments and methods to better understand how the learning opportunities of social media channels can be realized most effectively. This has significant potential for broad and lasting benefits to society as well as advancing the informal science learning field.
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TEAM MEMBERS: Paula Apsell