In this paper, Jeff Bonner of the St. Louis Science Center discusses the merits of formal versus naturalistic evaluation within the museum context. Bonner also presents the approach and findings of a two-part study designed to compare the results of these two evaluation approaches. They compared the the results of a formal analysis of the holding power, ease of use, readability of text, and overall enjoyability of nine exhibits with a naturalistic study focused on how one volunteer, two part-time employees and a staff supervisor viewed the same exhibits.
The Oregon Museum of Science and Industry (OMSI) is a progressive science and technology center. Its philosophy toward science education is to make it enticing, enjoyable and motivating. It accomplishes this by means of "hands-on", interactive exhibits and programs designed to provide a non- threatening learning environment, for which we are recognized nationally. OMSI recognizes the important national need to assist the public in understanding and being comfortable with advances in, and methodology of applied science. It proposes to design and build a large exhibit that promotes problem solving using engineering principles. The exhibit will pose problems, offer basic information for the solution and provide a variety of tools and building materials from which the visitor can choose. The visitor then devises one or several possible solutions, and constructs a prototype to be tested in one of three large scale testing laboratories. The engineering fields addressed are aeronautical, mechanical and civil. Our visitors will come away from the exhibit with an increased appreciation for the way engineering is done and how solutions affect their lives. OMSI is requesting $577,324 from the National Science Foundation as well as $427,539 from the Port of Portland to design and build this exhibit. The Port of Portland is interested in demonstrating how its commercial activities relate to engineering. OMSI plans to disseminate information about the exhibit to educators and other museums on a national level.
The St. Louis Science Center plans to design and develop a 2400-square-foot permanent exhibit dealing with the fields of cellular and molecular biology, including biotechnology and genetic engineering. The primary goal of the exhibit is to affect the attitudes of millions of visitors, with the secondary goal being to serve as a model for other science museums and science centers.