In this full-scale research and development project, Oregon State University (OSU), Oregon Sea Grant (OSG) and the Hatfield Marine Science Center Visitors Center (HMSCVC) is designing, developing, implementing, researching and evaluating a cyberlaboratory in a museum setting. The cyberlaboratory will provide three earth and marine science learning experiences with research and evaluation interwoven with visitor experiences. The research platform will focus on: 1) a climate change exhibit that will enable research on identity, values and opinion; 2) a wave tank exhibit that will enable research on group dynamics and problem solving in interactive engineering challenges; and 3) remote sensing exhibits that will enable research on visitor interactions through the use of real data and simulations. This project will provide the informal science educaton community with a suite of tools to evaluate learning experiences with emerging technologies using an iterative process. The team will also make available to the informal science community their answers to the following research questions: For the climate change exhibit, "To what extent does customizing content delivery based on real-time visitor input promote learning?" For the wave tank exhibit, "To what extent do opportunities to reflect on and share experiences promote STEM reasoning processes at a build-and-test exhibit?" For the data-sensing exhibit, "Can visitors' abilities to explain or use visualizations be improved by shaping their visual searches of images?" Mixed-methods using interviews, surveys, behavioral instruments, and participant observations will be used to evaluate the overall program. Approximately 60-100 informal science education professionals will discuss and test the viability of the exhibit's evaluation tools. More than 150,000 visitors, along with community members and local middle and high school students, will have the opportunity to participate in the learning experiences at the HMSCVC. This work contributes to the fields of cyberlearning and informal science education. This project provides the informal science education field with important knowledge about learning, customized content delivery and evaluation tools that are used in informal science settings.
The purpose of this integrated cross media project is to build public knowledge and curiosity about energy science and policy, to encourage audience confidence in its abilities to understand energy related science, and to stimulate exchange between community-based experts. The deliverables include five hour-long radio programs focusing on the interconnected nature of waterways, climate systems, and energy sources; a digital journalism and social network site focusing on energy topics; partner-driven outreach with universities and local public radio stations; and a training workshop for ethnic media partners. The project targets public radio listeners, ethnic media readers, local urban and rural communities, and Internet users. Partner organizations include New American Media, a consortium of ethnic media producers, the University of Texas at Austin (which will provide content expertise as well as outreach assistance), local public radio stations, and scientific organizations. Intended impacts on the general audience include building their knowledge and interest in energy science and policy, and influencing their confidence in understanding energy science, technology and engineering, as well as empowering them to voice their opinions in energy policy discussions and to make changes in their lives that will support a sustainable energy future. It is estimated that five million people will access the radio programs and web content over the sustained life of the project. Professional audience impacts include building science journalism capacity and reciprocal relationships between general and ethnic news media, as well as stimulating exchange between subject experts (e.g., water engineers and geoscientists) and community experts (e.g., community organizers and backyard gardeners) who can inform energy reporting and open new areas of discussion in the energy debate. The evaluation plan uses both quantitative and qualitative data collection and quasi-experimental designs to examine the impact of this project on both public and professional audiences.
WGBH is producing the fifth and sixth seasons of NOVA scienceNOW, a multimedia project that addresses a wide array of science, technology, engineering, and mathematics subjects via multiple platforms. They include national PBS broadcast, the PBS web site, and innovative outreach activities such as an expanded Science Café initiative. Hosted by astrophysicist Dr. Neil deGrasse Tyson, Season Five will air in 2010; Season Six in 2011. The focus is "stories of transformative research," e.g., nanotechnology, stem cells, quantum computing, as well as clean energy, and climate change. Project goals are to "produce a lasting impact on Americans' appreciation for and understanding of current scientific research," and to encourage an interest in STEM careers among younger viewers. Building upon solid prior work, the proposed project is finding new ways to interweave the television show, web materials, and Science Cafés to provide multiple entry points and pathways for the audience. For example, they will produce 32 web-only scientist profiles supported by a blog and social media tools, and then train these scientists as presenters for the Science Cafés. NOVA is planning a new strategy to maximize carriage and increase audience for the six new programs per year; the programs will run consecutively in the NOVA Wednesday evening primetime slot during the summer. During Season Three, over 2.7 million television viewers per week tuned in NOVA scienceNow, with 62,000 unique visitors to the web site per month and 75 active Science Cafés across the country. The expanded Science Café initiative is designed to become self-sustaining beyond the grant period through new partnerships with groups such as the Astronomical Society of the Pacific, the American Chemical Society, and the Coalition for the Public Understanding of Science. The project will also collaborate with the Association of Science-Technology Centers and science centers around the country to host Science Cafés featuring scientists profiled on the web. Goodman Research Group will assess the reach and effectiveness of Seasons Five and Six. The focal/primary evaluation activity is a viewing and engagement study on the influence of viewing the series along with accessing and participating actively with the increased web and outreach offerings. This study will comprise web-based surveys with adaptive branching patterns, which will include data collection from a variety of participants and will focus on participants? use of the series, website, and outreach. The summative evaluation will measure how the project is reaching these audience segments, while also meeting the overall goals of increasing public understanding of science and engagement in science-related activities.
This planning grant deals with helping people in a flood prone area, Lehigh Valley, understand climate change and the impacts it can have on their livelihood. Through a series of town hall type meetings and distributed materials, the Nurture Nature Foundation and scientists will provide perspective on climate change and options now available to them. The target audience will range from teenagers to adults. During these discussions STEM concepts shall be integrated into the materials. An important aspect of this planning project is devising strategies for interactions with the local groups in meetings and for effective displays and exhibits that not only address the flooding/climate change issues but also reflect the STEM principles and concepts that are involved.
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Catherine Brandes
resourceprojectProfessional Development, Conferences, and Networks
The Museum of Science in Boston is proposing to work with eight other science centers to investigate how science centers might collaborate to enhance the public understanding of research. The purpose of the planning effort is to identify and elaborate on promising approaches to increase the public understanding of the nature of scientific research, the process of technological innovation, and the interaction between science and technology and societal issues. Planning will be conducted in the context of three topics (tentative): global climate change, alternative energy sources, and genetically modified foods. Questions to be explored include: what it would take for each science center to offer exhibits and presentations on all three topics, how can the exhibits be kept current, what is the best mechanism for keeping science centers informed about current research, what would motivate visitors to return in order to follow a single line of research, how can visitors best continue their connection with the science centers after their visits, what will science centers change in the way they develop exhibits and programs in order to present current science and technology, what costs and logistical factors will need to be taken into consideration, will "one size fit all" or will different designs be needed for different science centers, and how might the exhibits and programs be designed to encourage the incorporation of local resources. The project will be coordinated with other media that are developing efforts to convey on-going science to the public. Evan Hadingham, Science Editor for NOVA at WGBH, will bring the perspective of television production; Rob Semper from the Exploratorium will represent the Internet; and Bruce Lowenstein, Editor of Public Understanding of Science, will represent print. The science centers participating in the planning effort include: Museum of Science, Boston New York Hall of Science Science Museum of Minnesota Arizona Science Center Tech Museum of Innovation California Science Center The Exploratorium Pacific Science Center American Museum of Natural History
The Chedd-Angier Production Company is requesting support for the long-standing, highly acclaimed PBS series, "Scientific American Frontiers," now in its 13th season. Alan Alda hosts the program. NSF funds will leverage existing PBS support and expand the series from five to six programs and increase the scope and depth of the science covered in each program. Topics in the new season cover a broad range of disciplines including cutting edge scientific efforts in cosmology, anthropology, global warming, brain research, obesity and weight loss, and hydrogen fuel cell research. The funds will also be used to expand the "Frontiers" web site and raise the visibility of the program by enhancing the promotional campaign. These efforts will aim to improve the value of the series to science teachers as well as to the general audience. Formative evaluation will be undertaken by Multimedia Research; summative evaluation, by Knight-Williams Research Communications.
The Scientists-in-Residence Program at the Exploratorium was part of a collaboration with NOAA, in which NOAA scientists collaborated with museum staff in order to create exhibits and to develop and participate in programming. This table provides claims about the Scientists in Residence program, as well as evidence to support them.