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resource project Public Programs
The North Carolina Aquarium at Fort Fisher, along with the North Carolina State Museum of Natural Sciences, has created a comprehensive, innovative, and engaging approach to inspire ocean stewardship among young people. Through professional development, integration of advanced technology, and targeted presentations to underserved audiences, this project serves to build connections between marine mammals, ocean health, climate change, and people. The project offers an innovative and engaging professional development opportunity, the Marine Mammal Institute (MMI), for 32 grassroots educators in North Carolina, with priority given to representatives from economically depressed areas. Participating educators gather information and gain experience to develop interactive marine mammal activities related to climate and ocean literacy. Upon returning to their home institutions, participants engage teenagers in climate and ocean literacy programming using innovative technology to illustrate climate change impacts on marine mammals.
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TEAM MEMBERS: Peggy Sloan
resource project Public Programs
As part of its on-going commitment to engage, inform, and inspire visitors around issues of critical importance to ocean conservation, the Monterey Bay Aquarium opened the nation's first live aquatic animal exhibition on climate change and the ocean. This award supports a comprehensive and integrated suite of associated informal educational activities, designed to extend the exhibit experience and allow visitors to explore this critically important topic in more depth during their visit and after leaving the Aquarium. These activities include: community engagement events, virtual reality auditorium programs using Google Earth, musical theater presentations, and exhibit interactives that allow audiences to discuss solutions to ocean issues. Over the course of three years, this initiative will reach more than 4.5 million people and: 1) raise public awareness about the connection between climate change and ocean health; 2) demonstrate that public actions do have an impact on climate change (and therefore ocean health); and 3) encourage meaningful action to address climate change.
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TEAM MEMBERS: Cynthia Vernon
resource project Media and Technology
Focusing on climate change and its impact on coastal zones and marine life, Visualizing Change will build educator capacity in the aquarium community and informal science education field. Building on NOAA datasets and visualizations, we will provide interpreters with strategic framing communication tools and training using the best available social and cognitive research so that they can become effective climate change educators. Objectives are to (1) Develop and test four exemplary interpretive "visual narratives" that integrate research-based strategic communication with NOAA data visualization resources; (2) Test the application of the visual narratives in a variety of geographic regions, institution types (aquarium, science center, etc.), and using multiple technology platforms (Science on a Sphere, Magic Planet portable globe display, iPad/tablets, and video walls); (3) Build a professional development program for climate change interpretation with data visualization; and (4) Leverage existing networks for dissemination and peer support.
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resource evaluation Public Programs
The Climate Interpretation Coalition is maturing beyond a set of discrete institutions to become a collective voice for communicating climate change and the ocean. As the three­‐year funded NOAA program and the empowerment evaluation end, the question of how to build ongoing communities of support arises. The findings are based upon an interview‐based exploration of individuals who participated in the 2012 Baltimore summit and who represent a broad spectrum of engagement (highly engaged with creating the coalition through to limited engagement in a single summit). The interviews were nested
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TEAM MEMBERS: Monterey Bay Aquarium Billy Spitzer
resource research Public Programs
The Ocean Project is pleased to present this latest update on our market research and outreach initiative. In this issue we highlight new insights about the public's interest and understanding of ocean acidification, as well as some very promising findings on the potential for online advertising as the proverbial rising tide that could lift all boats. We also take a look at some of the ways in which our zoo, aquarium, and museum (ZAM) partners are preparing to participate in our planet's biggest celebration of the ocean, World Oceans Day on June 8! We hope you find it all useful as you develop
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TEAM MEMBERS: The Ocean Project