In 2009, the Monterey Bay Aquarium began looking at new ways to interpret its Seafood Watch program. This nationwide conservation program strives to educate the public about the importance of buying sustainable seafood. As part of the program, the Aquarium publishes a printed pocket guide that lists the types of seafood consumers should buy and the types they should avoid. (For more information, visit www.seafoodwatch.org.) Over the years, several zoos, aquariums and museums that partner with the Aquarium have expressed interest in displaying an exhibit to encourage more of their visitors to
The exhibition Innovation Showcase focused on energy-related innovation and individual action. As part of a larger project, Innovations in Energy, the central visitor-focused question for this exhibition was: "To what extent and in what ways do the various components of Innovations in Energy serve toward meeting outcomes for the target audiences?" This summative evaluation of Innovation Showcase addressed this question by identifying how COSI visitors used the gallery space (particularly at the level of individual exhibition elements) and how they described their experience in Innovation