In 2009, the Monterey Bay Aquarium began looking at new ways to interpret its Seafood Watch program. This nationwide conservation program strives to educate the public about the importance of buying sustainable seafood. As part of the program, the Aquarium publishes a printed pocket guide that lists the types of seafood consumers should buy and the types they should avoid. (For more information, visit www.seafoodwatch.org.) Over the years, several zoos, aquariums and museums that partner with the Aquarium have expressed interest in displaying an exhibit to encourage more of their visitors to
The Los Angeles Zoo and Botanical Gardens contracted Randi Korn & Associates, Inc. (RK&A) to conduct a summative evaluation of the California Condor Rescue Zone (CCRZ), an immersive, facilitated play space designed for elementary school-age children. The summative evaluation explored how well CCRZ achieved its goals for children and adults. How did we approach this study? RK&A conducted naturalistic observations and exit interviews over a six-day period in February and March, 2011. Naturalistic observations documented the behavior of visitors and Zoo staff/volunteers in California Condor
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Randi Korn & Associates, Inc.Los Angeles Zoo and Botanical Gardens