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resource project Media and Technology
The University of California, Berkeley is developing "Windows on Research," a two-year experimental exhibit project at the Lawrence Hall of Science focused on engaging and informing the public about current scientific research. The project will develop and evaluate different media to translate the leading edge of nanotechnology research for the science center audience by featuring live demonstrations and presentations, physical- and technology-based exhibits, and Internet-based exhibits. Formative evaluation of all products, including ongoing public focus groups and surveys, will be used to establish which of the several media, alone or combined, work best to communicate research content. The project team also is developing new assessment tools to test usability and effectiveness of the artificial intelligence and technology-based components in conveying content. The results of this prototype effort to present ongoing research in a museum setting will be disseminated to the informal science education field. The PI, Marco Molinaro, and the team from the Lawrence Hall of Science will work closely with scientists representing research in a number of nanotechnology fields. These scientists bring expertise in the areas of materials science, chemistry, education, bioengineering, mechanical engineering, molecular and cell biology, geochronology and isotope geochemistry, and psychology.
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TEAM MEMBERS: Marco Molinaro University of California-Berkeley Darrell Porcello
resource project Media and Technology
WGBH is producing a PBS television series, with accompanying web and outreach activities for 9- to 12-year-olds, to inspire a generation of budding engineers. Design Squad: Nate's Roadtrip (working title) will be a 10-part television series that is building on WGBH's prior award-winning work. The series goal is to engender enthusiasm and promote understanding of, and interest in, engineering and technology. Behind the fun that this lively show envisions is a serious educational purpose--to get kids to think like engineers and understand how to use science and technology to solve real-life problems. The television programs will be complemented with an extensive companion web site, as well as materials and training for engineers to mount Design Squad events in public venues and run workshops in schools, afterschool programs and libraries. The web site will create a platform for an online community where young participants will share their own projects, see what others have made, and send in questions to the host. Outreach activities will be supported by WGBH's ongoing relationships in the educational and engineering community, including the Girl Scouts, International Technology Education Association, NASA, and the Intel Computer Clubhouses. Viridian inSight will conduct summative evaluation of the project to measure project impacts including knowledge of science and engineering concepts and the design process; attitudes towards engineering; awareness of and interest in engineering career opportunities; and the extent to which kids perceive engineering as creative, rewarding, and socially relevant. Design Squad: Nate's Roadtrip Video Blog is slated to premiere February 2010 and the television show is slated to premiere in October 2010.
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TEAM MEMBERS: Marisa Wolsky Kate Taylor Christine Paulsen
resource project Media and Technology
WGBH Educational Foundation is requesting funds to produce 20 new shows and new outreach and Web activities for "ZOOM," which will be renamed "Hot Seat." "Hot Seat" is a daily half-hour PBS television series targeted to kids ages 8 to 11. Uniquely by and for kids, the program gives its viewers a chance to explore, to experiment and to share their creativity. The series, along with its far-reaching outreach, offers its audience an innovative curriculum that promotes the acquisition of basic math and science knowledge and the development of problem solving skills called "Habits of Mind." The intended impacts are to: (1) establish a project that uniquely integrates television, the Web and outreach as a model for how media can teach science and math; (2) engage kids and teach them science and math content and process skills; (3) provide curriculum and professional development to organizational partners. Innovation includes developing three new content areas for the series -- Invention, Space Science and Earth Science -- and evolving the project design by incorporating new production techniques that enhance the "reality factor" of the science programming. Outreach for the project will include printed materials for kids, families and educators. A new collaborative partnership is being developed with the American Library Association to help distribute the new afterschool curricula to librarians across the country. "Hot Seat" will support the existing network of "ZOOM" outreach partners and convert the museum "ZOOMzones" to "Hot Seat Spots." "ZOOM" currently is carried by 269 public broadcasting stations and is viewed by 4 million children each week.
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TEAM MEMBERS: Kate Taylor
resource project Exhibitions
The Franklin Institute Science Museum will develop, install and evaluate "The Franklin Air Show," a 5,000-sq. ft. interactive, permanent exhibition that explores the science and technology of aviation and aeronautics. Taking advantage of nationwide interest in the 100th anniversary of powered flight occurring in 2003, and the institute's collection of Wright Brothers Aeronautical Collection (including a restored 1911 Model B Flyer), "The Franklin Air Show" presents aviation and aeronautical technology as a vehicle for demonstrating basic science principles and the practical application of scientific and technical knowledge through invention, innovation and design. To extend the reach of "The Franklin Air Show," the Institute will disseminate parent and teacher curriculum guides through partnerships with the American Association of Physics Teachers and the Federal Aviation Administration. The exhibit is supported by innovative World Wide Web programming on The Franklin Institute Online, including "Flights if Inspiration" and digitized artifacts from the Wright collection.
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TEAM MEMBERS: Philip Hammer Polly McKenna-Cress
resource project Exhibitions
This proposal requests matching support to create a dynamic science, engineering, and technology careers museum exhibit--SET Careers, for distribution to science museums and technology centers. The exhibit kiosks with related career graphics surrounds, incorporate multimedia platforms, using MacIntosh authoring software to dreate information landscapes' computer motion programs like Quicktime, and Cd-1 or DVI videodisc technology. Yound museum visitors (teens and Preteens) will be invited to enter into an exciting interactive exploration of thirty self-narrated video profiles of people in science and engineering, try our animated/reality video simulations of a work experience in these fields, and obtain additional information from a database of over 200 more science and math-based professions. The videodisc profiles, database, and a personal interests component will also be developed in alternative media formats (video, audio, print, computer disc) for broad distribution to community and youth education networks, schools, and libraries. Specific emphasis in this project is being placed on reaching and attracting female, minority, and disabled youths.
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TEAM MEMBERS: Stephen Rabin
resource project Media and Technology
EarthTalk, Inc. will develop and air 24 90-second shows per year for three years on the subject of nanotechnology on the Earth & Sky radio program. They will partner with Nano Science and Technology Institute (NSTI), Boston; Nanoscale Science and Technology Facility (CNF), Cornell University; and Center for Biological and Environmental Nanotechnology (CBEN), Houston to identify researchers, advisors and program ideas. Program categories will be Nano 101; Innovations that Could Change the World; Science or Science Fiction; Implications and Ideas; Nano and the Environment; and Listener Questions. The Earth & Sky program currently airs on 685 stations nationwide, making 323 million gross impressions each year; new shows will create some 64 million gross impressions. They will be supplemented by related material on Earth & Sky Online, which receives up to one million page views/month, and a composite of the nano programs onto CD mailed directly to 10,000 teachers yearly.
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TEAM MEMBERS: William Britton Deborah Byrd Barbara Flagg
resource project Media and Technology
This proposal will develop and disseminate locally developed STEM-rich audio programs for the traveling public, in particular vacationing families, using emerging traveler information technologies, traveling festival kits, and an interactive website. The project is linked to the 220-mile Eastern Sierra Scenic Byway that traverses a dramatic landscape, rich in natural resources and unique contributions to scientific research. Collaborators include the Eastern Sierra Institute for Collaborative Education and the University of California at Berkeley's Lawrence Hall of Science.
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TEAM MEMBERS: Michael Collopy Barbara Ando Jacque Ewing-Taylor Susan Szewczak Clark
resource research Exhibitions
In this article, Eric Siegel, Director and Chief Content Officer at the New York Hall of Science, addresses examples of exhibitions that attempt to create experiences that communicate phenomena too big, small, slow, or abstract for normal sensory comprehension. This article also includes a case study by Gretchen Baker, Exhibition Development Manager at the Field Museum, and a case study by Tim Martin, Principal of Tim Martin Design.
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TEAM MEMBERS: Eric Siegel Gretchen Baker Time Martin
resource project Media and Technology
NOVA'S CENTURY OF DISCOVERY is a series of five prime-time documentary specials to be shown nationally over the Public Broadcasting Service(PBS) during late 1997 or early 1998. Altogether the programs will tell a sweeping story, celebrating the end of a remarkable century of discovery when science advance further than in all previous centuries combined, and when every scientific discipline underwent a revolution. Yet the closing of the 20th century coincides with an ever-widening gap between what scientists know and what most of the public comprehends. To increase public understanding of science, scientists, and scientific methods, the series will provide a dramatic retelling and interpretation of the century's most enduring scientific endeavors. Each two-hour program will probe several related fields of investigation and application: views of the universe and of matter; origins of the planet and of life; health, medicine, and the human body; human nature and behavior; and technology and engineering. A marriage of scholarship and entertainment, NOVA'S CENTURY OF DISCOVERY will be created using all the tools at the command of its award winning production team including archival footage and stills; personal accounts; letters, dairies, and other primary sources; computer animation; and even dramatic re-creations. Indeed, the series will not only make a unique contribution to the public and historical record, but also offer viewers an unprecedented opportunity to view 100 years of scientific pursuits as a unified whole, to recast their perceptions of science and scientists, and to be intrigued, even inspired, by a view of science as a never-ending and very human quest for answers and solutions. A special outreach and promotion campaign will increase audience awareness of the series, particularly among nontraditional PBS viewers. In addition, carefully developed teaching and learning materials will extend the series' reach into formal and informal educational settings, including high school and college classrooms, and community and youth-serving organizations.
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TEAM MEMBERS: Paula Apsell Tom Friedman Jon Palfreman
resource project Exhibitions
The Children's Museum is requesting $910,088 from the National Science Foundation to create an exhibition to go in an Urban Environmental Center to be built on a barge anchored in Fort Point Channel, a 500-foot-wide Boston Harbor waterway in front of the Museum. Our goal is to create exhibits which broaden public access to the process of science while extending each person's awareness of an engagement in this particular waterfront environment. Barge exhibits are focused on water, which has universal appeal to children and is the central feature of our location; atmosphere -- birds, sun, solar radiation, shadow, light refraction and diffraction, heat, wind, and clouds; built environment -- architecture, engineering, buildings, technology -- and their relationship to living things. We will provide a wide menu of entry-level approaches to the environment that are not given in school. The exhibits will take a visitor from where s/he is at the beginning of the visit to a new level of curiosity and concern. Through observation and direct experimentation, children will see what varies with the tides, what flows into the Channel from street run-off, where different creatures nest, what is emitted into the atmosphere from cars and buildings, and many other things. Some exhibits invite a playful experience, involving the senses and whole body; others offer a more focused exploration to uncover principles of a phenomenon. All encourage practice in such scientific processes as observing, collecting, recording, and comparing data.
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TEAM MEMBERS: Signe Hanson Dorothy Merrill Diane Willow
resource project Public Programs
Making Connections, a three-year design-based research study conducted by the Science Museum of Minnesota in partnership with Twin Cities' communities, is developing and studying new ways to engage a broader audience in meaningful Maker experiences. This study draws and builds on existing theoretical frameworks to examine how community engagement techniques can be used to co-design and implement culturally-relevant marketing, activities, and events focused on Making that attract families from underrepresented audiences and ultimately engage them in meaningful informal STEM learning. The research is being done in three phases: Sharing and Listening - co-design with targeted communities; Making Activities Design and Implementation; Final Analysis, Synthesis and Dissemination. The project is also exploring new approaches in museums' cross-institutional practices that can strengthen the quality of their community-engagement. In recent years, Making - a do-it-yourself, grassroots approach to designing and constructing real things through creativity, problem-solving, and tool use - has received increasing attention as a fruitful vehicle for introducing young people to the excitement of science and engineering and to career skills in these fields. Maker Faires attract hundreds and thousands of people to engage in Making activities every year, and the popularity of these events, as well as the number of museums and libraries that are beginning to provide opportunities for the public to regularly engage in these types of activities, are skyrocketing. However, Maker programs tend to draw audiences that are predominantly white, middle class, male, well educated, and strongly interested in science, despite the fact that the practices of Making are as common in more diverse communities. Making Connections has the potential to transform how children begin to cultivate a lifelong interest in engineering at a young age, which may ultimately encourage more young people of color to pursue engineering careers in the future.
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resource research Professional Development, Conferences, and Networks
As a part of the strategy to reach the NASA Science Mission Directorate (SMD) Science Education and Public Outreach Forum Objective 1.2: Provide resources and opportunities to enable sharing of best practices relevant to SMD education and public outreach (E/PO), the Informal Education Working Group members designed a nationally-distributed online survey to answer the following questions: 1. How, when, where, and for how long do informal educators prefer to receive science, mathematics, engineering, and/or technology content professional development? 2. What are the professional development and
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TEAM MEMBERS: NASA Science Mission Directorate Education and Public Outreach Forums Informal Education Working Group Lindsay Bartolone Suzanne Gurton Keliann LaConte Andrea Jones