In this article, science center and museum professionals from around the world share ways that they are engaging visitors in hands-on innovation. Work from the following organizations are discussed: Exploratorium, Discovery Center of Idaho, Lawrence Hall of Science, Iridescent, Conner Prairie Interactive History Park, Ideum, Discovery Place, Ontario Science Centre, Bootheel Youth Museum, Science Centre Singapore, Children's Museum of Phoenix, Discovery Museums (Acton, MA), Discovery Center of Springfield, Missouri, Museum of Science, Boston, Questacon--The National Science and Technology
The Herpetology Education in Rural Places & Spaces (HERPS) project is a four-year full-scale development project designed to engage diverse North Carolina residents from the Central Piedmont, Eastern Piedmont, and Inner Coastal Plain regions of the state in conservation and field experiences focused on herpetology, the study of reptiles and amphibians. The project targets rural underrepresented groups in STEM; predominately African-Americans, Hispanics, and Lumbee Native Americans. The University of North Carolina-Greensboro and its partner organizations, Elon University and University of North Carolina-Pembroke, will partner to develop and implement all phases of the project. Ultimately, the project aims to increase knowledge of and interest in herpetology and related conservation issues, provide authentic research experiences, and better understand identity-related motivations and affordances of the casual, regular, and enthusiastic participant across project strands. HERPS builds on four pilot studies and will engage people of all ages in a broad range of herpetological activities including: (a) an annual herpetology-focused community event (HERPS Celebrations), (b) technology resources such as a project website and customized mobile applications (HERPS Cyberhub), (c) summer and year-long herpetological research experiences (HREs) for high school students and teachers, and (d) in-depth longitudinal herpetological study opportunities (e.g., box turtle study). In addition, there is separate but integrated research stand that will focus on identity and HERPS experiences, as settings for informal science learning. The identity research will study: (a) identity-related motivations and (b) identity-related affordances of casual, regular and enthusiastic participants across threads. In addition, an extensive formative and summative evaluation will be conducted using a mixed methods approach by an external evaluator. Using a multiple-entry-points approach for learning and engagement, this project could serve as a replicable model for similar efforts in other settings. In addition, the results of the identity reseach strand could fill a critical gap in the identity and informal science education research bases. With an average estimated reach of nearly 15,000 people of all ages and diverse backgrounds, the potential broader impacts of this project could be extensive.
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TEAM MEMBERS:
Catherine MatthewsAndy AshTerry TomasekAnn SomersHeidi Carlone
WGBH is producing the fifth and sixth seasons of NOVA scienceNOW, a multimedia project that addresses a wide array of science, technology, engineering, and mathematics subjects via multiple platforms. They include national PBS broadcast, the PBS web site, and innovative outreach activities such as an expanded Science Café initiative. Hosted by astrophysicist Dr. Neil deGrasse Tyson, Season Five will air in 2010; Season Six in 2011. The focus is "stories of transformative research," e.g., nanotechnology, stem cells, quantum computing, as well as clean energy, and climate change. Project goals are to "produce a lasting impact on Americans' appreciation for and understanding of current scientific research," and to encourage an interest in STEM careers among younger viewers. Building upon solid prior work, the proposed project is finding new ways to interweave the television show, web materials, and Science Cafés to provide multiple entry points and pathways for the audience. For example, they will produce 32 web-only scientist profiles supported by a blog and social media tools, and then train these scientists as presenters for the Science Cafés. NOVA is planning a new strategy to maximize carriage and increase audience for the six new programs per year; the programs will run consecutively in the NOVA Wednesday evening primetime slot during the summer. During Season Three, over 2.7 million television viewers per week tuned in NOVA scienceNow, with 62,000 unique visitors to the web site per month and 75 active Science Cafés across the country. The expanded Science Café initiative is designed to become self-sustaining beyond the grant period through new partnerships with groups such as the Astronomical Society of the Pacific, the American Chemical Society, and the Coalition for the Public Understanding of Science. The project will also collaborate with the Association of Science-Technology Centers and science centers around the country to host Science Cafés featuring scientists profiled on the web. Goodman Research Group will assess the reach and effectiveness of Seasons Five and Six. The focal/primary evaluation activity is a viewing and engagement study on the influence of viewing the series along with accessing and participating actively with the increased web and outreach offerings. This study will comprise web-based surveys with adaptive branching patterns, which will include data collection from a variety of participants and will focus on participants? use of the series, website, and outreach. The summative evaluation will measure how the project is reaching these audience segments, while also meeting the overall goals of increasing public understanding of science and engagement in science-related activities.
The Synthetic Biology Engineering Research Center (SynBERC) at the University of California-Berkeley is designing an interactive web portal and public forum, Ars Synthetica, to communicate SynBERC's research on synthetic biology, an emerging field that builds on advances in molecular, cell, and systems biology. Synthetic biologists will soon design and fabricate biological entities to accomplish particular tasks. Biological materials properties (gene sequences, protein properties, natural genetic circuit design) must be formulated into a set of design rules that can be used to engineer new biological entities. These design issues raise ethical concerns among the public and will form the core focus of Ars Synthetica. The forum will use Omeka, an open source software platform that will afford research scientists and the public with the ability to engage in community-wide discussions and debates, and will be customized to utilize a variety of media, such as articles, photo essays, and video vignettes addressing key questions surrounding synthetic biology. The forum will provide numerous links to research articles, data, and relevant websites, including SynBERC's synthetic biology website and the Anthropology of the Contemporary websites. Video webcasts will include guest lecturers with diverse perspectives on synthetic biology aimed at both scientists and the public, which will be disseminated on social networks, such as YouTube, Flickr, and WordPress blogs. The forum has the potential to make a significant impact on public discourse on science, as well as provide an important new exemplar for public engagement in research that can be replicated in other fields of science and informal science education.
The World Media Foundation is producing and distributing "Emerging Science of Environmental Change." This radio-based project presents new and cutting edge research to the public through National Public Radio broadcasts, Internet radio broadcasts, multi-media web presentations, Internet-based discussion, formal school curricula and public lectures. The goal of the project is to provide the public with a longitudinal view of how those engaged in cutting-edge science formulate theories, structure their inquiries and monitor the ongoing processes, pitfalls, unexpected results and successes of their research. The production team will closely follow the work and processes of one or more research teams over major portions of the 36-month project in order to provide an in-depth understanding of the research process. The project will deliver nine one-hour radio specials and nine additional hours of shorter program segments that will be included in the NPR "Living on Earth" series. The online component of the project will present expanded versions of the audio through its daily web radio service, as well as multi-media web pages with references and discussions linked to the core subjects of the specials. School outreach will be directed primarily at largely urban, under-served middle and high schools. It will use the audio and multi-media web presentations of current research as frames of reference for student instruction in environmental science.