Over three years, Science Central is producing 624 television segments that will present current, ongoing research through local newscasts on ABC and NBC stations nationwide. In addition to the regular research segments, ScienCentral will produce six "sweeps" series per year focusing on important new fields of research including: nanotechnology, genetics/genomics, ocean science, global climate change and brain sciences. An advisory board of scientists, teachers, science journalists and public information officers help inform the producers about individual stories and evolving fields of research, and they provide access to scientists and field research. They also provide scientific input and check the stories for accuracy. To facilitate production and to assure that research is covered on an international basis, ScienCentral will establish a footage consortium to exchange science news video with major Canadian and European newscasters. They also will provide the news stories to science centers for use in their interactive exhibits and web sites.
NOVA'S CENTURY OF DISCOVERY is a series of five prime-time documentary specials to be shown nationally over the Public Broadcasting Service(PBS) during late 1997 or early 1998. Altogether the programs will tell a sweeping story, celebrating the end of a remarkable century of discovery when science advance further than in all previous centuries combined, and when every scientific discipline underwent a revolution. Yet the closing of the 20th century coincides with an ever-widening gap between what scientists know and what most of the public comprehends. To increase public understanding of science, scientists, and scientific methods, the series will provide a dramatic retelling and interpretation of the century's most enduring scientific endeavors. Each two-hour program will probe several related fields of investigation and application: views of the universe and of matter; origins of the planet and of life; health, medicine, and the human body; human nature and behavior; and technology and engineering. A marriage of scholarship and entertainment, NOVA'S CENTURY OF DISCOVERY will be created using all the tools at the command of its award winning production team including archival footage and stills; personal accounts; letters, dairies, and other primary sources; computer animation; and even dramatic re-creations. Indeed, the series will not only make a unique contribution to the public and historical record, but also offer viewers an unprecedented opportunity to view 100 years of scientific pursuits as a unified whole, to recast their perceptions of science and scientists, and to be intrigued, even inspired, by a view of science as a never-ending and very human quest for answers and solutions. A special outreach and promotion campaign will increase audience awareness of the series, particularly among nontraditional PBS viewers. In addition, carefully developed teaching and learning materials will extend the series' reach into formal and informal educational settings, including high school and college classrooms, and community and youth-serving organizations.
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Paula ApsellTom FriedmanJon Palfreman
National Video Resources, in collaboration with the American Library Association and the History of Science Society, is developing and implementing six-week discussion programs at 100 libraries across the country. The "Research Revolution and the Shaping of Modern Life" discussions will illuminate the organization and goals of scientific-technical work, the critical outcomes of research and development, the material and social byproducts of such work, and the ethical issues that sometimes result. During the program participants will screen and discuss documentary films on topics such as: an introduction to the rise of organized laboratory research and its results; new developments in quantum technologies and nanotechnology; recent developments in materials science and how artificially created materials have defined a modern way of life; the impact of genetic engineering and the Human Genome Project; medical imaging from x-rays to MRIs and CT-scans; and the science of meteorology and the problems of global climate change. Discussions will be lead by local scholars from Universities and research laboratories located near a participating library.
The Chedd-Angier Production Company is requesting support for the long-standing, highly acclaimed PBS series, "Scientific American Frontiers," now in its 13th season. Alan Alda hosts the program. NSF funds will leverage existing PBS support and expand the series from five to six programs and increase the scope and depth of the science covered in each program. Topics in the new season cover a broad range of disciplines including cutting edge scientific efforts in cosmology, anthropology, global warming, brain research, obesity and weight loss, and hydrogen fuel cell research. The funds will also be used to expand the "Frontiers" web site and raise the visibility of the program by enhancing the promotional campaign. These efforts will aim to improve the value of the series to science teachers as well as to the general audience. Formative evaluation will be undertaken by Multimedia Research; summative evaluation, by Knight-Williams Research Communications.
These 16 articles offer a gentle introduction to nano science and technology, and can be used as marketing pieces for discussing nano with the press during NanoDays or other nano event promotion.
The Internet, specifically the World Wide Web (WWW), has the potential to deliver science education materials directly to classrooms, media centers, libraries and homes. The current application seeks to use this new technology through a collaborative effort of an active scientist and a group of middle school science teachers to develop, disseminate and evaluate educational materials related to neuroscience for use in middle school science classes. This project attempts to introduce new technologies into the science classroom, extend science education to include the information superhighway and increase parental involvement in their children's education. Materials will be integrated with the existing middle school science curriculum and will include l) on-line and off-line experiments and activities covering a range of topics in neuroscience, 2) a "virtal neuroscience laboratory", 3) an Internet neuroscience resource list and 4) a "Neuroscientist Network" consisting of active neuroscientists around the world who will serve as experts answering student questions. All activities will be designed will attention to being self-paced, hands-on, entertaining and to involve Cooperative learning. Both quantitative and qualitative methods will be used to evaluate the usage of the Intemet Neuroscience Resource. It is hoped that this project will serve as a model to other scientists and teachers and to encourage them to develop Internet resources in their own areas of expertise for use in the classroom.
With NCRR SEPA Phase I funding, the Exploratorium developed a microscope imaging station (MIS) for public use in the museum. At this facility, visitors explore living things using research-grade equipment. For visitors, microscopes and images are engagement points for learning more about basic biology, biomedical research, and human health. With SEPA Phase II funding, the Exploratorium proposes to use the infrastructure and educational approach developed in Phase I to: (1) Create a wider, more comprehensive array of biomedically relevant, image-based materials-including still and time-lapse images, movies, and teaching activities; and (2) Disseminate these to students, teachers, museum visitors, the broader public, and other science centers. The Exploratorium will collaborate with biomedical researchers to generate high-resolution images and plan public programs. Material from these collaborations will be on current biomedical topics. Planned dissemination activities include eight "Meet the Scientist and Learn about Their Research" public programs; Saturday teacher workshops; development of multimedia exhibit content for museum display; development of web content for the MIS site; creation of image-based teacher activities; inclusion of images, movies, and activities in established web-based teacher resources (as well as new resources for high-bandwidth Internet2 application). Materials will be free to other educational institutions. Using these dissemination strategies, the Exploratorium expects to attract and engage well over 1 million visitors annually.
Working in collaboration with biomedical researchers from universities in the San Francisco area, across the nation, and abroad, the Exploratorium proposes to develop a high-quality microscopic imaging station for use by museum visitors, students, teachers and Internet visitors. This facility will utilize the highest quality optics and state-of-the-art microscopic techniques including biological staining and sophisticated digital recording. A variety of living specimens fundamental to basic biology, human development, the human genome and health-related research will be displayed. The station will be the lively center of the life sciences' area at the Exploratorium, providing educational content, dramatic imagery and regular demonstrations to reach an audience which ranges from the mildly curious to research scientists. In addition, the Exploratorium will be the first public institution, outside of a few research laboratories, to present live microscopic specimens via video and the Internet in real time. (To date, remote microscopes have generally presented inanimate objects or fixed tissue.) In order to increase student accessibility, subject matter for the imaging station will be integrated into the ongoing middle and high school teacher professional development at the museum. Teachers will be able to use the imaging station to conduct their own experiments, develop classroom explorations, take away images, access the website in their classrooms, or share materials with other teachers.
The World Biotech Tour (WBT) is a multi-year initiative that will bring biotechnology to life at select science centers and museums worldwide. The program, supported by the Association of Science-Technology Centers (ASTC) and Biogen Foundation, is scheduled to run from 2015-2017, with the 2015 cohort in Belgium, Japan, and Portugal. The WBT will increase the impact and visibility of biotechnology among youth and the general public through hands-on and discussion-led learning opportunities. Applications are now open for the 2016 cohort! Learn more and submit an application at http://www.worldbiotechtour.org/become-a-stop
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Association of Science-Technology CentersCarlin Hsueh
This RAPID proposal was submitted in response to the NSF Dear Colleague letter soliciting proposals related to research addressing the Ebola challenge. The PBS NewsHour will produce 8 Television reports and Web coverage of scientists, engineers, mathematicians, and computer and technology experts as they apply their knowledge to tackling the Ebola virus. The programs will be distributed nationally through PBS, the NewsHour website, and multiple social media channels reaching a large national audience. The public needs to be kept informed about the research into Ebola in a way that is understandable to a broad general audience. Current news reports focus primarily on the immediate crisis of the victims and medical personnel while less so on the science of Ebola. The NewsHour programs will instead help people learn about the non-medical, non-clinical care research that can help lead to solutions about Ebola; information that may also be applicable to similar diseases. The videos and web content will show and explain the scientific work being done by some of the leading scientists, engineers, computer experts and big data gatherers. These researchers' stories and work will be told in ways that will be engaging to a large and diverse audience, increasing their knowledge of the scientific, engineering, and mathematical/computer data/modeling work that is critical to solving the Ebola crisis. The PBS NewsHour has significant reach through its nightly national broadcasts, its website, and its large social media following. Over 300 PBS stations broadcast the program each week night reaching 1.4 million people (11% African American and 51% female). The website has 3.8 million unique visitors and there are 575,000 Twitter followers. In addition over 1.5 million registered teachers use the PBS NewsHour educational materials. The videos and transcripts will be consolidated on the NewsHour website where they will exist permanently providing a resource for the public and researchers.
This article discusses the concept of ‘heroism’ in relation to science, medicine and technology. It unpicks the complexities of the concept and discusses its implications for historians of science and museum professionals.
This article argues that it is useful to see historical exhibitions as both responses and contributors to narratives about science that are circulating in the public sphere. It uses the example of the 1876 Loan Collection of Scientific Apparatus (which was the immediate predecessor of the Science Museum in London). The article demonstrates how, in promoting this huge exhibition and fighting for the necessary support and resources, leading scientific, cultural and political figures engaged with two rather different public interpretations of science’s past, present and future. One dealt with