This report presents front-end evaluation findings at the North Carolina Transportation Museum. The study was conducted to assist with the formidable task of programming the 110,000-square-foot roadhouse and to provide data for researchers and exhibit designers. Front-end evaluation goals included: (1) determine if pre-existing or natural traffic flow patterns were present in the roundhouse; (2) evaluate visitor interest in proposed research topics; and (3) obtain visitor reactions, insights, attitudes and expectations concerning proposed roundhouse programming.
In this article, Annette Noschka-Roos discusses a study of a computer-supported information system (CIS) touch-screen interactive in the "New Energy Techniques" gallery at the Deutsches Museum. The objective of the study was to gather systematic data on how the medium is used by visitors. Noschka-Roos provides key findings from the study.
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Annette Noschka-RoosVisitor Studies Association
"The Connecticut Museum Collaborative for Science Education" is teacher enhancement program that will serve approximately 5,000 middle school teachers (and their students) from throughout Connecticut over a three-year program period. The proposed program has been developed cooperatively by four of Connecticut's Science Museums and Centers (The Discovery Museum, The Maritime Center at Norwalk, Mystic Marinelife Aquarium, and Talcott Mountain Science Center), in consultation with the school districts they serve and the Connecticut Academy for Education in Mathematics, Science, and Technology, the State's leadership organization solely devoted to enhancing education in mathematics, science, and technology. The Collaborative seeks to enliven and enhance the teaching of science, mathematics, and technology by drawing upon the resources of Connecticut's science-rich institutions and related businesses and industry. The proposed project will provide direct services to a core group of 72 middle school teachers and their students in eight urban and suburban school districts at the four participating museums and in their classrooms, as well as teacher training, curriculum development, and networking activities. Larger numbers of teachers and their students will be served through a planned series of interactive video teleconferences. A theme-based approach will be followed in which the unifying theme of "Earth Resource Monitoring" will serve to connect the activities at the four cooperating museums. The central concept of the project is collaboration among museums throughout the state to provide a bridge between science-rich institutions and the schools for teacher enhancement, curriculum improvement, and student enrichment. Special program components involve the participation of business and industry through "Video Field Trips", and parents through a "Family Science" activity. The involvement of the Connecticut Academy for Education in Mathematics, Science and Technolo gy as a member of the "Connecticut Collaborative" provides a direct link for integration of project activities into Connecticut's NSF-funded Statewide Systemic Initiative.
Under the Planning Grant Guidelines, the Arizona Science Center will explore "Using Narrative to Introduce Science Concepts to Diverse Audiences at a Science Center." By bringing together a group of experts to review key questions about the uses and structure of narrative, the staff of the science center will 1) develop a strategy and range of approaches to science storytelling, 2) develop ideas for story premises and texts to interest visitors representing diverse populations and including women, people in non-technical occupations and minority families, 3) conduct research to determine visitor's attitudes to these materials in order to learn about the appeal and effectiveness of the narratives. Finally, they will synthesize and broadly disseminate their findings. The discussion will be focused on a comprehensive set of 120 exhibits entitled "How We Live With The Sun." The topics include light and optics; heat, cooling, and convection; weather, electricity; and technologies for harnessing solar energy. These topics represent the physical science that underlies the way people adapt to the desert and the ways in which Arizonans have applied knowledge of science fundamentals to useful ends.
The Louisville Science Center will develop "The World We Create", a 13,000 sq. ft. exhibit which will transform their second floor to an active learning environment where visitors can explore the simplest element of the creative process to the most sophisticated networks available to our society. The activities will be organized into five core exhibit areas: New Way Tunnel, Think Tank, Inventor's Garage, Chemistry Kitchen, and Tech World and will reinforce educational reform activities in math, science, problem- solving, team cooperation, and decision making. In addition to the large number of interactives, there is a substantial technology/telecommunications component known as the Tech Forum. This will serve at the home site for the Kentucky TeleLinking Network (KTLN). The educational objectives of the exhibit were developed under the guidance of prominent formal educators in the state and they address both the education reform goals of the state and national science and math standards. The exhibit has also been developed with direct participation of a number of private sector partners. It is an impressive community effort. The exhibit is scheduled to open in March, 1997.
The project conducts action research to learn more about how different groups use technology in meaningful ways, develops approaches that significantly increase access for underrepresented groups, and proposes ways in which technology might be modified or redesigned to engage, address, and represent diverse populations. The project targets children and young people from groups underrepresented with technology, informal and formal educators, community groups and organizations, researchers, policymakers and funders, industry, and the public. Products include: a report on the state of access of underrepresented groups to technology; case studies; guides to increasing community access to technology; guidelines about how to be critical viewers, users, and makers of technology; report on the issues involved in producing diverse and equitable technology design; exemplars and ideas for diversifying technology design; suggestions for software publishers and industry; commissioned papers on issues of access and design for particular underrepresented groups; an agenda for action; and interactive World Wide Web site; and a popular press book that synthesizes the knowledge gained through this project.
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TEAM MEMBERS:
ellen wahlYolanda GeorgeEric JollyLaura JeffersAndres Henriquez
Under the Planning Grant Guidelines The Invention Factory Science Center (IFSC) develop "The Invention Factory Science Center Phase One Plan". This new science center is the central component of mixed-use redevelopment effort at the 45-acre Roebling Industrial complex in Trenton, New Jersey. Phase One includes the development of a 3200 sq. ft. visitor's center which is scheduled to open in the Spring of 1997. The IFSC will develop "Pathways to Science and Technology: An Informal Science Learning System, which is to be an innovative, interactive computer-based system of activities designed to stimulate self-directed and continuous learning. It will have a strong regional/community base, will leverage resources from local academic, industrial, and educational institutions, and will be disseminated broadly via state-of-the-art telecommunications technology. The planning activities will include front-end evaluation of the needs and interests of the community, meetings of the advisory committee, the development of plans for the "Pathfinders" software program, and development of plans for the overall evaluation of the project. t the end of the twelve-month planning period they will have designs and cost-estimates for the interactive activities and a general plan for the Visitor center. The value that this planning grant adds to their effort is support to bring nationally recognized leaders in exhibit development and informal learning to the planning sessions.
National Public Radio (NPR) has been awarded a grant of $807,335 in declining amounts over a four year period for production of Science Friday, the weekly two-hour call-in radio show that deals with science topics. Over the four year period, NPR will make an increasingly larger commitment to the total budget of $1,763,768 until they assume total budgetary responsibility for the project in FY 2001. The series' goal is to make science easily accessible to the public and to help them realize the relevance of science and technology to everyday life. The format of the programs enables the public to engage in conversations with scientists and science educators to discuss contemporary science topics. Science issues anticipated to be included in future programs include: science and mathematics education, science literacy, science risk assessment and public policy, and the future of technology. In addition to the broadcast series, NPR will develop a web site for Science Friday which will distribute the radio series on demand via the Internet, bring Science Friday to cities and rural areas where the series is not broadcast, create live Internet chat groups where listeners can meet to discuss the program, provide sound bytes and audio files of guests, and create a "Science Day Book" which will be a calendar of events loaded with science opportunities for people in their own home towns. Science Friday also has established a joint project with Kidsnet, an established computerized clearinghouse for education through the media. Ira Flatow will continue as the series host and producer. Barbara Flagg of Multimedia Research has been engaged to assess the audience impact of the project.
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TEAM MEMBERS:
Kevin KloseWilliam BuzenbergBarbara Flagg
This project will explore new ways to reach a broadcast audience wider than those who normally would watch an NSF funded television program on PBS. The PI will define new, non-competitive relationships between PBS and other broadcast or cable venues and will explore incentives for pursuing such relationships. The specific tasks to be conducted under the grant include: developing and testing procedures for distributing a program or series in a venue in addition to PBS, implementing such distribution, and evaluating the impact on audience size in the new venue as well as on subsequent broadcast on PBS. The final report will document the results of this research and describe the steps required to arrange for multiple venues. This project represents examination of an untested idea, the results of which may establish the basis for significantly increasing the impact of broadcast programming supported by NSF. Traditionally, when PBS has agreed to schedule a program or series, they have insisted on a window of exclusivity for a period three years. If the data from this project indicates that broadcast of a PBS program in a new venue reaches new audiences and, potentially, attracts some of that audience to PBS, it should establish a more open attitude on the part of PBS toward multiple venues at a much earlier time.